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Topic
Updated May 18, 2026
Shopify

51.2K Shopify Fashion accessories Stores: Stats & Market Data (2026)

51,211 active Shopify stores fall into the Fashion accessories segment, with 7,652 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Jewelry & Watches, Home & Garden. 64% maintain social media profiles — Instagram leads — and 7% run Meta ad campaigns.

64%
Social media
7%
Meta ads
50%
Contact info
Total Stores
51,211
Active Shopify stores
New (30d)
7,652
Newly added in the last 30 days
Avg. Products
391
Among 50,014 stores with catalog data
Avg. Price
$154
Among 49,441 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

5,283 2,641 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

7,652 new stores were added in the past 30 days (15% of the total), showing steady growth. This is below the Shopify average of 34%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 6,035 · 12%
10-49 15,126 · 30%
50-199 15,616 · 31%
200-999 9,842 · 20%
1k-4.9k 2,789 · 6%
5k+ 606 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
84% coverage
Jewelry & Watches
19% coverage
Home & Garden
4% coverage
Beauty & Cosmetics
2% coverage
Arts & Entertainment
2% coverage
Celebrations & Gifts
1% coverage
Electronics
1% coverage
Toys & Games 172 Animals & Pet Supplies 109 Books & Literature 88 Baby & Kids 87

Among stores with catalog data, the 50-199 product range is most common. The average is 391 products per store. That's smaller than the Shopify average of 436. The strongest country concentrations are United States, India, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 11,937 · 24%
$25-$49 15,587 · 32%
$50-$99 10,292 · 21%
$100-$199 5,957 · 12%
$200-$499 3,822 · 8%
$500+ 1,846 · 4%
Store currencies
USD 24,143 EUR 8,587 GBP 2,937 INR 2,139 AUD 1,790 CAD 1,719 PKR 1,130 JPY 857

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $154 because some stores price much higher, pulling it up. That's below the Shopify average of $217.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Shopify Inbox, Judge.me Product Reviews App.

Social media platforms

Instagram (61%), Facebook (40%), TikTok (19%).

Instagram
61%
Facebook
40%
TikTok
19%
YouTube
10%
Pinterest
8%
Twitter / X
7%
LinkedIn
2%

Social media adoption is strong at 64%, and 7% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (26%), Google Tag Manager (7%), Google Ads (3%).

Google Analytics
26%
Google Tag Manager
7%
Google Ads
3%
Facebook Pixel
3%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Debut.

Dawn 26% Horizon 6% Debut 6% Prestige 4% Spotlight 3% Impulse 3% Craft 2% Atelier 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

1,373 products $5 avg 3 ads
Jewelry & Watches artificial jewelry fashion accessories
259 products $5 avg 4 ads
Apparel & Accessories hijab scarves Judge.me Product Reviews App
139 products $307 avg 2 ads
Apparel & Accessories luxury leather bags accessories boutique Instafeed ‑ Instagram Feed Okendo: Reviews & Loyalty
75 products $248 avg 4 ads
Apparel & Accessories luxury accessories bag charms UpPromote Affiliate Marketing Avada AI SEO Suite Optimizer
29 products $9 avg 9 ads
Apparel & Accessories fashion accessories clothing Avada Boost Sales Trust Badges Hoppy Free Shipping Bar Upsell
145 products $229 avg 4 ads
Apparel & Accessories leather bags wallets
26 products $21 avg 1 ads
Apparel & Accessories eyewear sunglasses fashion accessories
125 products $54 avg 2 ads
Jewelry & Watches handmade jewelry fashion accessories Snapchat Ads
Palola Boutique United States
269 products $32 avg 2 ads
Apparel & Accessories fashion accessories clothing store AfterShip Email Marketing,SMS AfterShip Product Reviews
Panache Style New Zealand
815 products $49 avg 5 ads
Apparel & Accessories hair clips fashion accessories Shopify Inbox Judge.me Product Reviews App
27 products $7 avg 3 ads
Apparel & Accessories leather belts fashion accessories
128 products $38 avg 1 ads
Apparel & Accessories apple watch bands watch accessories

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FAQ

How many Shopify Fashion accessories stores are there?

We currently track 51,211 active Shopify stores in the Fashion accessories segment.

Are Shopify Fashion accessories stores growing?

Yes. In the last 30 days, 7,652 new stores were indexed in the Fashion accessories segment, showing a 15% monthly growth rate.

What is the average product price in Shopify Fashion accessories stores?

Among stores with pricing data, the average listed price is about $154, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Fashion accessories stores?

The top apps are Klaviyo: Email Marketing & SMS, Shopify Inbox, Judge.me Product Reviews App. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.