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Topic
Updated June 8, 2026
WooCommerce

127 WooCommerce Sex toys online Stores: Stats & Market Data (2026)

127 active WooCommerce stores fall into the Sex toys online segment, with 115 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 5k+, with prices typically in the Under $25 range. The leading categories are Adult. 28% maintain social media profiles — Facebook leads — and 0% run Meta ad campaigns.

28%
Social media
0%
Meta ads
34%
Contact info
Total Stores
127
Active WooCommerce stores
New (30d)
115
Newly added in the last 30 days
Avg. Products
11,203
Among 126 stores with catalog data
Avg. Price
$42
Among 125 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

62 31 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

115 new stores were added in the past 30 days — 91% of the total, making this one of the fastest-growing areas on the platform. This is above the WooCommerce average of 37%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 2 · 2%
10-49 8 · 6%
50-199 27 · 21%
200-999 36 · 29%
1k-4.9k 16 · 13%
5k+ 37 · 29%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Adult
19% coverage

Among stores with catalog data, larger catalogs are most common — the 5k+ range leads. The average store carries 11,203 products. That's larger than the WooCommerce average of 1,571. The strongest country concentrations are United Kingdom, India, Romania.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 57 · 46%
$25-$49 49 · 39%
$50-$99 15 · 12%
$100-$199 3 · 2%
$500+ 1 · 1%
Store currencies
USD 37 EUR 31 COP 8 GBP 7 INR 6 RON 5 MXN 4 PKR 4

Among stores with pricing data, the most common price range is Under $25. The average is higher at $42 because some stores price much higher, pulling it up. That's below the WooCommerce average of $422.

Social media platforms

Facebook (25%), Instagram (19%), Twitter / X (8%).

Facebook
25%
Instagram
19%
Twitter / X
8%
TikTok
3%
YouTube
3%
Pinterest
2%
LinkedIn
1%

Social media presence is relatively low at 28%, with 0% running Meta ads. That's 17 percentage points below the WooCommerce average of 45%.

Marketing & analytics tools

Google Analytics (19%), Google Tag Manager (17%), Google Ads (6%).

Google Analytics
19%
Google Tag Manager
17%
Google Ads
6%
Facebook Pixel
2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

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FAQ

How many WooCommerce Sex toys online stores are there?

We currently track 127 active WooCommerce stores in the Sex toys online segment.

Are WooCommerce Sex toys online stores growing?

Yes. In the last 30 days, 115 new stores were indexed in the Sex toys online segment, showing a 91% monthly growth rate.

What is the average product price in WooCommerce Sex toys online stores?

Among stores with pricing data, the average listed price is about $42, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.