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Magento market overview
Updated Apr 27, 2026
Magento

24.8K Magento Stores: Stats, Trends & Data (2026)

We track 24,816 active Magento stores across all markets, with 4,436 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1k-4.9k, with prices typically in the Under $25 range. The leading categories are Home & Garden, Apparel & Accessories, Electronics. 65% maintain social media profiles — Facebook leads — and 7% run Meta ad campaigns.

65%
Social media
7%
Meta ads
66%
Contact info
Total Stores
24,816
Active Magento stores
New (30d)
4,436
Newly added in the last 30 days
Avg. Products
4,340
Among 14,948 stores with catalog data
Avg. Price
$573
Among 6,779 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

4,427 2,213 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

4,436 new stores were added in the past 30 days — 18% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 515 · 3%
10-49 617 · 4%
50-199 2,084 · 14%
200-999 4,197 · 28%
1k-4.9k 4,354 · 29%
5k+ 3,181 · 21%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
10% coverage
Apparel & Accessories
7% coverage
Electronics
5% coverage
Hardware
5% coverage
Food & Beverages
3% coverage
Celebrations & Gifts
3% coverage
Health
3% coverage
Beauty & Cosmetics
3% coverage
Vehicles & Parts
2% coverage
Arts & Entertainment
2% coverage
Business & Industrial
2% coverage

Among stores with catalog data, larger catalogs are most common — the 1k-4.9k range leads. The average store carries 4,340 products. The strongest country concentrations are United Kingdom, United States, Netherlands.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,906 · 28%
$25-$49 1,136 · 17%
$50-$99 1,057 · 16%
$100-$199 884 · 13%
$200-$499 814 · 12%
$500+ 982 · 14%
Store currencies
EUR 2,906 USD 2,793 GBP 910 AUD 588 CAD 275 IDR 259 BRL 189 PLN 123

Among stores with pricing data, the most common price range is Under $25. The average is higher at $573 because some stores price much higher, pulling it up.

Social media platforms

Facebook (59%), Instagram (53%), YouTube (27%).

Facebook
59%
Instagram
53%
YouTube
27%
Twitter / X
22%
LinkedIn
14%
TikTok
9%
Pinterest
7%

Social media adoption is strong at 65%, and 7% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Tag Manager (60%), Google Analytics (39%), Facebook Pixel (17%).

Google Tag Manager
60%
Google Analytics
39%
Facebook Pixel
17%
Google Ads
7%
TikTok Pixel
2%
Pinterest Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

2,535 products $346 avg 2 ads
Apparel & Accessories wellensteyn jackets
637 products $756 avg 4 ads
Home & Garden freestanding tubs shower bases
2,579 products $49 avg 1 ads
Arts & Entertainment digital art prints canvas posters
177 products $67 avg 10 ads
Sporting Goods fitness equipment exercise gear
4,377 products $306 avg 3 ads
Apparel & Accessories cowboy boots biker boots
2,493 products $83 avg 15 ads
Baby & Kids kids fashion children clothing
4,776 products $40 avg 5 ads
Food & Beverages portuguese wine online buy wine online portugal
1,820 products $650 avg 2 ads
Electronics Furniture electronics store home appliances
247 products $68 avg 3 ads
Apparel & Accessories Baby & Kids melissa shoes jelly sandals
4,601 products $146 avg 2 ads
Apparel & Accessories shoes sandals
2,990 products $171 avg 4 ads
Jewelry & Watches gold jewelry diamond jewelry
2,549 products $2152 avg 1 ads
Electronics high-end laptops desktop pcs

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FAQ

How many Magento stores are there?

We currently track 24,816 active Magento stores.

Is the Magento market still growing?

Yes. In the last 30 days, 4,436 new Magento stores were indexed, representing 18% of the current base.

What is the average product price across Magento stores?

Among stores with pricing data, the average listed price is about $573, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.