Use Cases Features Pricing API Log in
WooCommerce topic analytics
Topic
Updated June 8, 2026
WooCommerce

110 WooCommerce Digital skills Stores: Stats & Market Data (2026)

110 active WooCommerce stores fall into the Digital skills segment, with 13 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Education & Courses, Books & Literature, Software. 55% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

55%
Social media
2%
Meta ads
63%
Contact info
Total Stores
110
Active WooCommerce stores
New (30d)
13
Newly added in the last 30 days
Avg. Products
41
Among 110 stores with catalog data
Avg. Price
$157
Among 104 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

18 9 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

13 new stores were added in the past 30 days (12% of the total), showing steady growth. This is below the WooCommerce average of 37%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 44 · 40%
10-49 39 · 35%
50-199 24 · 22%
200-999 3 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Education & Courses
93% coverage
Books & Literature
3% coverage
Software
2% coverage
Electronics
1% coverage
Health
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 41 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,571. The strongest country concentrations are India, United Kingdom, Nigeria.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 36 · 35%
$25-$49 15 · 14%
$50-$99 14 · 13%
$100-$199 14 · 13%
$200-$499 18 · 17%
$500+ 7 · 7%
Store currencies
EUR 28 USD 27 INR 15 GBP 8 BDT 6 NGN 6 COP 2 PKR 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $157 because some stores price much higher, pulling it up. That's below the WooCommerce average of $422.

Social media platforms

Facebook (47%), Instagram (35%), YouTube (24%).

Facebook
47%
Instagram
35%
YouTube
24%
LinkedIn
21%
Twitter / X
21%
TikTok
6%
Pinterest
1%

Social media adoption is strong at 55%, and 2% of stores run Meta ad campaigns. That's 10 percentage points above the WooCommerce average of 45%.

Marketing & analytics tools

Google Analytics (33%), Facebook Pixel (27%), Google Tag Manager (19%).

Google Analytics
33%
Facebook Pixel
27%
Google Tag Manager
19%
Google Ads
7%
TikTok Pixel
1%

Need store-level data?

Export emails, social profiles, and tech stacks for every store in this segment.

Start Free Trial

Representative stores

A varied sample - weighted by data completeness, refreshed daily

5 products $62 avg
Education & Courses digital skills online learning
20 products $13 avg
Books & Literature Education & Courses digital marketing seo
126 products $760 avg
Education & Courses digital skills workshops
110 products $35 avg
Education & Courses digital skills online learning
37 products $83 avg
Education & Courses digital skills learning
18 products $20 avg
Education & Courses digital skills online education
34 products $38 avg
Software Education & Courses wordpress tutorials website development
26 products $263 avg
Education & Courses technology training professional development
7 products $45 avg
Education & Courses excel training google workspace course
6 products $177 avg
Books & Literature books digital skills
90 products $27 avg
Education & Courses online learning digital skills

Want the full dataset?

Access complete store details - emails, phone numbers, social profiles, tech stack - and export unlimited data as CSV.

Start Free Trial

FAQ

How many WooCommerce Digital skills stores are there?

We currently track 110 active WooCommerce stores in the Digital skills segment.

Are WooCommerce Digital skills stores growing?

Yes. In the last 30 days, 13 new stores were indexed in the Digital skills segment, showing a 12% monthly growth rate.

What is the average product price in WooCommerce Digital skills stores?

Among stores with pricing data, the average listed price is about $157, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.