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WooCommerce category analytics
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Updated Apr 27, 2026
WooCommerce

148.9K WooCommerce Apparel & Accessories Stores: Stats & Market Data (2026)

148,907 active WooCommerce stores fall into the Apparel & Accessories segment, with 30,744 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. 56% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

56%
Social media
3%
Meta ads
55%
Contact info
Total Stores
148,907
Active WooCommerce stores
New (30d)
30,744
Newly added in the last 30 days
Avg. Products
860
Among 148,589 stores with catalog data
Avg. Price
$122
Among 140,782 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

30,211 15,105 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

30,744 new stores were added in the past 30 days — 21% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 26%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 24,937 · 17%
10-49 53,024 · 36%
50-199 34,246 · 23%
200-999 24,187 · 16%
1k-4.9k 8,584 · 6%
5k+ 3,611 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Arts & Entertainment
5% coverage
Home & Garden
4% coverage
Celebrations & Gifts
2% coverage
Electronics
2% coverage
Jewelry & Watches
2% coverage
Beauty & Cosmetics
2% coverage
Toys & Games
1% coverage
Books & Literature
1% coverage
Baby & Kids
1% coverage
Sporting Goods
1% coverage
Food & Beverages
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 860 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,089. The strongest country concentrations are India, Bangladesh, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 52,624 · 37%
$25-$49 39,306 · 28%
$50-$99 23,393 · 17%
$100-$199 14,572 · 10%
$200-$499 7,741 · 5%
$500+ 3,146 · 2%
Store currencies
USD 58,825 EUR 27,224 INR 9,016 GBP 6,857 BDT 5,487 PKR 3,773 BRL 2,285 CAD 2,176

Among stores with pricing data, the most common price range is Under $25. The average is higher at $122 because some stores price much higher, pulling it up. That's below the WooCommerce average of $420.

Social media platforms

Facebook (46%), Instagram (45%), YouTube (11%).

Facebook
46%
Instagram
45%
YouTube
11%
Twitter / X
10%
TikTok
9%
LinkedIn
4%
Pinterest
3%

Social media adoption is strong at 56%, and 3% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (22%), Facebook Pixel (16%), Google Tag Manager (14%).

Google Analytics
22%
Facebook Pixel
16%
Google Tag Manager
14%
Google Ads
8%
TikTok Pixel
2%
Pinterest Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

668 products $49 avg 27 ads
Apparel & Accessories women fashion online shopping
479 products $249 avg 1 ads
Apparel & Accessories designer handbags luxury bags
890 products $34 avg 1 ads
Apparel & Accessories clothing store jeans
170 products $41 avg 1 ads
Apparel & Accessories woman shoes sandals
791 products $59 avg 2 ads
Apparel & Accessories Home & Garden fashion furniture
38 products $28 avg 2 ads
Apparel & Accessories t-shirt clothing
58 products $29 avg 4 ads
Apparel & Accessories organic clothing fashion blanks
213 products $29 avg 1 ads
Apparel & Accessories online fashion store clothing and accessories
1,031 products $16 avg 31 ads
Apparel & Accessories muslim women's clothing kurtung store
359 products $104 avg 3 ads
Apparel & Accessories custom handbags leather bags
362 products $60 avg 10 ads
Apparel & Accessories women's clothing online buy jeans online
18 products $11 avg 1 ads
Apparel & Accessories product my

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FAQ

How many WooCommerce Apparel & Accessories stores are there?

We currently track 148,907 active WooCommerce stores in the Apparel & Accessories segment.

Are WooCommerce Apparel & Accessories stores growing?

Yes. In the last 30 days, 30,744 new stores were indexed in the Apparel & Accessories segment, showing a 21% monthly growth rate.

What is the average product price in WooCommerce Apparel & Accessories stores?

Among stores with pricing data, the average listed price is about $122, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.