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BigCommerce category analytics
Category
Updated July 13, 2026
BigCommerce

1,156 BigCommerce Health Stores: Stats & Market Data (2026)

1,156 active BigCommerce stores fall into the Health segment, with 31 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. 44% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

44%
Social media
3%
Meta ads
63%
Contact info
Total Stores
1,156
Active BigCommerce stores
New (30d)
31
Newly added in the last 30 days
Avg. Products
1,875
Among 1,148 stores with catalog data
Avg. Price
$285
Among 850 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

121 60 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

31 new stores were added in the past 30 days (3% of the total). Growth has slowed, but new stores are still opening. This is below the BigCommerce average of 8%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 114 · 10%
10-49 329 · 29%
50-199 288 · 25%
200-999 235 · 20%
1k-4.9k 107 · 9%
5k+ 75 · 7%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
9% coverage
Food & Beverages
6% coverage
Home & Garden
4% coverage
Apparel & Accessories
2% coverage
Smoking & Vaping
2% coverage
Education & Courses
1% coverage
Sporting Goods
1% coverage
Business & Industrial
1% coverage
Baby & Kids
1% coverage
Books & Literature
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 1,875 because some stores carry much larger inventories. That's smaller than the BigCommerce average of 2,607. The strongest country concentrations are United Kingdom, United States, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 208 · 24%
$25-$49 250 · 29%
$50-$99 185 · 22%
$100-$199 91 · 11%
$200-$499 57 · 7%
$500+ 59 · 7%
Store currencies
USD 759 EUR 92 GBP 53 AUD 42 CAD 32 NZD 8 INR 6 SGD 5

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $285 because some stores price much higher, pulling it up. That's below the BigCommerce average of $343.

Social media platforms

Facebook (39%), Instagram (32%), Twitter / X (20%).

Facebook
39%
Instagram
32%
Twitter / X
20%
YouTube
15%
LinkedIn
8%
Pinterest
8%
TikTok
3%

About 44% of stores maintain social media profiles and 3% run Meta ads — moderate marketing investment overall.

Marketing & analytics tools

Google Analytics (63%), Facebook Pixel (28%), Google Tag Manager (23%).

Google Analytics
63%
Facebook Pixel
28%
Google Tag Manager
23%
Google Ads
16%
TikTok Pixel
4%
Pinterest Pixel
2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

1,062 products $22 avg 1 ads
Health Wellness Supplements
104 products $200 avg 3 ads
Health Education & Courses Yoga & Meditation Wellness
8 products $148 avg 97 ads
Health
35 products $25 avg
Health Medical Supplies
282 products $18 avg
Beauty & Cosmetics Health Food & Beverages Supplements Skincare
63 products $37 avg
Health CBD Products Wellness
32 products $58 avg
Health Animals & Pet Supplies Pet Supplies
1,554 products $227 avg
Home & Garden Electronics Health

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FAQ

How many BigCommerce Health stores are there?

We currently track 1,156 active BigCommerce stores in the Health segment.

Are BigCommerce Health stores growing?

Yes. In the last 30 days, 31 new stores were indexed in the Health segment, showing a 3% monthly growth rate.

What is the average product price in BigCommerce Health stores?

Among stores with pricing data, the average listed price is about $285, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.