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Magento market overview
Updated June 1, 2026
Magento

39.4K Magento Stores: Stats, Trends & Data (2026)

We track 39,375 active Magento stores across all markets, with 12,278 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1k-4.9k, with prices typically in the Under $25 range. The leading categories are Home & Garden, Apparel & Accessories, Electronics. 54% maintain social media profiles — Facebook leads — and 4% run Meta ad campaigns.

54%
Social media
4%
Meta ads
62%
Contact info
Total Stores
39,375
Active Magento stores
New (30d)
12,278
Newly added in the last 30 days
Avg. Products
3,874
Among 23,745 stores with catalog data
Avg. Price
$654
Among 10,440 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

13,090 6,545 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

12,278 new stores were added in the past 30 days — 31% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 3,146 · 13%
10-49 1,099 · 5%
50-199 2,951 · 12%
200-999 5,916 · 25%
1k-4.9k 6,129 · 26%
5k+ 4,504 · 19%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
8% coverage
Apparel & Accessories
5% coverage
Electronics
4% coverage
Hardware
4% coverage
Celebrations & Gifts
3% coverage
Food & Beverages
2% coverage
Health
2% coverage
Beauty & Cosmetics
2% coverage
Vehicles & Parts
2% coverage
Business & Industrial
2% coverage
Arts & Entertainment
2% coverage

Among stores with catalog data, larger catalogs are most common — the 1k-4.9k range leads. The average store carries 3,874 products. The strongest country concentrations are United Kingdom, Netherlands, Indonesia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 3,899 · 37%
$25-$49 1,468 · 14%
$50-$99 1,414 · 14%
$100-$199 1,179 · 11%
$200-$499 1,082 · 10%
$500+ 1,398 · 13%
Store currencies
EUR 4,166 USD 3,510 IDR 2,304 GBP 1,290 AUD 776 CAD 363 BRL 236 PLN 165

Among stores with pricing data, the most common price range is Under $25. The average is higher at $654 because some stores price much higher, pulling it up.

Social media platforms

Facebook (49%), Instagram (45%), Twitter / X (21%).

Facebook
49%
Instagram
45%
Twitter / X
21%
YouTube
20%
LinkedIn
11%
TikTok
6%
Pinterest
5%

Social media adoption is strong at 54%, and 4% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Tag Manager (51%), Google Analytics (41%), Facebook Pixel (13%).

Google Tag Manager
51%
Google Analytics
41%
Facebook Pixel
13%
Google Ads
6%
TikTok Pixel
1%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

733 products $74593 avg 18 ads
Travel recreational-vehicles rv dealership
4,808 products $133 avg 1 ads
Apparel & Accessories women's fashion dresses
2,997 products $107 avg 2 ads
Home & Garden lighting store light fixtures
382 products $39 avg 2 ads
Health vitamins online buy supplements
3,058 products $254 avg 2 ads
Hardware reinigingsmachines professionele reinigingsapparatuur
692 products $61 avg 3 ads
Home & Garden home decor brazil made
3,781 products $23 avg 6 ads
Apparel & Accessories Sporting Goods surf apparel skate clothing
2,689 products $1652 avg 5 ads
Furniture Home & Garden furniture bedding
914 products $146 avg 4 ads
Beauty & Cosmetics skincare beauty products
Prefumo Argentina
1,219 products $4825 avg 2 ads
Beauty & Cosmetics perfume online designer fragrances
681 products $44 avg 1 ads
Home & Garden eyewear optical glasses
1,614 products $65 avg 6 ads
Apparel & Accessories swimwear bikinis

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FAQ

How many Magento stores are there?

We currently track 39,375 active Magento stores.

Is the Magento market still growing?

Yes. In the last 30 days, 12,278 new Magento stores were indexed, representing 31% of the current base.

What is the average product price across Magento stores?

Among stores with pricing data, the average listed price is about $654, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.