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Magento market overview
Updated July 13, 2026
Magento

48.4K Magento Stores: Stats, Trends & Data (2026)

We track 48,377 active Magento stores across all markets, with 10,567 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Home & Garden, Apparel & Accessories, Electronics. 44% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

44%
Social media
3%
Meta ads
53%
Contact info
Total Stores
48,377
Active Magento stores
New (30d)
10,567
Newly added in the last 30 days
Avg. Products
3,175
Among 27,815 stores with catalog data
Avg. Price
$518
Among 13,479 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

10,016 5,008 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

10,567 new stores were added in the past 30 days — 22% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 7,540 · 27%
10-49 1,310 · 5%
50-199 3,164 · 11%
200-999 5,719 · 21%
1k-4.9k 5,787 · 21%
5k+ 4,295 · 15%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
5% coverage
Apparel & Accessories
3% coverage
Electronics
3% coverage
Hardware
3% coverage
Celebrations & Gifts
2% coverage
Food & Beverages
2% coverage
Health
2% coverage
Beauty & Cosmetics
1% coverage
Vehicles & Parts
1% coverage
Business & Industrial
1% coverage
Arts & Entertainment
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 3,175 because some stores carry much larger inventories. The strongest country concentrations are Indonesia, United Kingdom, Netherlands.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 7,168 · 53%
$25-$49 1,410 · 10%
$50-$99 1,422 · 11%
$100-$199 1,098 · 8%
$200-$499 1,031 · 8%
$500+ 1,350 · 10%
Store currencies
IDR 6,724 EUR 4,065 USD 3,327 GBP 1,212 AUD 749 CAD 360 BRL 229 PLN 184

Among stores with pricing data, the most common price range is Under $25. The average is higher at $518 because some stores price much higher, pulling it up.

Social media platforms

Facebook (40%), Instagram (37%), Twitter / X (21%).

Facebook
40%
Instagram
37%
Twitter / X
21%
YouTube
13%
LinkedIn
7%
TikTok
4%
Pinterest
3%

About 44% of stores maintain social media profiles and 3% run Meta ads — moderate marketing investment overall.

Marketing & analytics tools

Google Analytics (42%), Google Tag Manager (39%), Facebook Pixel (9%).

Google Analytics
42%
Google Tag Manager
39%
Facebook Pixel
9%
Google Ads
5%
TikTok Pixel
1%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

1,705 products $92 avg 12 ads
Apparel & Accessories Shoes
1,308 products $30 avg 3 ads
Electronics Tech Accessories Phone Accessories
435 products $60 avg 15 ads
Beauty & Cosmetics Supplements Beauty Products
Home Page Thailand
305 products $60 avg 10 ads
Health Medical Supplies
4,474 products $83 avg 10 ads
Home & Garden
122 products $38 avg 2 ads
Beauty & Cosmetics Supplements Skincare
1,061 products $27 avg 39 ads
Health Supplements Wellness
1,879 products $49 avg 6 ads
Electronics Electronics
659 products $17 avg 3 ads
Beauty & Cosmetics
2,990 products $9940 avg 6 ads
Jewelry & Watches Jewelry Rings
429 products $45 avg 4 ads
Health Beauty & Cosmetics

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FAQ

How many Magento stores are there?

We currently track 48,377 active Magento stores.

Is the Magento market still growing?

Yes. In the last 30 days, 10,567 new Magento stores were indexed, representing 22% of the current base.

What is the average product price across Magento stores?

Among stores with pricing data, the average listed price is about $518, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.