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Topic
Updated June 8, 2026
WooCommerce

261 WooCommerce Nutritional products Stores: Stats & Market Data (2026)

261 active WooCommerce stores fall into the Nutritional products segment, with 53 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Health, Food & Beverages, Beauty & Cosmetics. 47% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

47%
Social media
2%
Meta ads
64%
Contact info
Total Stores
261
Active WooCommerce stores
New (30d)
53
Newly added in the last 30 days
Avg. Products
1,372
Among 261 stores with catalog data
Avg. Price
$39
Among 231 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

43 21 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

53 new stores were added in the past 30 days — 20% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 36%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 55 · 21%
10-49 115 · 44%
50-199 56 · 21%
200-999 24 · 9%
1k-4.9k 4 · 2%
5k+ 7 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Health
79% coverage
Food & Beverages
25% coverage
Beauty & Cosmetics
3% coverage
Home & Garden
1% coverage
Animals & Pet Supplies 1 Apparel & Accessories 1 Business & Industrial 1 Sporting Goods 1 Toys & Games 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 1,372 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,574. The strongest country concentrations are Viet Nam, India, Taiwan (Province of China).

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 106 · 46%
$25-$49 75 · 32%
$50-$99 36 · 16%
$100-$199 10 · 4%
$200-$499 4 · 2%
Store currencies
USD 70 EUR 40 INR 24 VND 23 COP 7 GBP 7 TWD 7 CAD 6

Among stores with pricing data, the most common price range is Under $25. The average is higher at $39 because some stores price much higher, pulling it up. That's below the WooCommerce average of $422.

Social media platforms

Facebook (38%), Instagram (35%), YouTube (13%).

Facebook
38%
Instagram
35%
YouTube
13%
TikTok
7%
Twitter / X
4%
LinkedIn
3%
Pinterest
2%

About 47% of stores maintain social media profiles and 2% run Meta ads — moderate marketing investment overall.

Marketing & analytics tools

Google Analytics (27%), Google Tag Manager (21%), Facebook Pixel (16%).

Google Analytics
27%
Google Tag Manager
21%
Facebook Pixel
16%
Google Ads
12%
TikTok Pixel
4%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

184 products $16 avg 2 ads
Health nutritional products wellness store
31 products
Health health supplements multivitamins
38 products $9 avg
Food & Beverages nutritional products balanced meals
12 products $22 avg 15 ads
Health fitness supplements nutritional products
47 products $17 avg
Health natural supplements metabolism support
840 products $15 avg
Health vitamin supplements health store
2,244 products $3 avg
Health online pharmacy health supplements
7 products $49 avg
Health wellness supplements nutritional products
284 products $23 avg 1 ads
Health Food & Beverages diet supplements nutritional products
18 products $6 avg
Food & Beverages nut store dried fruits
369 products $17 avg
Health dietary supplements nutritional products
9 products $55 avg
Health Food & Beverages health supplements beverage store

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FAQ

How many WooCommerce Nutritional products stores are there?

We currently track 261 active WooCommerce stores in the Nutritional products segment.

Are WooCommerce Nutritional products stores growing?

Yes. In the last 30 days, 53 new stores were indexed in the Nutritional products segment, showing a 20% monthly growth rate.

What is the average product price in WooCommerce Nutritional products stores?

Among stores with pricing data, the average listed price is about $39, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.