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Category report Updated Aug. 29, 2026
WooCommerce

WooCommerce clothing and fashion stores

BootLeads currently tracks 277,198 active WooCommerce clothing and fashion stores matching the Apparel & Accessories category.

Active stores
277,198
Stores included in this report
First detected in the last 30 days
17,203
Based on when BootLeads first found each store, not its confirmed launch date
Share of platform stores
9.1%
Share of active WooCommerce stores tracked by BootLeads
Median products
82
Data available for 276,333 stores (100%)

Browse subcategory reports for WooCommerce clothing and fashion stores

A store can appear in more than one category or subcategory. Data available for 277,198 stores (100%).

Key findings

  • This report covers 9.1% of the active WooCommerce stores currently tracked by BootLeads.

  • The median store lists 82 products, close to the platform median for categorized stores.

  • The median store prices its products at $34.96 on average, close to the platform median for categorized stores.

  • India accounts for 9,849 of these stores, more than any other country.

Examples of WooCommerce clothing and fashion stores

The sample changes weekly and covers WooCommerce clothing and fashion stores with enough data to show. It is not a ranking.

Search all stores →
Concrete
concrete.store
4,543 products $32.28 average product price 4 Meta ads
Apparel & Accessories Shoes & Footwear
- Studio Frommie
www.studiofrommie.nl
Netherlands 644 products $8.32 average product price 5 Meta ads
Apparel & Accessories Hats & Headwear

Commerce benchmarks for WooCommerce clothing and fashion stores

Catalog size

The median is 82 products. Half of stores with catalog data have between 29 and 402 products.
1-9 19,881 · 7%
10-49 87,006 · 31%
50-199 75,545 · 27%
200-999 56,376 · 20%
1k-4.9k 24,622 · 9%
5k+ 12,903 · 5%

Store-average product prices

The median store-average price is $34.96. Half of stores with price data fall between $18.54 and $75.85.
Under $25 90,713 · 36%
$25-$49 69,063 · 27%
$50-$99 46,621 · 19%
$100-$199 26,654 · 11%
$200-$499 13,237 · 5%
$500+ 5,253 · 2%

Store currencies

USD 37% EUR 21% INR 5% GBP 5% IRT 3% BDT 2%

Data availability: Product counts: 276,333 stores (100%) · Store-average prices: 251,541 stores (91%) · Currencies: 276,228 stores (100%). These benchmarks use only stores with available data, so they may not represent every store in this report.

Core Web Vitals for WooCommerce clothing and fashion stores (all devices)

CrUX covers 18.3% of active WooCommerce clothing and fashion stores. Field data shows 6.2% of the active report set passing all three Core Web Vitals (44.6% of stores with complete data).

Coverage path

  1. Active storefronts analyzed 100.0%
    277,198
    Report baseline; password-protected stores excluded
  2. CrUX field data · all devices 18.3%
    50,706
    of active storefronts analyzed
  3. Complete Core Web Vitals · all devices 13.9%
    38,567
    76.1% of CrUX-covered stores
  4. Pass all three Core Web Vitals · all devices 6.2%
    17,216
    44.6% of stores with complete metrics

Median field experience

July 2026 · all devices · median origin p75
LCP
2.46 s
Good ≤ 2.5 s
INP
84 ms
Good ≤ 200 ms
CLS
0
Good ≤ 0.100
TTFB
1.65 s
Diagnostic, not a Core Web Vital

CrUX uses eligible real-user Chrome experiences aggregated across devices at the origin level. Coverage is not a traffic estimate or a mobile-only result, and comparisons do not establish platform, app, or category causation.

Marketing presence across WooCommerce clothing and fashion stores

Based on public signals. It does not measure campaign performance.

Public reach

Social profiles
30%
Detected on public storefronts
Meta advertising
2%
Meta ads detected in the past 30 days
Contact data
37%
Detected email, phone, or WhatsApp

Social platforms

Facebook 63,434 · 23%
Instagram 60,351 · 22%
Twitter / X 12,487 · 5%
YouTube 12,426 · 4%
TikTok 10,701 · 4%
LinkedIn 5,639 · 2%

Analytics and advertising tools

Google Analytics 40,518 · 15%
Google Tag Manager 24,381 · 9%
Facebook Pixel 16,207 · 6%
Google Ads 12,900 · 5%
TikTok Pixel 2,016 · 1%

A store can use more than one social platform or analytics tool. Percentages are based on all stores in this report; contact details are found on public storefronts but are not independently verified.

Languages and domains across WooCommerce clothing and fashion stores

Store languages

English 154,751 · 56%
Spanish 19,531 · 7%
French 16,081 · 6%
German 10,505 · 4%
Persian 8,878 · 3%
Italian 7,678 · 3%

Domain registration periods

Data available for 210,728 stores (76%)
Before 2016 27,386 · 13%
2016-2019 22,561 · 11%
2020-2022 35,841 · 17%
2023 or later 124,940 · 59%

Domain registration percentages include only stores with a known registration date. A domain registration date does not show when the business opened.

Continue your research

Move from this report to a broader directory or a practical store-research workflow.

Questions about this report

How many active WooCommerce clothing and fashion stores are in this report?

BootLeads currently tracks 277,198 active WooCommerce clothing and fashion stores matching the Apparel & Accessories category.

How does BootLeads decide which stores appear under Apparel & Accessories?

BootLeads groups stores using public storefront and catalog information. A store can appear in more than one category, and these totals do not represent the full size of the market.

Can I search and export the stores in this report?

Yes. Open the BootLeads store database to search individual stores and export available contact, catalog, social, and technology data.

About this data

How store counts, comparisons, and categories are calculated.

Active stores

Counts include WooCommerce stores BootLeads currently identifies as active. Duplicate domains and stores removed from the database are excluded.

First detected by BootLeads

The 30-day figure uses the date BootLeads first detected a store. It does not confirm when the store launched and should not be treated as market growth.

Data availability

Product and price benchmarks use stores with usable catalog data and exclude extreme values. Median and range figures are estimates. A section appears only when enough stores have the required data for a useful comparison.

Store categories

BootLeads groups stores into consistent categories using available storefront and catalog information. Categories are available for 61% of active WooCommerce stores, and comparisons use only those categorized stores. A store can appear in more than one category; totals do not represent the full size of the market.

Report timing

Figures reflect the data available when this report was generated. Store details may change as BootLeads detects new information.

Chrome UX Report field data · all devices

Core Web Vitals use all-device, origin-level Chrome UX Report data for July 2026. CrUX contains eligible real-user Chrome experiences, not search traffic, exact visit counts, or PageSpeed Insights mobile results. The section appears only when at least 100 stores have complete metrics and CrUX covers at least 10% of the report.