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Wix category analytics
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Updated June 22, 2026
Wix

15.1K Wix Health Stores: Stats & Market Data (2026)

15,148 active Wix stores fall into the Health segment, with 789 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. 74% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

74%
Social media
1%
Meta ads
78%
Contact info
Total Stores
15,148
Active Wix stores
New (30d)
789
Newly added in the last 30 days
Avg. Products
50
Among 15,110 stores with catalog data
Avg. Price
$176
Among 8,859 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

1,124 562 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

789 new stores were added in the past 30 days (5% of the total). Growth has slowed, but new stores are still opening. This is below the Wix average of 32%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 5,854 · 39%
10-49 6,773 · 45%
50-199 1,902 · 13%
200-999 493 · 3%
1k-4.9k 82 · 1%
5k+ 6 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
7% coverage
Education & Courses
5% coverage
Home & Garden
4% coverage
Food & Beverages
2% coverage
Sporting Goods
2% coverage
Arts & Entertainment
1% coverage
Apparel & Accessories
1% coverage
Books & Literature
1% coverage
Celebrations & Gifts
1% coverage
Baby & Kids
1% coverage
Jewelry & Watches
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 50 because some stores carry much larger inventories. The strongest country concentrations are United States, United Kingdom, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 3,304 · 37%
$25-$49 2,298 · 26%
$50-$99 1,785 · 20%
$100-$199 692 · 8%
$200-$499 431 · 5%
$500+ 349 · 4%
Store currencies
USD 7,580 EUR 1,591 GBP 1,141 CAD 855 AUD 601 INR 387 BRL 379 MXN 329

Among stores with pricing data, the most common price range is Under $25. The average is higher at $176 because some stores price much higher, pulling it up. That's below the Wix average of $368.

Social media platforms

Instagram (61%), Facebook (56%), YouTube (18%).

Instagram
61%
Facebook
56%
YouTube
18%
LinkedIn
14%
Twitter / X
10%
TikTok
10%
Pinterest
4%

Social media engagement is exceptionally high: 74% of stores maintain social profiles and 1% run Meta ads. That's 11 percentage points above the Wix average of 63%.

Marketing & analytics tools

Google Analytics (4%), Google Tag Manager (3%), Google Ads (2%).

Google Analytics
4%
Google Tag Manager
3%
Google Ads
2%
Facebook Pixel
2%
TikTok Pixel
0%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

825 products $13 avg 3 ads
Health Home & Garden Personal Care
25 products $17 avg 2 ads
Beauty & Cosmetics Health Wellness Haircare
15 products $19 avg 1 ads
Health Yoga & Meditation Wellness
52 products $44 avg 1 ads
Health
9 products $279 avg 3 ads
Health Skincare
78 products $31 avg 1 ads
Health
76 products $209 avg 1 ads
Home & Garden Health Home Decor Kitchen Appliances
21 products $11 avg 1 ads
Health Yoga & Meditation Wellness
97 products $482 avg 1 ads
Health Beauty Products
881 products $790 avg 2 ads
Health Home & Garden
89 products $53 avg 2 ads
Health

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FAQ

How many Wix Health stores are there?

We currently track 15,148 active Wix stores in the Health segment.

Are Wix Health stores growing?

Yes. In the last 30 days, 789 new stores were indexed in the Health segment, showing a 5% monthly growth rate.

What is the average product price in Wix Health stores?

Among stores with pricing data, the average listed price is about $176, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.