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WooCommerce country analytics
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Updated May 18, 2026
WooCommerce

11.3K WooCommerce Stores in United States: Stats & Trends (2026)

We track 11,338 active WooCommerce stores in United States, with 4,807 newly added in the last 30 days (42% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Home & Garden, Health. 65% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

65%
Social media
3%
Meta ads
65%
Contact info
Total Stores
11,338
Active WooCommerce stores
New (30d)
4,807
Newly added in the last 30 days
Avg. Products
971
Among 10,893 stores with catalog data
Avg. Price
$826
Among 9,602 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

3,070 1,535 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

4,807 new stores were added in the past 30 days — 42% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 49%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 2,657 · 24%
10-49 3,432 · 32%
50-199 2,355 · 22%
200-999 1,467 · 13%
1k-4.9k 619 · 6%
5k+ 363 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
13% coverage
Home & Garden
10% coverage
Health
6% coverage
Beauty & Cosmetics
5% coverage
Food & Beverages
5% coverage
Business & Industrial
4% coverage
Hardware
4% coverage
Arts & Entertainment
4% coverage
Electronics
4% coverage
Education & Courses
3% coverage
Celebrations & Gifts
3% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 971 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,383. The most popular store categories in this market are Apparel & Accessories, Home & Garden, Health.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 2,265 · 24%
$25-$49 1,885 · 20%
$50-$99 1,497 · 16%
$100-$199 1,248 · 13%
$200-$499 1,117 · 12%
$500+ 1,590 · 17%
Store currencies
USD 10,315 GBP 107 EUR 98 INR 24 CAD 21 PKR 17 VND 14 MXN 12

Among stores with pricing data, the most common price range is Under $25. The average is higher at $826 because some stores price much higher, pulling it up. That's above the WooCommerce average of $424.

Social media platforms

Facebook (58%), Instagram (47%), YouTube (24%).

Facebook
58%
Instagram
47%
YouTube
24%
Twitter / X
24%
LinkedIn
18%
Pinterest
10%
TikTok
8%

Social media adoption is strong at 65%, and 3% of stores run Meta ad campaigns. That's 18 percentage points above the WooCommerce average of 47%.

Marketing & analytics tools

Google Analytics (42%), Google Tag Manager (34%), Google Ads (16%).

Google Analytics
42%
Google Tag Manager
34%
Google Ads
16%
Facebook Pixel
14%
TikTok Pixel
1%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

53 products $19 avg 1 ads
Celebrations & Gifts nightclub lgbtq+
179 products $19 avg 1 ads
Arts & Entertainment custom paints pearls
506 products $82 avg 2 ads
Health research chemicals peptides
10 products $6 avg 3 ads
Arts & Entertainment dtf transfers uv decals
59 products $100 avg 1 ads
Home & Garden hot tubs spas
185 products $200 avg 1 ads
Electronics energy-solutions power-chargers
445 products $20 avg 3 ads
Apparel & Accessories Sporting Goods custom hats promotional beanies
57 products $97 avg 4 ads
Vehicles & Parts motorcycle accessories auto parts
116 products $538 avg 2 ads
Home & Garden fire pits patio furniture
21 products $28 avg 36 ads
Apparel & Accessories clothing store apparel shop
30 products $367 avg 1 ads
Education & Courses dental courses professional education

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FAQ

How many WooCommerce stores are in United States?

Our database tracks 11,338 active WooCommerce stores in United States.

How fast is the United States WooCommerce market growing?

In the past 30 days, 4,807 new WooCommerce stores were indexed in United States, reflecting a 42% monthly growth rate.

What is the average catalog size for United States WooCommerce stores?

Among WooCommerce stores in United States with catalog data, the average is about 971 products. The most common catalog size range is 10-49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.