476 Shopify Modern style Stores: Stats & Market Data (2026)
476 active Shopify stores fall into the Modern style segment, with 49 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $50-$99 range. The leading categories are Apparel & Accessories, Home & Garden, Jewelry & Watches. 72% maintain social media profiles — Instagram leads — and 10% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
49 new stores were added in the past 30 days (10% of the total), showing steady growth. This is below the Shopify average of 23%.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Arts & Entertainment 2 Beauty & Cosmetics 2 Celebrations & Gifts 2 Adult 1 Baby & Kids 1 Electronics 1Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 522 because some stores carry much larger inventories. That's larger than the Shopify average of 439. The strongest country concentrations are United States, India, United Kingdom.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $105. That's below the Shopify average of $219.
Popular apps
The most popular are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox.
Marketing & analytics tools
Google Analytics (34%), Google Tag Manager (10%), Google Ads (5%).
Popular themes
The most used are Dawn, Horizon, Prestige.
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Start Free TrialRepresentative stores
A varied sample - weighted by data completeness, refreshed daily
Klaviyo: Email Marketing & SMS
STKY ‑ Sticky Add To Cart Bar
Avada AI SEO Suite Optimizer
Microsoft Clarity: AI Insights
Judge.me Product Reviews App
Shopify Inbox
Judge.me Product Reviews App
Omnisend Email Marketing & SMS
Kaching CartDrawer Cart Upsell
GSC Instagram Feed, Instafeed
King Product Options, Variants
Klaviyo: Email Marketing & SMS
Privy ‑ Email, SMS & Pop Ups
Bundler ‑ Product Bundles App
Chaty Chat Buttons & WhatsApp
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Start Free TrialFAQ
How many Shopify Modern style stores are there?
We currently track 476 active Shopify stores in the Modern style segment.
Are Shopify Modern style stores growing?
Yes. In the last 30 days, 49 new stores were indexed in the Modern style segment, showing a 10% monthly growth rate.
What is the average product price in Shopify Modern style stores?
Among stores with pricing data, the average listed price is about $105, with the most common pricing band at $50-$99.
What apps are most popular for Shopify Modern style stores?
The top apps are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Instagram (70%), Facebook (42%), TikTok (25%).
Social media engagement is exceptionally high: 72% of stores maintain social profiles and 10% run Meta ads. That's 13 percentage points above the Shopify average of 59%.