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Topic
Updated June 8, 2026
WooCommerce

169 WooCommerce Hats and caps Stores: Stats & Market Data (2026)

169 active WooCommerce stores fall into the Hats and caps segment, with 52 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Celebrations & Gifts, Home & Garden. 38% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

38%
Social media
1%
Meta ads
45%
Contact info
Total Stores
169
Active WooCommerce stores
New (30d)
52
Newly added in the last 30 days
Avg. Products
1,505
Among 169 stores with catalog data
Avg. Price
$48
Among 159 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

57 28 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

52 new stores were added in the past 30 days — 31% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 37%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 14 · 8%
10-49 57 · 34%
50-199 45 · 27%
200-999 33 · 20%
1k-4.9k 12 · 7%
5k+ 8 · 5%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
99% coverage
Celebrations & Gifts
3% coverage
Home & Garden
2% coverage
Sporting Goods
2% coverage
Baby & Kids
1% coverage
Food & Beverages
1% coverage
Adult
1% coverage
Arts & Entertainment
1% coverage
Books & Literature
1% coverage
Electronics
1% coverage
Health
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 1,505 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,571. The strongest country concentrations are Australia, Brazil, Germany.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 70 · 44%
$25-$49 49 · 31%
$50-$99 21 · 13%
$100-$199 15 · 9%
$200-$499 3 · 2%
$500+ 1 · 1%
Store currencies
USD 64 EUR 42 GBP 11 BRL 5 AUD 4 CAD 3 INR 3 LKR 3

Among stores with pricing data, the most common price range is Under $25. The average is higher at $48 because some stores price much higher, pulling it up. That's below the WooCommerce average of $422.

Social media platforms

Facebook (31%), Instagram (27%), Twitter / X (8%).

Facebook
31%
Instagram
27%
Twitter / X
8%
TikTok
5%
LinkedIn
4%
YouTube
4%
Pinterest
1%

About 38% of stores maintain social media profiles and 1% run Meta ads — moderate marketing investment overall. That's 7 percentage points below the WooCommerce average of 45%.

Marketing & analytics tools

Google Analytics (20%), Facebook Pixel (12%), Google Tag Manager (9%).

Google Analytics
20%
Facebook Pixel
12%
Google Tag Manager
9%
Google Ads
4%
TikTok Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

111 products $25 avg
Apparel & Accessories kids collection hats and caps
107 products $1 avg
Apparel & Accessories fashion accessories clothing store
86 products $18 avg
Apparel & Accessories hoodies and jackets fleece jackets
67 products $14 avg
Apparel & Accessories graphic tees casual wear
57 products $161 avg
Apparel & Accessories men's fashion women's fashion
23 products $31 avg
Apparel & Accessories beach wear surf gear
36 products $21 avg
Apparel & Accessories graphic t-shirts hoodies and sweatshirts
561 products $21 avg
Apparel & Accessories fashion accessories bags and clutches
50 products $2 avg
Food & Beverages Apparel & Accessories Celebrations & Gifts convenience store local grocery
30 products $26 avg
Apparel & Accessories clothing store urban fashion
34 products $115 avg
Apparel & Accessories mens fashion kids apparel
537 products $32 avg
Apparel & Accessories Baby & Kids sneakers sale kids shoes online

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FAQ

How many WooCommerce Hats and caps stores are there?

We currently track 169 active WooCommerce stores in the Hats and caps segment.

Are WooCommerce Hats and caps stores growing?

Yes. In the last 30 days, 52 new stores were indexed in the Hats and caps segment, showing a 31% monthly growth rate.

What is the average product price in WooCommerce Hats and caps stores?

Among stores with pricing data, the average listed price is about $48, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.