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Shopify topic analytics
Topic
Updated June 8, 2026
Shopify

78 Shopify Digital gift cards Stores: Stats & Market Data (2026)

78 active Shopify stores fall into the Digital gift cards segment, with 16 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $25-$49 range. The leading categories are Celebrations & Gifts, Food & Beverages, Apparel & Accessories. 60% maintain social media profiles — Instagram leads — and 4% run Meta ad campaigns.

60%
Social media
4%
Meta ads
47%
Contact info
Total Stores
78
Active Shopify stores
New (30d)
16
Newly added in the last 30 days
Avg. Products
125
Among 78 stores with catalog data
Avg. Price
$125
Among 78 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

14 7 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

16 new stores were added in the past 30 days — 21% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 13 · 17%
10-49 25 · 32%
50-199 30 · 38%
200-999 8 · 10%
1k-4.9k 2 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
77% coverage
Food & Beverages
6% coverage
Apparel & Accessories
5% coverage
Electronics
4% coverage
Software
3% coverage
Arts & Entertainment
1% coverage
Books & Literature
1% coverage
Hardware
1% coverage
Home & Garden
1% coverage
Toys & Games
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 125 products per store. That's smaller than the Shopify average of 439. The strongest country concentrations are United States, Australia, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 17 · 22%
$25-$49 25 · 32%
$50-$99 16 · 21%
$100-$199 11 · 14%
$200-$499 5 · 6%
$500+ 4 · 5%
Store currencies
USD 46 EUR 9 AUD 6 GBP 3 CAD 2 DKK 2 QAR 2 RSD 2

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $125 because some stores price much higher, pulling it up. That's below the Shopify average of $219.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Shopify Inbox, Judge.me Product Reviews App.

Social media platforms

Instagram (55%), Facebook (46%), TikTok (17%).

Instagram
55%
Facebook
46%
TikTok
17%
YouTube
13%
Twitter / X
12%
Pinterest
9%
LinkedIn
3%

Social media adoption is strong at 60%, and 4% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (31%), Google Tag Manager (10%), Google Ads (6%).

Google Analytics
31%
Google Tag Manager
10%
Google Ads
6%
Facebook Pixel
1%

Popular themes

The most used are Dawn, Horizon, Debut.

Dawn 21% Horizon 8% Debut 6% Spotlight 5% Dwell 3% Electro Theme 3% Kalles 3% Minimal 3%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

29 products $17 avg 9 ads
Celebrations & Gifts gift card store gift card for special occasions Ali Reviews: AI Product Review AfterShip Email Marketing,SMS
726 products $11 avg
Celebrations & Gifts digital gift cards party invitations Consentmo GDPR Compliance Shopify Inbox
24 products $101 avg
Celebrations & Gifts gift card store gift cards online
50 products $37 avg 1 ads
Apparel & Accessories Celebrations & Gifts kpop merchandise hats Essential Announcement Bar Shopify Inbox
50 products $43 avg
Electronics Celebrations & Gifts digital gift cards playstation codes Klaviyo: Email Marketing & SMS OT Section: Theme Sections
190 products $100 avg
Celebrations & Gifts gift cards digital gift cards
PuntoIp United States
16 products $755 avg
Celebrations & Gifts gift card store gift vouchers
Poppy and Hawthorn United States
73 products $39 avg
Celebrations & Gifts gift cards online digital gift cards
PayPal United States
224 products $43 avg
Celebrations & Gifts gift card store gift cards online Shopify Inbox Printful: Print on Demand
SPILLER Australia
24 products $35 avg
Celebrations & Gifts gift card store gift cards online Afterpay On‑Site Messaging Omnisend Email Marketing & SMS
91 products $46 avg
Apparel & Accessories clothing store hoodies RT: Disable Right Click Judge.me Product Reviews App
iMemories United States
9 products $51 avg
Celebrations & Gifts gift card store digital gift cards AdRoll Marketing & Advertising Attentive: AI‑led Email &SMS

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FAQ

How many Shopify Digital gift cards stores are there?

We currently track 78 active Shopify stores in the Digital gift cards segment.

Are Shopify Digital gift cards stores growing?

Yes. In the last 30 days, 16 new stores were indexed in the Digital gift cards segment, showing a 21% monthly growth rate.

What is the average product price in Shopify Digital gift cards stores?

Among stores with pricing data, the average listed price is about $125, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Digital gift cards stores?

The top apps are Klaviyo: Email Marketing & SMS, Shopify Inbox, Judge.me Product Reviews App. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.