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Topic
Updated June 8, 2026
WooCommerce

233 WooCommerce Made in italy Stores: Stats & Market Data (2026)

233 active WooCommerce stores fall into the Made in italy segment, with 45 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $100-$199 range. The leading categories are Apparel & Accessories, Home & Garden, Beauty & Cosmetics. 81% maintain social media profiles — Facebook leads — and 4% run Meta ad campaigns.

81%
Social media
4%
Meta ads
60%
Contact info
Total Stores
233
Active WooCommerce stores
New (30d)
45
Newly added in the last 30 days
Avg. Products
356
Among 232 stores with catalog data
Avg. Price
$299
Among 212 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

44 22 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

45 new stores were added in the past 30 days — 19% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 37%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 11 · 5%
10-49 71 · 31%
50-199 90 · 39%
200-999 50 · 22%
1k-4.9k 9 · 4%
5k+ 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
64% coverage
Home & Garden
8% coverage
Beauty & Cosmetics
8% coverage
Jewelry & Watches
5% coverage
Furniture
4% coverage
Food & Beverages
3% coverage
Hardware
2% coverage
Arts & Entertainment
2% coverage
Health
1% coverage
Business & Industrial
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 356 products per store. That's smaller than the WooCommerce average of 1,571. The strongest country concentrations are Italy, Albania, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 31 · 15%
$25-$49 22 · 10%
$50-$99 44 · 21%
$100-$199 58 · 27%
$200-$499 40 · 19%
$500+ 17 · 8%
Store currencies
EUR 213 USD 15 AUD 1 BRL 1 CAD 1 MDL 1 PLN 1

Among stores with pricing data, prices skew higher — the most common range is $100-$199, and the average listed price is $299. That's below the WooCommerce average of $422.

Social media platforms

Facebook (73%), Instagram (72%), YouTube (16%).

Facebook
73%
Instagram
72%
YouTube
16%
TikTok
10%
LinkedIn
9%
Twitter / X
5%
Pinterest
2%

Social media engagement is exceptionally high: 81% of stores maintain social profiles and 4% run Meta ads. That's 36 percentage points above the WooCommerce average of 45%.

Marketing & analytics tools

Google Analytics (44%), Facebook Pixel (39%), Google Tag Manager (39%).

Google Analytics
44%
Facebook Pixel
39%
Google Tag Manager
39%
Google Ads
16%
Pinterest Pixel
2%
TikTok Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

516 products $29 avg 2 ads
Vehicles & Parts car wheels alloy rims
606 products $201 avg 2 ads
Apparel & Accessories women clothing made in italy
364 products $2 avg 1 ads
Apparel & Accessories italian fabrics natural textiles
501 products $49 avg
Jewelry & Watches made in italy jewelry store
368 products $23 avg
Jewelry & Watches made in italy jewelry store
41 products $405 avg
Home & Garden dyshekë jastekë
113 products $137 avg
Apparel & Accessories fashion italian fashion
34 products $123 avg
Beauty & Cosmetics Health skincare products medical devices
14 products $34 avg
Beauty & Cosmetics made in italy korean-inspired skincare
364 products $50 avg
Apparel & Accessories underwear store kids and women's apparel

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FAQ

How many WooCommerce Made in italy stores are there?

We currently track 233 active WooCommerce stores in the Made in italy segment.

Are WooCommerce Made in italy stores growing?

Yes. In the last 30 days, 45 new stores were indexed in the Made in italy segment, showing a 19% monthly growth rate.

What is the average product price in WooCommerce Made in italy stores?

Among stores with pricing data, the average listed price is about $299, with the most common pricing band at $100-$199.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.