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Updated June 29, 2026
WooCommerce

79.7K WooCommerce Stores in India: Stats & Trends (2026)

We track 79,707 active WooCommerce stores in India, with 19,430 newly added in the last 30 days (24% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Home & Garden, Food & Beverages. 41% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

41%
Social media
1%
Meta ads
74%
Contact info
Total Stores
79,707
Active WooCommerce stores
New (30d)
19,430
Newly added in the last 30 days
Avg. Products
206
Among 78,085 stores with catalog data
Avg. Price
$149
Among 70,013 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

24,213 12,106 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

19,430 new stores were added in the past 30 days — 24% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 21,878 · 28%
10-49 31,210 · 40%
50-199 15,344 · 20%
200-999 7,277 · 9%
1k-4.9k 1,970 · 3%
5k+ 406 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
14% coverage
Home & Garden
8% coverage
Food & Beverages
7% coverage
Electronics
5% coverage
Health
4% coverage
Beauty & Cosmetics
4% coverage
Jewelry & Watches
4% coverage
Education & Courses
3% coverage
Arts & Entertainment
3% coverage
Celebrations & Gifts
3% coverage
Hardware
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 206 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,574. The most popular store categories in this market are Apparel & Accessories, Home & Garden, Food & Beverages.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 50,285 · 72%
$25-$49 6,707 · 10%
$50-$99 4,536 · 6%
$100-$199 3,168 · 5%
$200-$499 3,083 · 4%
$500+ 2,234 · 3%
Store currencies
INR 67,582 USD 9,311 GBP 538 EUR 60 AED 33 CAD 28 AUD 24 IDR 10

Among stores with pricing data, the most common price range is Under $25. The average is higher at $149 because some stores price much higher, pulling it up. That's below the WooCommerce average of $424.

Social media platforms

Instagram (34%), Facebook (31%), YouTube (14%).

Instagram
34%
Facebook
31%
YouTube
14%
Twitter / X
10%
LinkedIn
8%
Pinterest
1%
TikTok
0%

About 41% of stores maintain social media profiles and 1% run Meta ads — moderate marketing investment overall.

Marketing & analytics tools

Google Analytics (16%), Google Tag Manager (10%), Facebook Pixel (10%).

Google Analytics
16%
Google Tag Manager
10%
Facebook Pixel
10%
Google Ads
8%
Pinterest Pixel
0%
TikTok Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

12 products $2 avg 2 ads
Food & Beverages
374 products $43 avg 1 ads
Sporting Goods
111 products $5 avg 1 ads
Beauty & Cosmetics Skincare Beauty Products
29 products $3 avg 4 ads
Animals & Pet Supplies
13 products $23 avg 4 ads
Apparel & Accessories Clothing Hoodies
13 products $14 avg 1 ads
Beauty & Cosmetics
46 products $10 avg 1 ads
Education & Courses
35 products $5 avg 2 ads
Health Beauty & Cosmetics Personal Care Health Products
13 products $4 avg 1 ads
Food & Beverages Snacks
32 products $5 avg 3 ads
Food & Beverages Celebrations & Gifts Events
8 products $54 avg 9 ads
Education & Courses

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FAQ

How many WooCommerce stores are in India?

Our database tracks 79,707 active WooCommerce stores in India.

How fast is the India WooCommerce market growing?

In the past 30 days, 19,430 new WooCommerce stores were indexed in India, reflecting a 24% monthly growth rate.

What is the average catalog size for India WooCommerce stores?

Among WooCommerce stores in India with catalog data, the average is about 206 products. The most common catalog size range is 10-49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.