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Wix category analytics
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Updated June 29, 2026
Wix

12.2K Wix Celebrations & Gifts Stores: Stats & Market Data (2026)

12,153 active Wix stores fall into the Celebrations & Gifts segment, with 1,089 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. 77% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

77%
Social media
1%
Meta ads
76%
Contact info
Total Stores
12,153
Active Wix stores
New (30d)
1,089
Newly added in the last 30 days
Avg. Products
119
Among 12,139 stores with catalog data
Avg. Price
$125
Among 7,112 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

1,442 721 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

1,089 new stores were added in the past 30 days (9% of the total), showing steady growth. This is below the Wix average of 27%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 3,144 · 26%
10-49 4,507 · 37%
50-199 2,940 · 24%
200-999 1,320 · 11%
1k-4.9k 218 · 2%
5k+ 10 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
9% coverage
Apparel & Accessories
7% coverage
Arts & Entertainment
4% coverage
Food & Beverages
2% coverage
Books & Literature
2% coverage
Wedding
2% coverage
Baby & Kids
1% coverage
Toys & Games
1% coverage
Jewelry & Watches
1% coverage
Health
1% coverage
Beauty & Cosmetics
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 119 because some stores carry much larger inventories. That's larger than the Wix average of 68. The strongest country concentrations are United States, United Kingdom, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 3,277 · 46%
$25-$49 1,574 · 22%
$50-$99 1,182 · 17%
$100-$199 611 · 9%
$200-$499 310 · 4%
$500+ 158 · 2%
Store currencies
USD 6,260 GBP 1,474 EUR 1,406 CAD 518 AUD 430 INR 258 BRL 210 ILS 170

Among stores with pricing data, the most common price range is Under $25. The average is higher at $125 because some stores price much higher, pulling it up. That's below the Wix average of $371.

Social media platforms

Instagram (68%), Facebook (59%), TikTok (13%).

Instagram
68%
Facebook
59%
TikTok
13%
YouTube
10%
Twitter / X
8%
Pinterest
7%
LinkedIn
7%

Social media engagement is exceptionally high: 77% of stores maintain social profiles and 1% run Meta ads. That's 15 percentage points above the Wix average of 62%.

Marketing & analytics tools

Google Analytics (3%), Google Tag Manager (2%), Google Ads (2%).

Google Analytics
3%
Google Tag Manager
2%
Google Ads
2%
Facebook Pixel
1%
Pinterest Pixel
0%
TikTok Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

10 products $22 avg 4 ads
Celebrations & Gifts Party Supplies
8 products $38 avg 1 ads
Celebrations & Gifts Gift Baskets Party Supplies
367 products $245 avg 2 ads
Celebrations & Gifts Party Supplies Greeting Cards
10 products $120 avg 1 ads
Celebrations & Gifts
163 products $24 avg 2 ads
Celebrations & Gifts Party Supplies Gifts
387 products $10 avg 6 ads
Celebrations & Gifts
12 products $59 avg 2 ads
Celebrations & Gifts Personalized Gifts
60 products
Celebrations & Gifts
15 products $51 avg
Celebrations & Gifts Gifts
12 products $56 avg
Celebrations & Gifts
128 products $3 avg
Celebrations & Gifts Baby & Kids Personalized Gifts

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FAQ

How many Wix Celebrations & Gifts stores are there?

We currently track 12,153 active Wix stores in the Celebrations & Gifts segment.

Are Wix Celebrations & Gifts stores growing?

Yes. In the last 30 days, 1,089 new stores were indexed in the Celebrations & Gifts segment, showing a 9% monthly growth rate.

What is the average product price in Wix Celebrations & Gifts stores?

Among stores with pricing data, the average listed price is about $125, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.