309.2K Shopify Stores Using Klaviyo: Email Marketing & SMS: Usage Stats & Trends (2026)
309,230 Shopify stores currently use Klaviyo: Email Marketing & SMS, with 51,485 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Home & Garden, Beauty & Cosmetics. 77% maintain social media profiles — Instagram leads — and 14% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
51,485 new stores were added in the past 30 days — 17% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 24%.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 590 because some stores carry much larger inventories. That's larger than the Shopify average of 441. The strongest country concentrations are United States, United Kingdom, Australia.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, the most common price range is $25-$49. The average is higher at $216 because some stores price much higher, pulling it up.
Popular apps
The most popular are Judge.me Product Reviews App, Shopify Inbox, Loox ‑ Product Reviews App.
Marketing & analytics tools
Google Analytics (55%), Google Tag Manager (21%), Google Ads (8%).
Popular themes
The most used are Dawn, Prestige, Impulse.
Need store-level data?
Export emails, social profiles, and tech stacks for every store in this segment.
Start Free TrialRepresentative stores
A varied sample - weighted by data completeness, refreshed daily
BSS B2B Wholesale Pricing
Releasit COD Fee & Partial Pay
Afterpay On‑Site Messaging
Gorgias: AI, Helpdesk & Chat
Amp Back in Stock | PreOrder
Geolocation Redirects Geo:Pro
UpPromote Affiliate Marketing
EG Auto Add to Cart Free Gift
Awin ‑ Affiliate Marketing
EComposer Landing Page Builder
UpPromote Affiliate Marketing
Google & YouTube
Klaviyo: Email Marketing & SMS
CartBot: Gift with purchase
Klaviyo: Email Marketing & SMS
UpPromote Affiliate Marketing
Hulk Contact Form Builder
UpPromote Affiliate Marketing
GemPages Landing Page Builder
Supergrid Collections ‑ Depict
Judge.me Product Reviews App
Pandectes GDPR Compliance
Klaviyo: Email Marketing & SMS
Want the full dataset?
Access complete store details - emails, phone numbers, social profiles, tech stack - and export unlimited data as CSV.
Start Free TrialFAQ
How many Shopify stores currently use Klaviyo: Email Marketing & SMS?
Our database tracks 309,230 active Shopify stores using Klaviyo: Email Marketing & SMS.
How fast is Klaviyo: Email Marketing & SMS adoption growing?
In the last 30 days, 51,485 new stores were found using Klaviyo: Email Marketing & SMS, showing a 17% monthly growth in adoption.
What is the average catalog size for stores using Klaviyo: Email Marketing & SMS?
Among Shopify stores using Klaviyo: Email Marketing & SMS with catalog data, the average is around 590 products, with most falling in the 10-49 range.
What other apps do Klaviyo: Email Marketing & SMS users typically install?
The top apps are Judge.me Product Reviews App, Shopify Inbox, Loox ‑ Product Reviews App. The complete ranked list is in the Popular Apps section on this page.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Instagram (74%), Facebook (58%), TikTok (30%).
Social media engagement is exceptionally high: 77% of stores maintain social profiles and 14% run Meta ads. That's 18 percentage points above the Shopify average of 59%.