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Shopify country analytics
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Updated May 18, 2026
Shopify

75.4K Shopify Stores in Australia: Stats & Trends (2026)

We track 75,415 active Shopify stores in Australia, with 24,374 newly added in the last 30 days (32% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Home & Garden, Food & Beverages. 70% maintain social media profiles — Instagram leads — and 8% run Meta ad campaigns.

70%
Social media
8%
Meta ads
57%
Contact info
Total Stores
75,415
Active Shopify stores
New (30d)
24,374
Newly added in the last 30 days
Avg. Products
507
Among 72,431 stores with catalog data
Avg. Price
$227
Among 71,364 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

15,996 7,998 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

24,374 new stores were added in the past 30 days — 32% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 15,998 · 22%
10-49 21,602 · 30%
50-199 16,336 · 23%
200-999 12,021 · 17%
1k-4.9k 5,076 · 7%
5k+ 1,398 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
19% coverage
Home & Garden
13% coverage
Food & Beverages
8% coverage
Beauty & Cosmetics
7% coverage
Arts & Entertainment
6% coverage
Celebrations & Gifts
5% coverage
Health
4% coverage
Jewelry & Watches
4% coverage
Electronics
3% coverage
Baby & Kids
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 507 because some stores carry much larger inventories. That's larger than the Shopify average of 439. The most popular store categories in this market are Apparel & Accessories, Home & Garden, Food & Beverages.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 16,572 · 23%
$25-$49 19,914 · 28%
$50-$99 15,833 · 22%
$100-$199 8,611 · 12%
$200-$499 5,376 · 8%
$500+ 5,058 · 7%
Store currencies
AUD 74,248 USD 724 NZD 123 EUR 65 GBP 54 CAD 17 SGD 10 INR 9

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $227 because some stores price much higher, pulling it up.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox.

Social media platforms

Instagram (65%), Facebook (55%), TikTok (18%).

Instagram
65%
Facebook
55%
TikTok
18%
YouTube
13%
Twitter / X
5%
LinkedIn
3%
Pinterest
3%

Social media engagement is exceptionally high: 70% of stores maintain social profiles and 8% run Meta ads. That's 11 percentage points above the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (40%), Google Tag Manager (13%), Google Ads (5%).

Google Analytics
40%
Google Tag Manager
13%
Google Ads
5%
Facebook Pixel
2%
TikTok Pixel
0%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Debut.

Dawn 24% Horizon 6% Debut 4% Impulse 3% Prestige 3% Refresh 2% Craft 2% Spotlight 2%

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Geographic breakdown

Province and city-level distribution within Australia

Top provinces / states
Province Stores Share
New South Wales 24,226 32%
Victoria 21,148 28%
Queensland 15,432 20%
Western Australia 5,878 8%
South Australia 3,901 5%
Tasmania 972 1%
Australian Capital Territory 837 1%
Northern Territory 275 0%
England 202 0%
Top cities
City Stores Share
Melbourne 1,158 2%
Sydney 1,031 1%
Burleigh Heads 352 0%
Perth 340 0%
Adelaide 329 0%
Alexandria 304 0%
Moorabbin 279 0%
Surry Hills 272 0%
Richmond 266 0%
Top shipping destinations
Australia · 73,021 New Zealand · 37,598 United States · 29,865 United Kingdom · 29,598 Canada · 28,841 Germany · 27,049 France · 26,975 Ireland · 26,855 Italy · 26,638 Netherlands · 26,598

Representative stores

A varied sample - weighted by data completeness, refreshed daily

29 products $96 avg 1 ads
Apparel & Accessories women's clothing fashion apparel
412 products $21 avg 4 ads
Books & Literature subscription-box curated-books Richpanel: AI Customer Support Shopify Inbox
31 products $105 avg 2 ads
Apparel & Accessories fashion clothing women's apparel Instafeed ‑ Instagram Feed Klaviyo: Email Marketing & SMS
www.luvme.eco Australia
27 products $22 avg 8 ads
Baby & Kids Celebrations & Gifts gift card baby wipes FBP: Fast Bundle & Upsell Hextom: Free Shipping Bar
6 products $32 avg 2 ads
Tapita AI SEO Optimizer, Speed Judge.me Product Reviews App
58 products $23 avg 1 ads
running socks compression socks UpPromote Affiliate Marketing Gorgias: AI, Helpdesk & Chat
15 products $42 avg 1 ads
Food & Beverages coffee store premium coffee UpPromote Affiliate Marketing Shopify Inbox
48 products $30 avg 1 ads
Food & Beverages fresh coffee beans small batch coffee GSC Countdown Timer Bar
1,154 products $53 avg 1 ads
Books & Literature vinyl records music merchandise Avada AI SEO Suite Optimizer Instafeed ‑ Instagram Feed
167 products $82 avg 1 ads
Apparel & Accessories men shoes women shoes CartBot: Gift with purchase Klaviyo: Email Marketing & SMS
800 products $1362 avg 1 ads
Home & Garden bath basin Powerful Contact Form Builder SA Request a Quote, Hide Price

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FAQ

How many Shopify stores are in Australia?

Our database tracks 75,415 active Shopify stores in Australia.

How fast is the Australia Shopify market growing?

In the past 30 days, 24,374 new Shopify stores were indexed in Australia, reflecting a 32% monthly growth rate.

What is the average catalog size for Australia Shopify stores?

Among Shopify stores in Australia with catalog data, the average is about 507 products. The most common catalog size range is 10-49.

What are the most popular apps among Australia Shopify stores?

The top apps are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.