177 Shopify Supplement Stores: Stats & Market Data (2026)
177 active Shopify stores fall into the Supplement segment, with 3 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the $25-$49 range. The leading categories are Health, Beauty & Cosmetics, Food & Beverages. 56% maintain social media profiles — Instagram leads — and 13% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
3 new stores were added in the past 30 days (2% of the total). Growth has slowed, but new stores are still opening. This is below the Shopify average of 22%.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 68 because some stores carry much larger inventories. That's smaller than the Shopify average of 438. The strongest country concentrations are United States, United Kingdom, Pakistan.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, the most common price range is $25-$49. The average is higher at $57 because some stores price much higher, pulling it up. That's below the Shopify average of $219.
Popular apps
The most popular are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, UpPromote Affiliate Marketing.
Marketing & analytics tools
Google Analytics (36%), Google Tag Manager (15%), Google Ads (5%).
Popular themes
The most used are Dawn, Horizon, Shrine Pro.
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Start Free TrialRepresentative stores
A varied sample - weighted by data completeness, refreshed daily
UpPromote Affiliate Marketing
Attentive: AI‑led Email &SMS
Ali Reviews: AI Product Review
SEOWILL: AI SEO & AI Blog Post
FBP: Fast Bundle & Upsell App
Powerful Contact Form Builder
Klaviyo: Email Marketing & SMS
Loox ‑ Product Reviews App
AfterShip Email Marketing,SMS
Kaching Bundles App & Upsells
Avada AI SEO Suite Optimizer
Buddha Mega Menu & Navigation
UpPromote Affiliate Marketing
T Lab ‑ AI Language Translate
Hotjar Install
Klaviyo: Email Marketing & SMS
Recharge Subscriptions App
Buddha Mega Menu & Navigation
Lucky Orange Heatmaps & Replay
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Start Free TrialFAQ
How many Shopify Supplement stores are there?
We currently track 177 active Shopify stores in the Supplement segment.
Are Shopify Supplement stores growing?
Yes. In the last 30 days, 3 new stores were indexed in the Supplement segment, showing a 2% monthly growth rate.
What is the average product price in Shopify Supplement stores?
Among stores with pricing data, the average listed price is about $57, with the most common pricing band at $25-$49.
What apps are most popular for Shopify Supplement stores?
The top apps are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, UpPromote Affiliate Marketing. The complete ranked list is in the Popular Apps section on this page.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Instagram (53%), Facebook (40%), TikTok (19%).
Social media adoption is strong at 56%, and 13% of stores run Meta ad campaigns.