68.9K Shopify Stores Using Klaviyo: Email Marketing & SMS: Analytics & Growth Trends (2026)

Shopify
Last Updated: 03/30/2026

Get full access to every Shopify store using the Klaviyo: Email Marketing & SMS app. You get data on 68,870 stores, which you can use to identify integration partners, analyze competitors, and find new customers.

📊 Key Metrics at a Glance

Total Stores
68,870
Active Shopify stores
New Stores (30d)
221
Recently added
Avg. Products
491
Per store
Social Media
84.5%
Adoption rate
FB Ads
41.4%
Using Facebook ads

Market Growth: Monthly growth is modest at 0.32% (221 new stores), indicating a mature segment with selective expansion.

🛍️ Product & Pricing Strategy

An analysis of what's being sold and at what price, from catalog size to popular product types.

Product Count Distribution

A large share (45.8%) operate with smaller catalogs (<50 products), while 8.6% manage extensive inventories (1000+ products), highlighting diversity from niche specialists to large-scale marketplaces.

Price Range Distribution

The segment serves both mainstream and premium audiences, with 35.2% targeting the $20-50 range and 21.6% offering premium $200+ products.

Top Product Type

# Product Type Store Count
1 Gift Cards 6306
2 Accessories 3935
3 T-Shirt 2517
4 Hats 2508
5 Bracelets 2248
6 Tops 2226
7 Hoodie 2077
8 Earrings 2032
9 Shorts 1802
10 Pants 1676

💼 Common Business Models

A breakdown of how these stores operate, from dropshipping and print-on-demand to traditional inventory models.

Dropshipping
2.0%
1,396 stores
Print on Demand
8.2%
5,658 stores
Shopify Plus
5.7%
3,902 stores
Cash on Delivery
0.6%
447 stores

📱 Social Media & Contact Channels

Discover which social platforms are most popular and the common ways stores offer customer contact.

Instagram
73.1%
50365 stores
Facebook
59.0%
40643 stores
Email
46.9%
32329 stores
Tiktok
21.6%
14900 stores
Youtube
20.4%
14066 stores
Twitter
14.9%
10237 stores
Pinterest
12.6%
8649 stores
Phone
11.9%
8202 stores
Whatsapp
2.3%
1552 stores

Social media engagement is exceptionally high, with 84.5% of stores active — led by Instagram (73.1%) and Facebook (59.0%).

🔧 Technology Stack

Discover the apps, marketing tools, and themes that stores using Klaviyo: Email Marketing & SMS pair with their setup.

Marketing & Analytics Tools

# Tool Usage
1 Google Analytics 47482
2 Google search console 44689
3 Google Ads 26517
4 Facebook pixel 1511
5 Tiktok pixel 493
6 Pinterest pixel 128

Popular Themes

Dawn (6981)
Debut (3748)
Prestige (734)
Impulse (622)
Brooklyn (560)
Refresh (555)
Sense (510)
Craft (463)
Spotlight (456)
Minimal (455)

💳 Payment & Shipping Options

An overview of the payment gateways, currencies, and shipping options these stores offer.

Payment Methods

Apple Pay
75.5% (52025)
Shop Pay
74.0% (50980)
Google Pay
69.8% (48044)
Paypal Express
68.5% (47209)
Amazon Pay
5.9% (4030)

Top Currencies

USD 36531 stores
EUR 9435 stores
GBP 5556 stores
AUD 5145 stores
CAD 3162 stores
MXN 888 stores
NZD 781 stores
INR 753 stores
Cash on Delivery (COD)
0.6%
of stores offer COD payment option
Shop Pay Installments
37.2%
of stores offer installment payments

🏪 Sample Stores

A curated list of active stores to give you a feel for the market.

Store Country Products Avg. Price Latest Product
hiremyaddictionn.com favicon
hiremyaddictionn.com
AU
130 $67.5 AUD 2026-03-29
michaelarthur.com.au favicon
michaelarthur.com.au
ID
603 $6102.05 AUD 2026-03-30
lashmi.com.au favicon
lashmi.com.au
AU
34 $44.07 AUD 2026-03-30
zorenza-store.com favicon
zorenza-store.com
DE
1073 $51.22 EUR 2026-03-29
yummybox.com.au favicon
yummybox.com.au
AU
360 $109.75 AUD 2026-03-29
www.jaggerandwolf.com.au favicon
www.jaggerandwolf.com.au
AU
206 $2124.49 AUD 2026-03-29
highlyliquidny.com favicon
highlyliquidny.com
US
116 $116.17 USD 2026-03-28
matchboxcandleco.com favicon
matchboxcandleco.com
PH
108 $16.84 USD 2026-03-28
k-linen.com favicon
k-linen.com
PK
1102 $5758.62 PKR 2026-03-29
tierrabellajoyas.com favicon
tierrabellajoyas.com
AR
407 $36.12 USD 2026-03-28
oferfypanama.com favicon
oferfypanama.com
PA
103 $28.45 USD 2026-03-28
www.lilcubs.pk favicon
www.lilcubs.pk
PK
522 $1222.29 PKR 2026-03-28

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❓ Frequently Asked Questions

How many Shopify stores currently use Klaviyo: Email Marketing & SMS?

Our database tracks 68,870 active Shopify stores using Klaviyo: Email Marketing & SMS, showing strong adoption within the ecosystem.

What other apps do Klaviyo: Email Marketing & SMS users typically install?

Stores using Klaviyo: Email Marketing & SMS often pair it with complementary apps for marketing, analytics, and support. See the 'Complementary Technology Stack' section for examples.

What is the average catalog size for stores using Klaviyo: Email Marketing & SMS?

On average, Shopify stores using Klaviyo: Email Marketing & SMS have around 491 products, indicating the scale of typical adopters.

How fast is adoption of Klaviyo: Email Marketing & SMS growing?

In the last 30 days, 221 new stores began using Klaviyo: Email Marketing & SMS, highlighting growing interest among merchants.

How often is the data updated?

Our database is updated weekly to ensure you get the most current information.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.

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