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Updated Apr 13, 2026
Shopify

12.4K Shopify Stores in Brazil: Stats & Trends (2026)

We track 12,450 active Shopify stores in Brazil, with 1,265 newly added in the last 30 days (10% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Home & Garden, Beauty & Cosmetics. 70% maintain social media profiles — Instagram leads — and 11% run Meta ad campaigns.

70%
Social media
11%
Meta ads
75%
Contact info
Total Stores
12,450
Active Shopify stores
New (30d)
1,265
Newly added in the last 30 days
Avg. Products
291
Among 11,959 stores with catalog data
Avg. Price
$228
Among 11,931 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

1,181 590 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

1,265 new stores were added in the past 30 days (10% of the total), showing steady growth. This is above the Shopify average of 6%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1,690 · 14%
10-49 3,799 · 32%
50-199 3,716 · 31%
200-999 2,131 · 18%
1k-4.9k 535 · 4%
5k+ 88 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
35% coverage
Home & Garden
12% coverage
Beauty & Cosmetics
10% coverage
Jewelry & Watches
6% coverage
Electronics
6% coverage
Health
5% coverage
Food & Beverages
5% coverage
Arts & Entertainment
4% coverage
Toys & Games
2% coverage
Hardware
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 291 because some stores carry much larger inventories. That's smaller than the Shopify average of 449. The most popular store categories in this market are Apparel & Accessories, Home & Garden, Beauty & Cosmetics.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 3,758 · 31%
$25-$49 4,345 · 36%
$50-$99 1,980 · 17%
$100-$199 844 · 7%
$200-$499 560 · 5%
$500+ 444 · 4%
Store currencies
BRL 9,385 USD 1,565 EUR 451 GBP 256 CAD 109 COP 109 AUD 104 MXN 34

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $228 because some stores price much higher, pulling it up. That's above the Shopify average of $204.

Popular apps

The most popular are Ryviu: Product Reviews App, Loox: Product Reviews App & AI, Avada AI SEO Image Optimizer.

Social media platforms

Instagram (65%), Facebook (44%), TikTok (20%).

Instagram
65%
Facebook
44%
TikTok
20%
YouTube
18%
Twitter / X
5%
Pinterest
4%
LinkedIn
3%

Social media engagement is exceptionally high: 70% of stores maintain social profiles and 11% run Meta ads.

Marketing & analytics tools

Google Analytics (41%), Google Tag Manager (22%), Facebook Pixel (10%).

Google Analytics
41%
Google Tag Manager
22%
Facebook Pixel
10%
Google Ads
9%
TikTok Pixel
2%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Tema Vision Nichada.

Dawn 14% Horizon 5% Tema Vision Nichada 3% Debut 3% Evolution Enterprise 2% Dropmeta® 2% Prestige 2% Warehouse 2%

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Geographic breakdown

Province and city-level distribution within Brazil

Top provinces / states
Province Stores Share
São Paulo 3,718 30%
Minas Gerais 1,050 8%
Santa Catarina 755 6%
Rio De Janeiro 712 6%
Paraná 620 5%
Rio Grande Do Sul 488 4%
Goiás 331 3%
California 263 2%
Bahia 237 2%
Top cities
City Stores Share
São Paulo 1,629 13%
Rio De Janeiro 383 3%
Belo Horizonte 320 3%
Florianópolis 213 2%
Curitiba 182 1%
Goiânia 161 1%
Brasília 144 1%
Porto Alegre 125 1%
Campinas 96 1%
Top shipping destinations
Brazil · 10,415 United States · 6,449 United Kingdom · 5,838 Canada · 5,796 Spain · 5,740 France · 5,740 Germany · 5,734 Italy · 5,710 Belgium · 5,707 Portugal · 5,701

Representative stores

A varied sample — weighted by data completeness, refreshed daily

49 products $37 avg 2 ads
Apparel & Accessories Celebrations & Gifts kpop merchandise hats
410 products $57 avg 1 ads
Apparel & Accessories wool beanie cotton cap Klaviyo: Email Marketing & SMS
117 products $54 avg 4 ads
Apparel & Accessories sunglasses eyewear mens sunglasses
Bazara33 Brazil
73 products $29 avg 10 ads
Apparel & Accessories women's clothing men's apparel
12 products $22 avg 13 ads
Beauty & Cosmetics body moisturizer hydrating mousse Loox: Product Reviews App & AI
Bromance Brazil
16 products $35 avg 1 ads
Apparel & Accessories shorts boxer
228 products $867 avg 1 ads
Jewelry & Watches 18k gold jewelry custom jewelry
67 products $35 avg 19 ads
Apparel & Accessories Beauty & Cosmetics fashion accessories cosmetics
50 products $47 avg 1 ads
Apparel & Accessories luxury fashion women's clothing
11 products $43 avg 4 ads
Health creatine supplements energy supplements
415 products $21 avg 1 ads
Home & Garden home decor kitchen accessories
Kamit Brazil
119 products $29 avg 2 ads
Apparel & Accessories fitness clothing athletic wear Bundler ‑ Product Bundles App

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FAQ

How many Shopify stores are in Brazil?

Our database tracks 12,450 active Shopify stores in Brazil.

How fast is the Brazil Shopify market growing?

In the past 30 days, 1,265 new Shopify stores were indexed in Brazil, reflecting a 10% monthly growth rate.

What is the average catalog size for Brazil Shopify stores?

Among Shopify stores in Brazil with catalog data, the average is about 291 products. The most common catalog size range is 10-49.

What are the most popular apps among Brazil Shopify stores?

The top apps are Ryviu: Product Reviews App, Loox: Product Reviews App & AI, Avada AI SEO Image Optimizer. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.