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Shopify topic analytics
Topic
Updated June 8, 2026
Shopify

613 Shopify Makeup tools Stores: Stats & Market Data (2026)

613 active Shopify stores fall into the Makeup tools segment, with 100 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Apparel & Accessories, Home & Garden. 59% maintain social media profiles — Instagram leads — and 8% run Meta ad campaigns.

59%
Social media
8%
Meta ads
59%
Contact info
Total Stores
613
Active Shopify stores
New (30d)
100
Newly added in the last 30 days
Avg. Products
165
Among 611 stores with catalog data
Avg. Price
$29
Among 610 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

100 50 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

100 new stores were added in the past 30 days — 16% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 22%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 106 · 17%
10-49 247 · 40%
50-199 185 · 30%
200-999 52 · 9%
1k-4.9k 20 · 3%
5k+ 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
98% coverage
Apparel & Accessories
3% coverage
Home & Garden
2% coverage
Electronics
1% coverage
Arts & Entertainment
1% coverage
Health
1% coverage
Celebrations & Gifts
1% coverage
Jewelry & Watches
1% coverage
Animals & Pet Supplies 3 Hardware 3 Adult 1 Baby & Kids 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 165 because some stores carry much larger inventories. That's smaller than the Shopify average of 438. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 374 · 61%
$25-$49 169 · 28%
$50-$99 47 · 8%
$100-$199 16 · 3%
$200-$499 3 · 0%
$500+ 1 · 0%
Store currencies
USD 294 EUR 78 GBP 56 AUD 42 INR 21 CAD 17 PKR 13 COP 9

Among stores with pricing data, the most common price range is Under $25. The average is higher at $29 because some stores price much higher, pulling it up. That's below the Shopify average of $219.

Popular apps

The most popular are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox.

Social media platforms

Instagram (57%), Facebook (38%), TikTok (26%).

Instagram
57%
Facebook
38%
TikTok
26%
YouTube
16%
Twitter / X
7%
Pinterest
6%
LinkedIn
2%

Social media adoption is strong at 59%, and 8% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (29%), Google Tag Manager (8%), Facebook Pixel (3%).

Google Analytics
29%
Google Tag Manager
8%
Facebook Pixel
3%
Google Ads
3%
TikTok Pixel
1%

Popular themes

The most used are Dawn, Horizon, Sense.

Dawn 22% Horizon 7% Sense 5% Debut 4% Prestige 4% Shrine Pro 3% Ella 2% Be Yours 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

22 products $21 avg 3 ads
Beauty & Cosmetics cosmetics beauty Attentive: AI‑led Email &SMS EG Auto Add to Cart Free Gift
2,523 products $92 avg 83 ads
Beauty & Cosmetics cosmetics skincare Klaviyo: Email Marketing & SMS Rebuy Personalization Engine
413 products $5 avg 1 ads
Beauty & Cosmetics cosmetics beauty products Affiliatly Affiliate Marketing Afterpay On‑Site Messaging
Glowvera Lebanon
6 products $18 avg 12 ads
Beauty & Cosmetics eyebrow powder eyebrow trimmer Judge.me Product Reviews App Pumper Bundles Quantity Breaks
64 products $41 avg 1 ads
Beauty & Cosmetics makeup store cosmetics Klaviyo: Email Marketing & SMS Microsoft Clarity: AI Insights
355 products $6 avg 2 ads
Beauty & Cosmetics cosmetics beauty products UpPromote Affiliate Marketing Hulk Contact Form Builder
FRAMO-CHARME.SHOP Côte d'Ivoire
7 products $15 avg 2 ads
Beauty & Cosmetics magnetic lashes mascara EasySell COD Form & Upsells Shopify Inbox
Rose and Ben Beauty United States
36 products $49 avg 6 ads
Beauty & Cosmetics beauty brushes makeup tools Avada AI SEO Suite Optimizer Klaviyo: Email Marketing & SMS
65 products $7 avg 4 ads
Beauty & Cosmetics makeup products beauty essentials Bundler ‑ Product Bundles App Loox ‑ Product Reviews App
5 products $23 avg 12 ads
Beauty & Cosmetics makeup tools beauty accessories UpPromote Affiliate Marketing RT: Google Fonts, Custom Fonts
98 products $18 avg
Beauty & Cosmetics beauty cosmetics
besimplegirl Hong Kong
237 products $12 avg
Beauty & Cosmetics cosmetics beauty products Avada AI SEO Suite Optimizer

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FAQ

How many Shopify Makeup tools stores are there?

We currently track 613 active Shopify stores in the Makeup tools segment.

Are Shopify Makeup tools stores growing?

Yes. In the last 30 days, 100 new stores were indexed in the Makeup tools segment, showing a 16% monthly growth rate.

What is the average product price in Shopify Makeup tools stores?

Among stores with pricing data, the average listed price is about $29, with the most common pricing band at Under $25.

What apps are most popular for Shopify Makeup tools stores?

The top apps are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.