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Shopify category analytics
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Updated May 18, 2026
Shopify

72.2K Shopify Celebrations & Gifts Stores: Stats & Market Data (2026)

72,169 active Shopify stores fall into the Celebrations & Gifts segment, with 15,869 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. 71% maintain social media profiles — Instagram leads — and 5% run Meta ad campaigns.

71%
Social media
5%
Meta ads
56%
Contact info
Total Stores
72,169
Active Shopify stores
New (30d)
15,869
Newly added in the last 30 days
Avg. Products
480
Among 71,192 stores with catalog data
Avg. Price
$69
Among 70,807 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

9,326 4,663 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

15,869 new stores were added in the past 30 days — 22% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 35%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 7,313 · 10%
10-49 20,131 · 28%
50-199 22,731 · 32%
200-999 14,476 · 20%
1k-4.9k 5,408 · 8%
5k+ 1,133 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
15% coverage
Home & Garden
13% coverage
Arts & Entertainment
4% coverage
Jewelry & Watches
3% coverage
Food & Beverages
3% coverage
Books & Literature
2% coverage
Beauty & Cosmetics
2% coverage
Toys & Games
2% coverage
Baby & Kids
2% coverage
Office Supplies
1% coverage
Electronics
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 480 products per store. That's larger than the Shopify average of 440. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 28,625 · 40%
$25-$49 22,220 · 31%
$50-$99 11,509 · 16%
$100-$199 5,205 · 7%
$200-$499 2,328 · 3%
$500+ 920 · 1%
Store currencies
USD 36,576 EUR 8,573 GBP 7,462 AUD 4,544 CAD 3,754 INR 2,085 NZD 1,013 MXN 600

Among stores with pricing data, the most common price range is Under $25. The average is higher at $69 because some stores price much higher, pulling it up. That's below the Shopify average of $217.

Popular apps

The most popular are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox.

Social media platforms

Instagram (66%), Facebook (55%), TikTok (19%).

Instagram
66%
Facebook
55%
TikTok
19%
YouTube
13%
Pinterest
12%
Twitter / X
11%
LinkedIn
3%

Social media engagement is exceptionally high: 71% of stores maintain social profiles and 5% run Meta ads. That's 12 percentage points above the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (36%), Google Tag Manager (10%), Google Ads (4%).

Google Analytics
36%
Google Tag Manager
10%
Google Ads
4%
Facebook Pixel
3%
TikTok Pixel
0%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Debut, Craft.

Dawn 24% Debut 7% Craft 4% Horizon 4% Impulse 2% Studio 2% Prestige 2% Refresh 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

8 products $34 avg 13 ads
Celebrations & Gifts personalized gifts photo magnets Google & YouTube
1,075 products $63 avg 1 ads
Home & Garden Apparel & Accessories Celebrations & Gifts eco-friendly gifts sustainable products Bundler ‑ Product Bundles App Klaviyo: Email Marketing & SMS
184 products $4 avg 1 ads
Celebrations & Gifts baked-goods cupcakes Chatra — Live Chat & Chatbot Infinite Product Options
310 products $36 avg 35 ads
Celebrations & Gifts personalized pet gifts custom pet gifts Pandectes GDPR Compliance Kiwi Size Chart & Recommender
40 products $424 avg 1 ads
Furniture Celebrations & Gifts studio desk ergonomic chair Klaviyo: Email Marketing & SMS
85 products $37 avg 49 ads
Celebrations & Gifts Apparel & Accessories Toys & Games greeting cards kids clothes Kaching Bundles App & Upsells Kaching CartDrawer Cart Upsell
kissfaith United States
2,436 products $35 avg 3,125 ads
Celebrations & Gifts custom keychain personalized flag Judge.me Product Reviews App
42 products $52 avg 1 ads
Celebrations & Gifts balloon garland kit party decoration supplies Judge.me Product Reviews App
250 products $33 avg 1 ads
Food & Beverages Celebrations & Gifts Home & Garden honey products gift shop Shopify Inbox Printful: Print on Demand
926 products $31 avg 6 ads
Apparel & Accessories Celebrations & Gifts Home & Garden sober apparel recovery gifts Blockify Fraud Filter, Blocker Infinite Product Options
brightcuties.com United States
22 products $54 avg 1 ads
Celebrations & Gifts gift card gift set Judge.me Product Reviews App Hextom: Upsell Sales Boost
34 products $192 avg 1 ads
Celebrations & Gifts gold roses preserved roses Avada AI SEO Suite Optimizer Consentmo GDPR Compliance

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FAQ

How many Shopify Celebrations & Gifts stores are there?

We currently track 72,169 active Shopify stores in the Celebrations & Gifts segment.

Are Shopify Celebrations & Gifts stores growing?

Yes. In the last 30 days, 15,869 new stores were indexed in the Celebrations & Gifts segment, showing a 22% monthly growth rate.

What is the average product price in Shopify Celebrations & Gifts stores?

Among stores with pricing data, the average listed price is about $69, with the most common pricing band at Under $25.

What apps are most popular for Shopify Celebrations & Gifts stores?

The top apps are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.