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Wix category analytics
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Updated Apr 27, 2026
Wix

43.0K Wix Home & Garden Stores: Stats & Market Data (2026)

43,020 active Wix stores fall into the Home & Garden segment, with 3,743 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. 71% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

71%
Social media
1%
Meta ads
73%
Contact info
Total Stores
43,020
Active Wix stores
New (30d)
3,743
Newly added in the last 30 days
Avg. Products
76
Among 41,788 stores with catalog data
Avg. Price
$339
Among 26,705 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

3,692 1,846 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

3,743 new stores were added in the past 30 days (9% of the total), showing steady growth. This is below the Wix average of 14%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 11,387 · 27%
10-49 20,706 · 50%
50-199 6,583 · 16%
200-999 2,651 · 6%
1k-4.9k 442 · 1%
5k+ 19 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
2% coverage
Celebrations & Gifts
2% coverage
Furniture
2% coverage
Beauty & Cosmetics
2% coverage
Arts & Entertainment
1% coverage
Health
1% coverage
Hardware
1% coverage
Electronics
1% coverage
Food & Beverages
1% coverage
Jewelry & Watches
1% coverage
Toys & Games
0% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 76 because some stores carry much larger inventories. The strongest country concentrations are United States, United Kingdom, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 9,528 · 36%
$25-$49 5,747 · 22%
$50-$99 5,615 · 21%
$100-$199 2,248 · 8%
$200-$499 1,677 · 6%
$500+ 1,890 · 7%
Store currencies
USD 23,038 EUR 4,230 GBP 3,467 CAD 1,999 AUD 1,285 INR 1,277 BRL 863 JPY 762

Among stores with pricing data, the most common price range is Under $25. The average is higher at $339 because some stores price much higher, pulling it up. That's below the Wix average of $363.

Social media platforms

Instagram (56%), Facebook (47%), LinkedIn (10%).

Instagram
56%
Facebook
47%
LinkedIn
10%
YouTube
10%
TikTok
8%
Twitter / X
8%
Pinterest
7%

Social media engagement is exceptionally high: 71% of stores maintain social profiles and 1% run Meta ads.

Marketing & analytics tools

Google Analytics (2%), Google Tag Manager (2%), Google Ads (1%).

Google Analytics
2%
Google Tag Manager
2%
Google Ads
1%
Facebook Pixel
1%
Pinterest Pixel
0%
TikTok Pixel
0%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

12 products $2458 avg 1 ads
Home & Garden home
59 products $22 avg 1 ads
Home & Garden hand-poured soy candles coconut wax scented candles
23 products $134 avg 1 ads
Home & Garden gardening vegetable-gardening
196 products $938 avg 1 ads
Vehicles & Parts Hardware Home & Garden ride on mower zero turn mower
143 products $108 avg 1 ads
Home & Garden silk flowers wedding flowers
187 products $69 avg 2 ads
Home & Garden timber flooring engineered flooring
85 products $30 avg 1 ads
Home & Garden fresh flowers flower delivery
16 products $707 avg 3 ads
Home & Garden office-furniture home office
Home | Odd Tuts United Kingdom
145 products $27 avg 3 ads
Home & Garden home decor diy
19 products $27 avg 2 ads
Home & Garden wax melts candles
1,501 products $1307 avg 2 ads
Furniture Home & Garden home furniture decor store
1,125 products $13 avg 2 ads
Home & Garden coastal décor nautical home accessories

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FAQ

How many Wix Home & Garden stores are there?

We currently track 43,020 active Wix stores in the Home & Garden segment.

Are Wix Home & Garden stores growing?

Yes. In the last 30 days, 3,743 new stores were indexed in the Home & Garden segment, showing a 9% monthly growth rate.

What is the average product price in Wix Home & Garden stores?

Among stores with pricing data, the average listed price is about $339, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.