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WooCommerce country analytics
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Updated June 1, 2026
WooCommerce

32.3K WooCommerce Stores in France: Stats & Trends (2026)

We track 32,327 active WooCommerce stores in France, with 15,959 newly added in the last 30 days (49% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Home & Garden, Food & Beverages, Apparel & Accessories. 53% maintain social media profiles — Facebook leads — and 0% run Meta ad campaigns.

53%
Social media
0%
Meta ads
51%
Contact info
Total Stores
32,327
Active WooCommerce stores
New (30d)
15,959
Newly added in the last 30 days
Avg. Products
439
Among 31,268 stores with catalog data
Avg. Price
$438
Among 27,316 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

15,834 7,917 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

15,959 new stores were added in the past 30 days — 49% of the total, making this one of the fastest-growing areas on the platform. This is above the WooCommerce average of 37%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 9,424 · 30%
10-49 10,424 · 33%
50-199 6,457 · 21%
200-999 3,325 · 11%
1k-4.9k 1,113 · 4%
5k+ 525 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
8% coverage
Food & Beverages
8% coverage
Apparel & Accessories
8% coverage
Arts & Entertainment
5% coverage
Beauty & Cosmetics
4% coverage
Celebrations & Gifts
3% coverage
Jewelry & Watches
3% coverage
Health
2% coverage
Electronics
2% coverage
Education & Courses
2% coverage
Hardware
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 439 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,553. The most popular store categories in this market are Home & Garden, Food & Beverages, Apparel & Accessories.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 9,769 · 36%
$25-$49 5,954 · 22%
$50-$99 4,132 · 15%
$100-$199 2,714 · 10%
$200-$499 2,285 · 8%
$500+ 2,462 · 9%
Store currencies
EUR 28,347 USD 1,765 GBP 187 XOF 26 XAF 12 CHF 10 XPF 10 MAD 9

Among stores with pricing data, the most common price range is Under $25. The average is higher at $438 because some stores price much higher, pulling it up. That's above the WooCommerce average of $423.

Social media platforms

Facebook (43%), Instagram (38%), YouTube (9%).

Facebook
43%
Instagram
38%
YouTube
9%
LinkedIn
9%
TikTok
6%
Twitter / X
5%
Pinterest
1%

Social media adoption is strong at 53%, and 0% of stores run Meta ad campaigns. That's 7 percentage points above the WooCommerce average of 46%.

Marketing & analytics tools

Google Analytics (25%), Google Tag Manager (13%), Facebook Pixel (8%).

Google Analytics
25%
Google Tag Manager
13%
Facebook Pixel
8%
Google Ads
7%
Pinterest Pixel
1%
TikTok Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

671 products $121 avg 1 ads
Sporting Goods cycling apparel bike clothing
331 products $87 avg 8 ads
Jewelry & Watches designer jewelry unique rings
15 products $22 avg 1 ads
Apparel & Accessories personalized textiles custom clothing
83 products $14 avg 1 ads
Food & Beverages confiserie chocolats
58 products $79 avg 5 ads
Health Electronics healing devices scalar energy
6 products $216 avg 2 ads
Celebrations & Gifts cabaret dinner shows
183 products $30 avg 6 ads
Apparel & Accessories custom gift pet products
93 products $66 avg 1 ads
Home & Garden children room furniture baby decor
161 products $2257 avg 1 ads
Travel language immersion study abroad
217 products $3984 avg 68 ads
Jewelry & Watches engagement rings halo rings
5 products $33 avg 1 ads
532 products $26 avg 2 ads
Arts & Entertainment punch needle craft kits

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FAQ

How many WooCommerce stores are in France?

Our database tracks 32,327 active WooCommerce stores in France.

How fast is the France WooCommerce market growing?

In the past 30 days, 15,959 new WooCommerce stores were indexed in France, reflecting a 49% monthly growth rate.

What is the average catalog size for France WooCommerce stores?

Among WooCommerce stores in France with catalog data, the average is about 439 products. The most common catalog size range is 10-49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.