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Topic
Updated June 8, 2026
Shopify

106 Shopify Military surplus Stores: Stats & Market Data (2026)

106 active Shopify stores fall into the Military surplus segment, with 16 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Sporting Goods, Antiques & Collectibles. 61% maintain social media profiles — Instagram leads — and 4% run Meta ad campaigns.

61%
Social media
4%
Meta ads
58%
Contact info
Total Stores
106
Active Shopify stores
New (30d)
16
Newly added in the last 30 days
Avg. Products
888
Among 104 stores with catalog data
Avg. Price
$61
Among 102 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

25 12 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

16 new stores were added in the past 30 days (15% of the total), showing steady growth. This is below the Shopify average of 22%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 3 · 3%
10-49 12 · 12%
50-199 24 · 23%
200-999 40 · 38%
1k-4.9k 22 · 21%
5k+ 3 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
47% coverage
Sporting Goods
18% coverage
Hardware
8% coverage
Vehicles & Parts
6% coverage
General Merchandise
3% coverage
Education & Courses
1% coverage
Electronics
1% coverage
Home & Garden
1% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 888 products per store. That's larger than the Shopify average of 438. The strongest country concentrations are United States, United Kingdom, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 20 · 20%
$25-$49 40 · 39%
$50-$99 28 · 27%
$100-$199 11 · 11%
$200-$499 2 · 2%
$500+ 1 · 1%
Store currencies
USD 58 EUR 15 GBP 11 CAD 5 JPY 3 PLN 3 ZAR 3 AUD 2

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $61 because some stores price much higher, pulling it up. That's below the Shopify average of $219.

Popular apps

The most popular are Judge.me Product Reviews App, Shopify Inbox, Klaviyo: Email Marketing & SMS.

Social media platforms

Instagram (54%), Facebook (49%), TikTok (21%).

Instagram
54%
Facebook
49%
TikTok
21%
YouTube
21%
Twitter / X
15%
Pinterest
4%
LinkedIn
1%

Social media adoption is strong at 61%, and 4% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (40%), Facebook Pixel (4%), Google Tag Manager (4%).

Google Analytics
40%
Facebook Pixel
4%
Google Tag Manager
4%
Google Ads
2%
TikTok Pixel
1%

Popular themes

The most used are Dawn, Horizon, Snow Theme.

Dawn 27% Horizon 6% Snow Theme 4% Spotlight 4% Fabric 3% Impulse 3% Concept 2% Debut 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

476 products $22 avg 7 ads
Apparel & Accessories Sporting Goods tactical gear outdoor clothing Kaching Bundles App & Upsells Powerful Contact Form Builder
335 products $43 avg 1 ads
military surplus army gear Gelato: Print on Demand Shopify Inbox
3,333 products $41 avg 19 ads
military surplus tactical clothing Rise Gift Cards & Store Credit Shopify Inbox
COOLGUYSURPUS – COOLGUYSURPLUS Moldova (the Republic of)
263 products $61 avg
Hardware military surplus tactical gear Shopify Inbox Printful: Print on Demand
1,662 products $59 avg
Apparel & Accessories military surplus tactical gear Infinite Product Options Warnify Pro Warnings
296 products $28 avg
military surplus airsoft gear Judge.me Product Reviews App Klaviyo: Email Marketing & SMS
47 products $33 avg
Sporting Goods Apparel & Accessories tactical gear hunting accessories Infinite Product Options
1,662 products $59 avg
military surplus tactical gear Infinite Product Options Warnify Pro Warnings
Militar.lt Austria
3,498 products $44 avg
Sporting Goods Apparel & Accessories tactical gear camping equipment C‑EDD: Estimated Delivery Date Rise Gift Cards & Store Credit
110 products $524 avg
General Merchandise military surplus tactical clothing RT: Terms and Conditions Box Yoast SEO ‑ Store optimization
208 products $34 avg
Apparel & Accessories military surplus tactical gear
Cal Surplus United States
297 products $64 avg
Apparel & Accessories surplus clothing military surplus

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FAQ

How many Shopify Military surplus stores are there?

We currently track 106 active Shopify stores in the Military surplus segment.

Are Shopify Military surplus stores growing?

Yes. In the last 30 days, 16 new stores were indexed in the Military surplus segment, showing a 15% monthly growth rate.

What is the average product price in Shopify Military surplus stores?

Among stores with pricing data, the average listed price is about $61, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Military surplus stores?

The top apps are Judge.me Product Reviews App, Shopify Inbox, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.