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Wix category analytics
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Updated June 29, 2026
Wix

43.5K Wix Home & Garden Stores: Stats & Market Data (2026)

43,529 active Wix stores fall into the Home & Garden segment, with 2,629 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. 69% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

69%
Social media
1%
Meta ads
74%
Contact info
Total Stores
43,529
Active Wix stores
New (30d)
2,629
Newly added in the last 30 days
Avg. Products
88
Among 43,066 stores with catalog data
Avg. Price
$333
Among 27,393 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

3,773 1,886 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

2,629 new stores were added in the past 30 days (6% of the total), showing steady growth. This is below the Wix average of 27%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 10,090 · 23%
10-49 21,151 · 49%
50-199 8,164 · 19%
200-999 3,155 · 7%
1k-4.9k 480 · 1%
5k+ 26 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
3% coverage
Apparel & Accessories
2% coverage
Furniture
2% coverage
Beauty & Cosmetics
2% coverage
Health
1% coverage
Arts & Entertainment
1% coverage
Jewelry & Watches
1% coverage
Electronics
1% coverage
Hardware
1% coverage
Food & Beverages
1% coverage
Sporting Goods
0% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 88 because some stores carry much larger inventories. The strongest country concentrations are United States, United Kingdom, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 9,908 · 36%
$25-$49 5,892 · 22%
$50-$99 5,636 · 21%
$100-$199 2,284 · 8%
$200-$499 1,758 · 6%
$500+ 1,915 · 7%
Store currencies
USD 22,052 EUR 4,737 GBP 3,937 CAD 1,980 AUD 1,321 INR 1,239 BRL 1,133 TRY 748

Among stores with pricing data, the most common price range is Under $25. The average is higher at $333 because some stores price much higher, pulling it up. That's below the Wix average of $371.

Social media platforms

Instagram (55%), Facebook (47%), LinkedIn (10%).

Instagram
55%
Facebook
47%
LinkedIn
10%
YouTube
10%
TikTok
8%
Twitter / X
7%
Pinterest
6%

Social media adoption is strong at 69%, and 1% of stores run Meta ad campaigns. That's 7 percentage points above the Wix average of 62%.

Marketing & analytics tools

Google Analytics (2%), Google Tag Manager (2%), Google Ads (1%).

Google Analytics
2%
Google Tag Manager
2%
Google Ads
1%
Facebook Pixel
1%
Pinterest Pixel
0%
TikTok Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

7 products $45 avg 1 ads
Home & Garden Home Decor Kitchenware
134 products $23 avg 1 ads
Home & Garden
46 products $101 avg 1 ads
Home & Garden
134 products $46 avg 1 ads
Home & Garden
61 products $58 avg 1 ads
Home & Garden Food & Beverages
373 products $39 avg 1 ads
Home & Garden
98 products $8 avg 4 ads
Home & Garden Home Decor
31 products $36 avg 7 ads
Home & Garden
95 products $1269 avg 1 ads
Home & Garden Garden Supplies
22 products $92 avg 1 ads
Home & Garden Home Decor Kitchenware
19 products $8 avg 3 ads
Home & Garden Eco-Friendly Products Handmade

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FAQ

How many Wix Home & Garden stores are there?

We currently track 43,529 active Wix stores in the Home & Garden segment.

Are Wix Home & Garden stores growing?

Yes. In the last 30 days, 2,629 new stores were indexed in the Home & Garden segment, showing a 6% monthly growth rate.

What is the average product price in Wix Home & Garden stores?

Among stores with pricing data, the average listed price is about $333, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.