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WooCommerce category analytics
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Updated June 1, 2026
WooCommerce

219.1K WooCommerce Apparel & Accessories Stores: Stats & Market Data (2026)

219,137 active WooCommerce stores fall into the Apparel & Accessories segment, with 59,339 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. 45% maintain social media profiles — Instagram leads — and 2% run Meta ad campaigns.

45%
Social media
2%
Meta ads
51%
Contact info
Total Stores
219,137
Active WooCommerce stores
New (30d)
59,339
Newly added in the last 30 days
Avg. Products
1,330
Among 218,841 stores with catalog data
Avg. Price
$115
Among 206,939 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

63,808 31,904 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

59,339 new stores were added in the past 30 days — 27% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 39%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 24,408 · 11%
10-49 72,378 · 33%
50-199 55,307 · 25%
200-999 41,571 · 19%
1k-4.9k 16,495 · 8%
5k+ 8,682 · 4%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
5% coverage
Arts & Entertainment
4% coverage
Celebrations & Gifts
3% coverage
Electronics
2% coverage
Jewelry & Watches
2% coverage
Beauty & Cosmetics
2% coverage
Sporting Goods
2% coverage
Toys & Games
2% coverage
Books & Literature
1% coverage
Baby & Kids
1% coverage
Food & Beverages
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 1,330 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,526. The strongest country concentrations are India, Bangladesh, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 75,455 · 36%
$25-$49 57,414 · 28%
$50-$99 36,868 · 18%
$100-$199 21,582 · 10%
$200-$499 11,207 · 5%
$500+ 4,413 · 2%
Store currencies
USD 85,494 EUR 44,156 INR 12,082 GBP 10,454 BDT 6,300 PKR 4,803 BRL 3,669 CAD 3,055

Among stores with pricing data, the most common price range is Under $25. The average is higher at $115 because some stores price much higher, pulling it up. That's below the WooCommerce average of $422.

Social media platforms

Instagram (36%), Facebook (35%), YouTube (8%).

Instagram
36%
Facebook
35%
YouTube
8%
Twitter / X
8%
TikTok
7%
LinkedIn
4%
Pinterest
3%

About 45% of stores maintain social media profiles and 2% run Meta ads — moderate marketing investment overall.

Marketing & analytics tools

Google Analytics (19%), Facebook Pixel (13%), Google Tag Manager (12%).

Google Analytics
19%
Facebook Pixel
13%
Google Tag Manager
12%
Google Ads
6%
TikTok Pixel
1%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

1,463 products $81 avg 2 ads
Apparel & Accessories streetwear surf
1,625 products $17 avg 1 ads
Apparel & Accessories alternative fashion esoteric clothing
1,144 products $34 avg 4 ads
Apparel & Accessories custom apparel promo items
584 products $16 avg 3 ads
Apparel & Accessories mens casual shirts casual shirts for men
121 products $20 avg 1 ads
Apparel & Accessories men's shoes casual shoes
440 products $127 avg 1 ads
Apparel & Accessories beachwear swimwear
555 products $91 avg 3 ads
Apparel & Accessories fashion clothing
63 products $10 avg 1 ads
Apparel & Accessories fashion clothing store
424 products $77 avg 3 ads
Apparel & Accessories men shirts women bikinis
26 products $30 avg 1 ads
Apparel & Accessories brother martin apparel new orleans high school
2,312 products $72 avg 3 ads
Apparel & Accessories clothing footwear
174 products $24 avg 1 ads
Electronics Apparel & Accessories Beauty & Cosmetics buy electronics online fashion clothing accessories

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FAQ

How many WooCommerce Apparel & Accessories stores are there?

We currently track 219,137 active WooCommerce stores in the Apparel & Accessories segment.

Are WooCommerce Apparel & Accessories stores growing?

Yes. In the last 30 days, 59,339 new stores were indexed in the Apparel & Accessories segment, showing a 27% monthly growth rate.

What is the average product price in WooCommerce Apparel & Accessories stores?

Among stores with pricing data, the average listed price is about $115, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.