10.8K Italy Woocommerce Stores: Analytics & Data (2025)

Woocommerce
Country: Italy
Last Updated: 12/01/2025

Unlock the full Italy Woocommerce market. This report gives you access to 10,817 stores, with 438 added in the last 30 days alone. Use this data to find new leads, analyze competitors, and understand market trends.

📊 Key Metrics at a Glance

Total Stores
10,817
Active Woocommerce stores
New Stores (30d)
438
Recently added
Avg. Products
2,460
Per store
Social Media
93.6%
Adoption rate
FB Ads
71.8%
Using Facebook ads

Market Growth: The segment is expanding quickly, recording a 4.0% monthly growth rate with 438 new stores added in the past 30 days.

🛍️ Product & Pricing Strategy

An analysis of what's being sold and at what price, from catalog size to popular product types.

Product Count Distribution

A large share (44.1%) operate with smaller catalogs (<50 products), while 14.2% manage extensive inventories (1000+ products), highlighting diversity from niche specialists to large-scale marketplaces.

Price Range Distribution

Pricing is concentrated in the $20-50 range (28.4%), appealing to value-conscious consumers.

💼 Common Business Models

A breakdown of how these stores operate, from dropshipping and print-on-demand to traditional inventory models.

Dropshipping
0.0%
0 stores
Print on Demand
0.0%
1 stores
Cash on Delivery
0.6%
69 stores

📱 Social Media & Contact Channels

Discover which social platforms are most popular and the common ways stores offer customer contact.

Instagram
78.4%
8476 stores
Facebook
76.6%
8290 stores
Email
56.5%
6112 stores
Phone
38.4%
4159 stores
Youtube
21.1%
2281 stores
Whatsapp
16.8%
1817 stores
Tiktok
10.9%
1180 stores
Twitter
8.3%
898 stores

Social media engagement is exceptionally high, with 93.6% of stores active — led by Instagram (78.4%) and Facebook (76.6%).

💳 Payment & Shipping Options

An overview of the payment gateways, currencies, and shipping options these stores offer.

Top Currencies

EUR 10190 stores
USD 260 stores
GBP 52 stores
Cash on Delivery (COD)
0.6%
of stores offer COD payment option

🏪 Sample Stores

A curated list of active stores to give you a feel for the market.

Store Country Products Avg. Price Latest Product
oreficeriasandri.it favicon
oreficeriasandri.it
IT
2254 $189.5 EUR 2025-12-05
shop.distilleriacinqueterre.it favicon
shop.distilleriacinqueterre.it
IT
85 $39.72 EUR 2025-12-05
kilunails.it favicon
kilunails.it
IT
2288 $4.15 EUR 2025-12-05
emanuelegambacciani.it favicon
emanuelegambacciani.it
IT
7 - 2025-12-05
primepick.it favicon
primepick.it
IT
823 - 2025-12-05
sagagioielli.it favicon
sagagioielli.it
IT
655 $28.62 EUR 2025-12-05
corsinico2.it favicon
corsinico2.it
IT
569 $84.83 EUR 2025-12-04
macchinepercuciredavid.it favicon
macchinepercuciredavid.it
IT
773 $281.6 EUR 2025-12-04
www.two-way.it favicon
www.two-way.it
IT
772 $56.23 EUR 2025-12-04
toprabat.it favicon
toprabat.it
IT
2168 $10.09 EUR 2025-12-04
www.equistaff.it favicon
www.equistaff.it
IT
4805 $92.84 EUR 2025-12-04
astropanel.it favicon
astropanel.it
IT
148 - 2025-12-04

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❓ Frequently Asked Questions

How many Woocommerce stores are based in Italy?

Our latest data shows 10,817 active Woocommerce stores in Italy.

What is the average product catalog size for Italy Woocommerce stores?

The average Woocommerce store in Italy carries about 2460 products, depending on industry and business model.

How fast are Italy Woocommerce stores growing?

In the past 30 days, 438 new Woocommerce stores launched in Italy, reflecting steady market growth.

How often is the data updated?

Our database is updated weekly to ensure you get the most current information.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.

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