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Original data · Ecommerce performance July 2026 All devices · Origin

Ecommerce Core Web Vitals benchmarks by platform

BootLeads matched 1,539,183 active ecommerce storefronts to July 2026 Chrome UX Report data. CrUX covers 22.8% of the active six-platform set; among origins with all three metrics, 62.0% pass LCP, INP, and CLS.

All figures are monthly, all-device, and origin-level. They are not PageSpeed Insights mobile results, traffic estimates, or evidence that a platform causes performance outcomes.

Active storefronts
6,753,513
Six supported platforms
CrUX-covered origins
1,539,183
22.8%
Complete CWV origins
1,147,668
74.6% of CrUX coverage
Pass all three
711,862
62.0% of complete origins

What the snapshot shows

Read coverage and performance together before comparing platforms.

July 2026
  • CrUX coverage ranges from 12.7% for Wix to 48.6% for BigCommerce, so platform pass rates should not be compared without their sample coverage.

  • Within origins that have complete LCP, INP, and CLS data, the observed pass share ranges from 38.8% for Magento to 81.5% for Shopify. This is descriptive, not causal.

  • A store passes only when at least 75% of eligible Chrome experiences are good for each of LCP, INP, and CLS. The displayed p75 values are coarse monthly summaries and are not used alone for the pass flag.

Core Web Vitals by ecommerce platform

Coverage is measured against active storefronts; pass share is measured only against origins with complete LCP, INP, and CLS data.

All-device field data

Swipe horizontally to compare every metric

Platform CrUX coverage Complete CWV Pass all three Median origin p75 Most common gap
Shopify 2,797,285 active
24.6% 688,800
533,050
77.4% of CrUX
81.5% 434,343
15.5% of all active
LCP 1.42 s
INP 89 ms
CLS 0
LCP
8.7% of complete origins need work
WooCommerce 3,030,797 active
22.0% 667,996
479,245
71.7% of CrUX
39.5% 189,268
6.2% of all active
LCP 2.64 s
INP 78 ms
CLS 0
LCP
55.4% of complete origins need work
Wix 725,371 active
12.7% 91,946
60,390
65.7% of CrUX
78.1% 47,164
6.5% of all active
LCP 1.48 s
INP 67 ms
CLS 0
LCP
18.5% of complete origins need work
PrestaShop 107,028 active
48.0% 51,346
41,927
81.7% of CrUX
60.4% 25,335
23.7% of all active
LCP 1.90 s
INP 76 ms
CLS 0
LCP
25.9% of complete origins need work
BigCommerce 30,386 active
48.6% 14,778
11,937
80.8% of CrUX
63.3% 7,555
24.9% of all active
LCP 1.64 s
INP 63 ms
CLS 0.022
CLS
31.6% of complete origins need work
Magento 62,646 active
38.8% 24,317
21,119
86.8% of CrUX
38.8% 8,197
13.1% of all active
LCP 2.25 s
INP 85 ms
CLS 0.050
LCP
42.4% of complete origins need work

A single origin can miss more than one metric. Median p75 values describe the middle origin in each complete platform sample; the pass flag uses each metric's good-experience fraction, not the coarse p75 value alone.

Turn performance data into a review queue

SEO, CRO, and development agencies can use CWV as one observable qualification signal, then validate the storefront before outreach.

  1. 01 · Segment

    Choose a platform, market, and category, then apply the Has CWV issues filter.

  2. 02 · Review

    Open the store record, identify the failing metric, and confirm the site still fits your offer.

  3. 03 · Export

    Export reviewed stores with the CWV month, status, p75 metrics, and good-experience shares.

Questions about the benchmark

Why can Shopify's pass rate look high?

The rate is calculated among Shopify origins with complete CrUX metrics, not every Shopify store in the database. The coverage and complete-sample counts are shown beside it.

Is this the same as Shopify's web performance report?

No. Shopify can report 30- or 90-day performance by device, page type, and events for a merchant's own store. This public benchmark uses one monthly all-device origin snapshot for cross-platform comparison.

Does passing Core Web Vitals guarantee better rankings?

No. Core Web Vitals are one part of page experience, and a passing result does not guarantee indexing, rankings, traffic, or conversions.

Methodology and limits

How to interpret this cross-platform snapshot without overstating it.

Denominators

Coverage uses all active supported storefronts. Pass rate uses only origins with complete LCP, INP, and CLS good-experience fractions.

Device and URL scope

This snapshot uses all-device origin-level CrUX metrics_summary data. It does not split phone and desktop experiences or individual URLs.

Interpretation

CrUX availability indicates that an origin met Chrome's reporting eligibility and sample requirements. It does not disclose traffic volume, search traffic, revenue, or ranking impact.

Platform comparison

Store maturity, themes, apps, hosting, geography, and audience mix can differ between platforms. These aggregates show observed associations and do not establish platform causation.