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BigCommerce category analytics
Category
Updated May 18, 2026
BigCommerce

1,087 BigCommerce Health Stores: Stats & Market Data (2026)

1,087 active BigCommerce stores fall into the Health segment, with 142 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. 56% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

56%
Social media
3%
Meta ads
69%
Contact info
Total Stores
1,087
Active BigCommerce stores
New (30d)
142
Newly added in the last 30 days
Avg. Products
1,820
Among 1,079 stores with catalog data
Avg. Price
$307
Among 786 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

79 39 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

142 new stores were added in the past 30 days (13% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 122 · 11%
10-49 312 · 29%
50-199 287 · 27%
200-999 194 · 18%
1k-4.9k 96 · 9%
5k+ 68 · 6%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
9% coverage
Food & Beverages
7% coverage
Home & Garden
4% coverage
Smoking & Vaping
2% coverage
Apparel & Accessories
2% coverage
Education & Courses
1% coverage
Sporting Goods
1% coverage
Baby & Kids
1% coverage
Books & Literature
1% coverage
Celebrations & Gifts
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 1,820 because some stores carry much larger inventories. That's smaller than the BigCommerce average of 2,664. The strongest country concentrations are United Kingdom, United States, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 190 · 24%
$25-$49 236 · 30%
$50-$99 182 · 23%
$100-$199 75 · 10%
$200-$499 51 · 6%
$500+ 52 · 7%
Store currencies
USD 728 EUR 44 GBP 39 AUD 35 CAD 23 NZD 7 SGD 5 HKD 4

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $307 because some stores price much higher, pulling it up. That's below the BigCommerce average of $351.

Social media platforms

Facebook (50%), Instagram (39%), Twitter / X (27%).

Facebook
50%
Instagram
39%
Twitter / X
27%
YouTube
21%
LinkedIn
12%
Pinterest
12%
TikTok
4%

Social media adoption is strong at 56%, and 3% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (63%), Facebook Pixel (32%), Google Tag Manager (27%).

Google Analytics
63%
Facebook Pixel
32%
Google Tag Manager
27%
Google Ads
17%
TikTok Pixel
5%
Pinterest Pixel
3%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

20 products $58 avg 3 ads
Books & Literature Health cancer support autoimmune health
8 products $149 avg 4 ads
Health clip on veneers instasmile veneers
140 products $30 avg
Health cbd hemp-derived cannabinoids
86 products $53 avg
Health enema supplies colon cleanse
339 products $36 avg 11 ads
Health acetylcholine supplement nootropic chaga mushroom supplement
481 products $21 avg
Health cbd products skincare
51 products $68 avg
Health orthopedic supplies therapy products
139 products $31 avg
Health natural health products organic supplements
166 products $26 avg
Health daily supplements nutritional products
24 products $58 avg
Health cbd hemp
169 products $2307 avg
Health eye wear safety frames
294 products $24 avg
Food & Beverages Health herbal supplements kombucha starter

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FAQ

How many BigCommerce Health stores are there?

We currently track 1,087 active BigCommerce stores in the Health segment.

Are BigCommerce Health stores growing?

Yes. In the last 30 days, 142 new stores were indexed in the Health segment, showing a 13% monthly growth rate.

What is the average product price in BigCommerce Health stores?

Among stores with pricing data, the average listed price is about $307, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.