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Magento market overview
Updated June 22, 2026
Magento

42.1K Magento Stores: Stats, Trends & Data (2026)

We track 42,069 active Magento stores across all markets, with 9,679 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1k-4.9k, with prices typically in the Under $25 range. The leading categories are Home & Garden, Apparel & Accessories, Hardware. 52% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

52%
Social media
3%
Meta ads
60%
Contact info
Total Stores
42,069
Active Magento stores
New (30d)
9,679
Newly added in the last 30 days
Avg. Products
3,461
Among 24,827 stores with catalog data
Avg. Price
$599
Among 11,711 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

10,204 5,102 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

9,679 new stores were added in the past 30 days — 23% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 5,290 · 21%
10-49 1,193 · 5%
50-199 2,985 · 12%
200-999 5,493 · 22%
1k-4.9k 5,680 · 23%
5k+ 4,186 · 17%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
7% coverage
Apparel & Accessories
4% coverage
Hardware
3% coverage
Electronics
3% coverage
Celebrations & Gifts
2% coverage
Food & Beverages
2% coverage
Health
2% coverage
Beauty & Cosmetics
2% coverage
Vehicles & Parts
2% coverage
Business & Industrial
2% coverage
Arts & Entertainment
1% coverage

Among stores with catalog data, larger catalogs are most common — the 1k-4.9k range leads. The average store carries 3,461 products. The strongest country concentrations are Indonesia, United Kingdom, Netherlands.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 5,527 · 47%
$25-$49 1,391 · 12%
$50-$99 1,384 · 12%
$100-$199 1,076 · 9%
$200-$499 1,020 · 9%
$500+ 1,313 · 11%
Store currencies
IDR 4,808 EUR 3,940 USD 3,226 GBP 1,182 AUD 736 CAD 350 BRL 229 PLN 176

Among stores with pricing data, the most common price range is Under $25. The average is higher at $599 because some stores price much higher, pulling it up.

Social media platforms

Facebook (48%), Instagram (44%), Twitter / X (23%).

Facebook
48%
Instagram
44%
Twitter / X
23%
YouTube
18%
LinkedIn
10%
TikTok
5%
Pinterest
4%

Social media adoption is strong at 52%, and 3% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Tag Manager (44%), Google Analytics (41%), Facebook Pixel (11%).

Google Tag Manager
44%
Google Analytics
41%
Facebook Pixel
11%
Google Ads
5%
TikTok Pixel
1%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

1,478 products $50 avg 8 ads
Apparel & Accessories
麗嬰房購物網 Taiwan (Province of China)
2,493 products $158 avg 14 ads
Baby & Kids
3,000 products $45 avg 1 ads
Home & Garden Tools Home Improvement
1,954 products $19 avg 6 ads
Beauty & Cosmetics
3,633 products $284 avg 2 ads
Sporting Goods Outdoor Gear
3,285 products $26 avg 21 ads
Beauty & Cosmetics Beauty Products
3,220 products $552 avg 10 ads
Electronics Electronics
2,300 products $3505 avg 2 ads
Furniture Furniture Home Decor
690 products $134 avg 1 ads
Books & Literature
3,782 products $13 avg 1 ads
Home & Garden Garden Supplies

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FAQ

How many Magento stores are there?

We currently track 42,069 active Magento stores.

Is the Magento market still growing?

Yes. In the last 30 days, 9,679 new Magento stores were indexed, representing 23% of the current base.

What is the average product price across Magento stores?

Among stores with pricing data, the average listed price is about $599, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.