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Topic
Updated June 8, 2026
Shopify

99 Shopify Custom keepsakes Stores: Stats & Market Data (2026)

99 active Shopify stores fall into the Custom keepsakes segment, with 11 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Celebrations & Gifts, Arts & Entertainment, Home & Garden. 71% maintain social media profiles — Instagram leads — and 4% run Meta ad campaigns.

71%
Social media
4%
Meta ads
49%
Contact info
Total Stores
99
Active Shopify stores
New (30d)
11
Newly added in the last 30 days
Avg. Products
190
Among 98 stores with catalog data
Avg. Price
$62
Among 98 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

15 7 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

11 new stores were added in the past 30 days (11% of the total), showing steady growth. This is below the Shopify average of 22%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 10 · 10%
10-49 29 · 30%
50-199 37 · 38%
200-999 18 · 18%
1k-4.9k 4 · 4%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
63% coverage
Arts & Entertainment
19% coverage
Home & Garden
7% coverage
Jewelry & Watches
6% coverage
Apparel & Accessories
5% coverage
Baby & Kids
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 190 products per store. That's smaller than the Shopify average of 439. The strongest country concentrations are United States, Australia, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 39 · 40%
$25-$49 33 · 34%
$50-$99 14 · 14%
$100-$199 6 · 6%
$200-$499 4 · 4%
$500+ 2 · 2%
Store currencies
USD 47 AUD 12 EUR 12 GBP 12 CAD 8 NZD 2 SGD 2 AED 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $62 because some stores price much higher, pulling it up. That's below the Shopify average of $219.

Popular apps

The most popular are Judge.me Product Reviews App, Shopify Inbox, Klaviyo: Email Marketing & SMS.

Social media platforms

Instagram (65%), Facebook (49%), TikTok (26%).

Instagram
65%
Facebook
49%
TikTok
26%
Pinterest
16%
YouTube
11%
Twitter / X
7%
LinkedIn
1%

Social media engagement is exceptionally high: 71% of stores maintain social profiles and 4% run Meta ads. That's 12 percentage points above the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (33%), Google Tag Manager (4%), Facebook Pixel (3%).

Google Analytics
33%
Google Tag Manager
4%
Facebook Pixel
3%
Google Ads
1%

Popular themes

The most used are Dawn, Horizon, Craft.

Dawn 26% Horizon 10% Craft 7% Debut 4% Prestige 3% Studio 3% Dwell 2% Ella 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

38 products $161 avg 2 ads
Jewelry & Watches personalized jewelry fingerprint pendants Hulk Contact Form Builder Judge.me Product Reviews App
2,041 products $44 avg 10 ads
Celebrations & Gifts personalized gifts custom keepsakes Judge.me Product Reviews App Klaviyo: Email Marketing & SMS
211 products $72 avg
Celebrations & Gifts message card jewelry personalized gifts Avada Boost Sales Trust Badges Judge.me Product Reviews App
54 products $229 avg
Arts & Entertainment handcrafted copper art donegal copper craft Shopify Inbox Judge.me Product Reviews App
180 products $14 avg
Arts & Entertainment custom keepsakes events Shopify Inbox o2o ‑ QR Codes Unlimited
58 products $10 avg
personalized gadgets photo prints Upload‑Lift Image Upload
368 products $9 avg
Celebrations & Gifts personalized gifts cake toppers Afterpay On‑Site Messaging Infinite Product Options
169 products $22 avg
Celebrations & Gifts laser engraving personalised gifts Judge.me Product Reviews App
761 products $45 avg
Celebrations & Gifts Jewelry & Watches personalized gifts meaningful jewelry Gelato: Print on Demand Google & YouTube
34 products $19 avg
Arts & Entertainment handmade jewelry clay art
123 products $20 avg
Arts & Entertainment custom keepsakes wood sign Avis Product Options, Variants

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FAQ

How many Shopify Custom keepsakes stores are there?

We currently track 99 active Shopify stores in the Custom keepsakes segment.

Are Shopify Custom keepsakes stores growing?

Yes. In the last 30 days, 11 new stores were indexed in the Custom keepsakes segment, showing a 11% monthly growth rate.

What is the average product price in Shopify Custom keepsakes stores?

Among stores with pricing data, the average listed price is about $62, with the most common pricing band at Under $25.

What apps are most popular for Shopify Custom keepsakes stores?

The top apps are Judge.me Product Reviews App, Shopify Inbox, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.