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BigCommerce category analytics
Category
Updated June 8, 2026
BigCommerce

3,223 BigCommerce Apparel & Accessories Stores: Stats & Market Data (2026)

3,223 active BigCommerce stores fall into the Apparel & Accessories segment, with 237 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the $25-$49 range. 59% maintain social media profiles — Instagram leads — and 5% run Meta ad campaigns.

59%
Social media
5%
Meta ads
58%
Contact info
Total Stores
3,223
Active BigCommerce stores
New (30d)
237
Newly added in the last 30 days
Avg. Products
1,591
Among 3,198 stores with catalog data
Avg. Price
$187
Among 2,305 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

304 152 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

237 new stores were added in the past 30 days (7% of the total), showing steady growth. This is below the BigCommerce average of 14%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 103 · 3%
10-49 555 · 17%
50-199 860 · 27%
200-999 962 · 30%
1k-4.9k 506 · 16%
5k+ 212 · 7%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
6% coverage
Celebrations & Gifts
6% coverage
Sporting Goods
4% coverage
Arts & Entertainment
4% coverage
Jewelry & Watches
4% coverage
Toys & Games
3% coverage
Books & Literature
2% coverage
Baby & Kids
2% coverage
Food & Beverages
1% coverage
Hardware
1% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 1,591 products per store. That's smaller than the BigCommerce average of 2,716. The strongest country concentrations are United Kingdom, Australia, United States.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 551 · 24%
$25-$49 682 · 30%
$50-$99 534 · 23%
$100-$199 295 · 13%
$200-$499 162 · 7%
$500+ 81 · 4%
Store currencies
USD 2,175 GBP 166 AUD 162 CAD 93 EUR 68 NZD 21 ZAR 8 INR 6

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $187 because some stores price much higher, pulling it up. That's below the BigCommerce average of $344.

Social media platforms

Instagram (51%), Facebook (51%), Twitter / X (23%).

Instagram
51%
Facebook
51%
Twitter / X
23%
Pinterest
17%
YouTube
16%
LinkedIn
6%
TikTok
5%

Social media adoption is strong at 59%, and 5% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (54%), Facebook Pixel (40%), Google Tag Manager (19%).

Google Analytics
54%
Facebook Pixel
40%
Google Tag Manager
19%
Google Ads
11%
TikTok Pixel
7%
Pinterest Pixel
4%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

982 products $41 avg 1 ads
Apparel & Accessories Toys & Games nasa kennedy space center
1,093 products $641 avg 1 ads
Apparel & Accessories cowgirl boots western boots
2,715 products $76 avg 2 ads
Apparel & Accessories Home & Garden fashion home decor
228 products $143 avg 2 ads
Apparel & Accessories designer handbags leather bags
3,952 products $73 avg 1 ads
Apparel & Accessories Home & Garden Office Supplies men shirts women shirts
717 products $14 avg 1 ads
Apparel & Accessories Celebrations & Gifts chicago gifts apparel
215 products $17 avg 1 ads
Apparel & Accessories reflective clothing high visibility
Cats Shop Australia
292 products $39 avg 1 ads
Apparel & Accessories merchandise sports team
1,574 products $39 avg 7 ads
Apparel & Accessories graphic tees unisex hoodies
91 products $36 avg 14 ads
Apparel & Accessories Home & Garden organic cotton socks fair trade clothing
230 products $145 avg 7 ads
Apparel & Accessories handmade leather bags italian leather accessories
25 products $63 avg 1 ads
Apparel & Accessories holsters concealment gear

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FAQ

How many BigCommerce Apparel & Accessories stores are there?

We currently track 3,223 active BigCommerce stores in the Apparel & Accessories segment.

Are BigCommerce Apparel & Accessories stores growing?

Yes. In the last 30 days, 237 new stores were indexed in the Apparel & Accessories segment, showing a 7% monthly growth rate.

What is the average product price in BigCommerce Apparel & Accessories stores?

Among stores with pricing data, the average listed price is about $187, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.