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Shopify stores in the Netherlands

BootLeads tracks 58,800 active Shopify stores associated with the Netherlands.

Country is estimated from public storefront details such as the store address, domain and currency. It may differ from where the business is registered.

Updated

Search these stores See examples
Active stores
58,800
Public storefronts in this report
New in the last 30 days
2,519
First found by BootLeads, not launch dates
Share of Shopify
2.2%
Of all active Shopify stores
Median products
44
95% of stores have this data

Key findings

  • The median store lists 44 products, 22% above the overall platform median.
  • The median store prices its products at $51.09 on average, 27% above the overall platform median.
  • Apparel & Accessories is the most common related category in this report.
  • 55% of stores show a public social profile.

Examples of Shopify stores in the Netherlands

Search all of them

A handful of stores with complete data, picked again every week. This is not a ranking.

Store Country Category Products Avg. price
KOANNA® | Elevated Wellness. Inside and Out.koanna.com Netherlands Wellness & Relaxation 35 $337.70
Gem Kingdomgemkingdom.com Netherlands Fashion Jewelry 694 $177.73
KYNETT - Flywheel Training Equipment – Kynett - Flywheel Trainingwww.kynett.com Netherlands Gym & Fitness 60 $339.66
Curated Vintage Clothing Amsterdam – NYNwww.nynvintage.com Netherlands Vintage & Antiques 619 $137.17
Billie the brandbilliethebrand.com Netherlands Women's Clothing 61 $71.86
Tête de Mule® | Official Websitewww.tetedemule.co Netherlands Men's Clothing 87 $98.98
Rosefieldfr.rosefieldwatches.com Netherlands Fashion Jewelry 1,081 $71.25
Nakama | Premium Japanese Chef & Kitchen Knivesnakama-knives.com Netherlands Kitchen & Dining 124 $192.53

Where Shopify stores are in the Netherlands

Top cities

  • Amsterdam 6,341 · 11%
  • Rotterdam 2,638 · 4%
  • Den Haag 1,353 · 2%
  • Utrecht 1,301 · 2%
  • Eindhoven 1,000 · 2%
  • Almere 953 · 2%

Top categories

68% of these stores have a category, and a store can be listed under more than one.

Shopify store benchmarks in the Netherlands

Catalog size

Median 44 products. The middle half of stores list 10 to 204.

  • 1-9 13,938 · 25%
  • 10-49 15,648 · 28%
  • 50-199 11,894 · 21%
  • 200-999 9,415 · 17%
  • 1k-4.9k 3,689 · 7%
  • 5k+ 1,000 · 2%

Average product price

Median $51.09 per store. The middle half of stores average $29.59 to $96.21.

  • Under $25 10,853 · 20%
  • $25-$49 16,201 · 29%
  • $50-$99 15,336 · 28%
  • $100-$199 5,713 · 10%
  • $200-$499 3,701 · 7%
  • $500+ 3,506 · 6%

Store currencies

  • EUR 88%
  • USD 5%
  • GBP 3%
  • CAD 1%
  • AUD 1%
  • PLN 1%

Based on stores with product data (95% of this report), leaving out extreme values. The average price is each store's own average across its products.

Core Web Vitals for Shopify stores in the Netherlands

86.2% of stores with all three metrics pass Core Web Vitals, which is 20.9% of all stores in this report.

How many stores have data

  • Stores in this report 58,800 · 100%
  • With Chrome field data 17,183 · 29.2%
  • With all three metrics 14,243 · 24.2%
  • Passing all three 12,275 · 20.9%

    86.2% of stores with all three metrics

Typical store

Median of each store's 75th percentile, August 2026

LCP
1.30 s
Good ≤ 2.5 s
INP
92 ms
Good ≤ 200 ms
CLS
0
Good ≤ 0.1
TTFB
405 ms
Server response

From the Chrome UX Report: real Chrome visits on all devices, for each site as a whole. It is not a traffic estimate. Visits come from Chrome users everywhere, not only in this country. Compare all platforms

Apps and technology used by Shopify stores in the Netherlands

Apps

  • Klaviyo: Email Marketing & SMS 22%
  • Judge.me Product Reviews App 16%
  • Shopify Inbox 10%
  • Trustpilot Reviews 8%
  • Microsoft Clarity: AI Insights 7%
  • Kaching Bundles App & Upsells 6%

Themes

  • Dawn 21%
  • Horizon 11%
  • Impulse 5%
  • Impact 3%
  • Prestige 3%
  • Sense 2%

Payment methods

  • Apple Pay 69%
  • Google Pay 68%
  • Shop Pay 60%
  • PayPal 56%

Storefront features

Dropshipping
1%
413 stores
Print on demand
2%
1,212 stores
Shopify Plus
1%
735 stores
Multi-currency
30%
17,432 stores

Shares are of all stores in this report, and a store can use several apps. A tool we did not detect may still be installed.

Marketing presence of Shopify stores in the Netherlands

Public reach

Social profiles
55%
Linked from the storefront
Meta ads
7%
Running ads in the last 30 days
Contact details
67%
Email, phone or WhatsApp

Social platforms

  • Instagram 30,403 · 52%
  • Facebook 17,261 · 29%
  • TikTok 12,021 · 20%
  • YouTube 5,418 · 9%
  • LinkedIn 2,594 · 4%
  • Pinterest 1,825 · 3%

Analytics and ad pixels

  • Google Analytics 17,823 · 30%
  • Google Tag Manager 7,107 · 12%
  • Google Ads 1,793 · 3%
  • Facebook Pixel 1,193 · 2%

Shares are of all stores in this report. Contact details come from public storefronts and are not verified.

Languages and domains of Shopify stores in the Netherlands

Store languages

  • English 24,367 · 41%
  • Dutch 18,380 · 31%
  • German 2,411 · 4%
  • French 2,218 · 4%
  • Italian 730 · 1%
  • Spanish 664 · 1%

Domain registered

86% of stores have this data

  • Before 2016 5,043 · 10%
  • 2016-2019 3,573 · 7%
  • 2020-2022 7,172 · 14%
  • 2023 or later 34,829 · 69%

Catalog activity

Products updated in 90 days
50%
29,618 stores

Registration years only count domains with a known date, and do not show when the business opened.

Keep exploring

On other platforms

Other Shopify country reports

Guides

Questions about this report

How many Shopify stores are associated with the Netherlands?

BootLeads tracks 58,800 active Shopify stores associated with the Netherlands.

How does BootLeads assign a store to the Netherlands?

Country is estimated from public storefront details such as the store address, domain and currency. It may differ from where the business is registered.

Can I search and export the stores in this report?

Yes. Search the stores one by one in BootLeads and export their contact, catalog, social and technology data.

About this data

  • Counts cover active public Shopify storefronts. Password-protected stores are searchable but left out of this report.
  • “New in the last 30 days” is when BootLeads first found a store, not when it launched.
  • Product and price figures use stores with product data and leave out extreme values.
  • Country is estimated from public storefront details such as the store address, domain and currency. It may differ from where the business is registered.
  • 68% of stores in this report have a category, and a store can have more than one.
  • Site speed comes from August 2026 Chrome UX Report data: real Chrome visits on all devices, for each site as a whole. It is not a PageSpeed Insights score.
  • Stores are re-checked on a rolling basis, so figures move a little every day.

See what each field means and how complete the data is.

Search 58,800 Shopify stores in the Netherlands

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