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BigCommerce market overview
Updated June 22, 2026
BigCommerce

27.0K BigCommerce Stores: Stats, Trends & Data (2026)

We track 26,994 active BigCommerce stores across all markets, with 2,522 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Home & Garden, Hardware. 53% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

53%
Social media
3%
Meta ads
62%
Contact info
Total Stores
26,994
Active BigCommerce stores
New (30d)
2,522
Newly added in the last 30 days
Avg. Products
2,584
Among 23,951 stores with catalog data
Avg. Price
$341
Among 16,654 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

3,133 1,566 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

2,522 new stores were added in the past 30 days (9% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1,548 · 6%
10-49 4,287 · 18%
50-199 5,465 · 23%
200-999 6,307 · 26%
1k-4.9k 4,024 · 17%
5k+ 2,320 · 10%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
11% coverage
Home & Garden
10% coverage
Hardware
8% coverage
Arts & Entertainment
6% coverage
Vehicles & Parts
6% coverage
Electronics
6% coverage
Food & Beverages
5% coverage
Beauty & Cosmetics
4% coverage
Health
4% coverage
Celebrations & Gifts
4% coverage
Sporting Goods
3% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 2,584 products per store. The strongest country concentrations are United Kingdom, Australia, United States.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 4,359 · 26%
$25-$49 3,348 · 20%
$50-$99 3,014 · 18%
$100-$199 2,116 · 13%
$200-$499 1,873 · 11%
$500+ 1,944 · 12%
Store currencies
USD 16,214 GBP 1,240 AUD 1,048 EUR 791 CAD 736 NZD 187 MXN 49 SGD 46

Among stores with pricing data, the most common price range is Under $25. The average is higher at $341 because some stores price much higher, pulling it up.

Social media platforms

Facebook (45%), Instagram (40%), Twitter / X (20%).

Facebook
45%
Instagram
40%
Twitter / X
20%
YouTube
19%
Pinterest
12%
LinkedIn
9%
TikTok
3%

Social media adoption is strong at 53%, and 3% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (56%), Facebook Pixel (28%), Google Tag Manager (20%).

Google Analytics
56%
Facebook Pixel
28%
Google Tag Manager
20%
Google Ads
12%
TikTok Pixel
4%
Pinterest Pixel
3%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

151 products $43 avg 1 ads
Animals & Pet Supplies
2,385 products $12 avg 1 ads
Books & Literature
1,234 products $19 avg 1 ads
Books & Literature Books
2,715 products $76 avg 4 ads
Apparel & Accessories Home & Garden Clothing Home Decor
497 products $80 avg 2 ads
Apparel & Accessories Kids Clothing Swimwear
2,598 products $13 avg 3 ads
Food & Beverages
14 products $164 avg 4 ads
Apparel & Accessories Bags
1,768 products $57 avg 1 ads
Home & Garden Jewelry & Watches Apparel & Accessories Home Decor Jewelry
449 products $1872 avg 6 ads
Jewelry & Watches Jewelry

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FAQ

How many BigCommerce stores are there?

We currently track 26,994 active BigCommerce stores.

Is the BigCommerce market still growing?

Yes. In the last 30 days, 2,522 new BigCommerce stores were indexed, representing 9% of the current base.

What is the average product price across BigCommerce stores?

Among stores with pricing data, the average listed price is about $341, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.