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WooCommerce category analytics
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Updated July 13, 2026
WooCommerce

234.6K WooCommerce Home & Garden Stores: Stats & Market Data (2026)

234,631 active WooCommerce stores fall into the Home & Garden segment, with 37,508 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. 39% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

39%
Social media
1%
Meta ads
52%
Contact info
Total Stores
234,631
Active WooCommerce stores
New (30d)
37,508
Newly added in the last 30 days
Avg. Products
2,821
Among 233,467 stores with catalog data
Avg. Price
$339
Among 199,518 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

58,679 29,339 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

37,508 new stores were added in the past 30 days — 16% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 22%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 15,637 · 7%
10-49 66,759 · 29%
50-199 64,057 · 27%
200-999 47,285 · 20%
1k-4.9k 19,976 · 9%
5k+ 19,753 · 8%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
5% coverage
Electronics
5% coverage
Hardware
4% coverage
Celebrations & Gifts
3% coverage
Furniture
3% coverage
Beauty & Cosmetics
2% coverage
Food & Beverages
2% coverage
Arts & Entertainment
2% coverage
Toys & Games
2% coverage
Health
2% coverage
Jewelry & Watches
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 2,821 because some stores carry much larger inventories. That's larger than the WooCommerce average of 1,607. The strongest country concentrations are United Kingdom, India, Germany.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 76,706 · 38%
$25-$49 37,789 · 19%
$50-$99 30,924 · 15%
$100-$199 19,402 · 10%
$200-$499 16,884 · 8%
$500+ 17,813 · 9%
Store currencies
USD 67,222 EUR 58,547 GBP 13,465 INR 9,098 VND 7,826 IRT 5,140 PLN 4,335 AUD 4,241

Among stores with pricing data, the most common price range is Under $25. The average is higher at $339 because some stores price much higher, pulling it up. That's below the WooCommerce average of $422.

Social media platforms

Facebook (33%), Instagram (27%), YouTube (8%).

Facebook
33%
Instagram
27%
YouTube
8%
Twitter / X
5%
LinkedIn
4%
TikTok
4%
Pinterest
2%

About 39% of stores maintain social media profiles and 1% run Meta ads — moderate marketing investment overall.

Marketing & analytics tools

Google Analytics (21%), Google Tag Manager (17%), Google Ads (8%).

Google Analytics
21%
Google Tag Manager
17%
Google Ads
8%
Facebook Pixel
8%
TikTok Pixel
1%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

120 products $78 avg 2 ads
Home & Garden Kitchenware
157 products $55 avg 10 ads
Home & Garden Home Decor Furniture
1,133 products $110 avg 7 ads
Hardware Home & Garden Outdoor Gear Car Accessories
95 products 1 ads
Home & Garden Flowers & Florists Garden Supplies
59 products $100 avg 2 ads
Home & Garden Wellness
30 products $4 avg 2 ads
Celebrations & Gifts Home & Garden Apparel & Accessories
181 products $108 avg 3 ads
Home & Garden Home Decor
47 products $20 avg 2 ads
Beauty & Cosmetics Home & Garden Candles
1,190 products $52 avg 2 ads
Home & Garden Outdoor Furniture Garden Supplies
679 products $13 avg 1 ads
Home & Garden Home Decor Gifts
585 products $735 avg 5 ads
Furniture Home & Garden Art
446 products $58 avg 1 ads
Home & Garden Home Decor

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FAQ

How many WooCommerce Home & Garden stores are there?

We currently track 234,631 active WooCommerce stores in the Home & Garden segment.

Are WooCommerce Home & Garden stores growing?

Yes. In the last 30 days, 37,508 new stores were indexed in the Home & Garden segment, showing a 16% monthly growth rate.

What is the average product price in WooCommerce Home & Garden stores?

Among stores with pricing data, the average listed price is about $339, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.