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WooCommerce topic analytics
Topic
Updated June 8, 2026
WooCommerce

203 WooCommerce Well-being Stores: Stats & Market Data (2026)

203 active WooCommerce stores fall into the Well-being segment, with 7 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Health, Education & Courses, Beauty & Cosmetics. 62% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

62%
Social media
3%
Meta ads
57%
Contact info
Total Stores
203
Active WooCommerce stores
New (30d)
7
Newly added in the last 30 days
Avg. Products
347
Among 202 stores with catalog data
Avg. Price
$143
Among 189 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

22 11 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

7 new stores were added in the past 30 days (3% of the total). Growth has slowed, but new stores are still opening. This is below the WooCommerce average of 37%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 66 · 33%
10-49 83 · 41%
50-199 29 · 14%
200-999 18 · 9%
1k-4.9k 5 · 2%
5k+ 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Health
36% coverage
Education & Courses
20% coverage
Beauty & Cosmetics
18% coverage
Arts & Entertainment
9% coverage
Food & Beverages
9% coverage
Home & Garden
8% coverage
Celebrations & Gifts
4% coverage
Apparel & Accessories
3% coverage
Books & Literature
3% coverage
Electronics
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 347 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,571. The strongest country concentrations are France, Australia, Switzerland.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 73 · 39%
$25-$49 30 · 16%
$50-$99 30 · 16%
$100-$199 31 · 16%
$200-$499 15 · 8%
$500+ 10 · 5%
Store currencies
EUR 75 USD 63 CAD 14 AUD 8 CHF 7 GBP 7 XOF 4 BRL 3

Among stores with pricing data, the most common price range is Under $25. The average is higher at $143 because some stores price much higher, pulling it up. That's below the WooCommerce average of $422.

Social media platforms

Facebook (55%), Instagram (52%), YouTube (21%).

Facebook
55%
Instagram
52%
YouTube
21%
LinkedIn
16%
TikTok
8%
Twitter / X
8%
Pinterest
3%

Social media adoption is strong at 62%, and 3% of stores run Meta ad campaigns. That's 17 percentage points above the WooCommerce average of 45%.

Marketing & analytics tools

Google Analytics (31%), Facebook Pixel (15%), Google Tag Manager (14%).

Google Analytics
31%
Facebook Pixel
15%
Google Tag Manager
14%
Google Ads
9%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

8 products $490 avg
Health nutrition therapy functional medicine
22 products $83 avg
Apparel & Accessories Beauty & Cosmetics bags accessories
9 products $27 avg
Arts & Entertainment well-being books audios
103 products $34 avg
Home & Garden leisure household
19 products $12 avg
Arts & Entertainment illustration art
310 products $1142 avg
Education & Courses well-being coaching
12 products $582 avg
Education & Courses coaching life-guidance
16 products $114 avg
Health massage therapy well-being
Home - Blindwell United Kingdom
27 products $146 avg
Arts & Entertainment print photo
1,137 products $23 avg
Beauty & Cosmetics cosmetics well-being
27 products $35 avg
Adult health sexual wellness
12 products $244 avg
Home & Garden Education & Courses interior design well-being

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FAQ

How many WooCommerce Well-being stores are there?

We currently track 203 active WooCommerce stores in the Well-being segment.

Are WooCommerce Well-being stores growing?

Yes. In the last 30 days, 7 new stores were indexed in the Well-being segment, showing a 3% monthly growth rate.

What is the average product price in WooCommerce Well-being stores?

Among stores with pricing data, the average listed price is about $143, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.