Use Cases Features Pricing API Log in
Shopify subcategory analytics
Subcategory
Updated July 13, 2026
Shopify

41.2K Shopify Hats & Headwear Stores: Stats & Market Data (2026)

41,243 active Shopify stores fall into the Hats & Headwear segment, with 3,502 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Home & Garden, Arts & Entertainment. 66% maintain social media profiles — Instagram leads — and 6% run Meta ad campaigns.

66%
Social media
6%
Meta ads
45%
Contact info
Total Stores
41,243
Active Shopify stores
New (30d)
3,502
Newly added in the last 30 days
Avg. Products
353
Among 40,961 stores with catalog data
Avg. Price
$71
Among 40,957 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

4,965 2,482 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

3,502 new stores were added in the past 30 days (8% of the total), showing steady growth. This is below the Shopify average of 16%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 3,574 · 9%
10-49 14,354 · 35%
50-199 13,330 · 33%
200-999 7,103 · 17%
1k-4.9k 2,154 · 5%
5k+ 446 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
100% coverage
Home & Garden
7% coverage
Arts & Entertainment
4% coverage
Celebrations & Gifts
4% coverage
Jewelry & Watches
2% coverage
Sporting Goods
2% coverage
Toys & Games
1% coverage
Beauty & Cosmetics
1% coverage
Food & Beverages
1% coverage
Books & Literature
1% coverage
Baby & Kids 200

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 353 because some stores carry much larger inventories. That's smaller than the Shopify average of 407. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 7,301 · 18%
$25-$49 20,510 · 50%
$50-$99 8,019 · 20%
$100-$199 3,123 · 8%
$200-$499 1,508 · 4%
$500+ 496 · 1%
Store currencies
USD 27,524 EUR 3,767 GBP 2,421 CAD 1,750 AUD 1,711 MXN 496 JPY 446 INR 245

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $71 because some stores price much higher, pulling it up. That's below the Shopify average of $217.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox.

Social media platforms

Instagram (62%), Facebook (43%), TikTok (21%).

Instagram
62%
Facebook
43%
TikTok
21%
YouTube
15%
Twitter / X
12%
Pinterest
7%
LinkedIn
2%

Social media adoption is strong at 66%, and 6% of stores run Meta ad campaigns. That's 11 percentage points above the Shopify average of 55%.

Marketing & analytics tools

Google Analytics (27%), Google Tag Manager (6%), Google Ads (2%).

Google Analytics
27%
Google Tag Manager
6%
Google Ads
2%
Facebook Pixel
2%
TikTok Pixel
0%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Debut.

Dawn 26% Horizon 8% Debut 6% Spotlight 4% Impulse 2% Prestige 2% Refresh 2% Ride 2%

Need store-level data?

Export emails, social profiles, and tech stacks for every store in this segment.

Start Free Trial

Representative stores

A varied sample - weighted by data completeness, refreshed daily

45 products $21 avg 2 ads
Apparel & Accessories Clothing Graphic Tees Essential Announcement Bar GSC Countdown Timer Bar
2,532 products $75 avg 2 ads
Apparel & Accessories Celebrations & Gifts Clothing Gifts Boost AI Search & Filter Zepto Product Personalizer
Project Torque United States
324 products $50 avg 6 ads
Apparel & Accessories Vehicles & Parts Auto Parts Essential Announcement Bar GSC Countdown Timer Bar
Golders Australia United Kingdom
462 products $42 avg 9 ads
Apparel & Accessories T-Shirts Clothing Klaviyo: Email Marketing & SMS Pop Convert ‑ Pop Ups, Banners
38 products $70 avg 1 ads
Apparel & Accessories Clothing AfterShip Product Reviews Pop Convert ‑ Pop Ups, Banners
Bad Ass Hat Co United States
533 products $29 avg 9 ads
Apparel & Accessories Clothing Candy Rack • All‑in‑One Upsell Judge.me Product Reviews App
36 products $19 avg 2 ads
Apparel & Accessories AfterShip Referral & Affiliate Shopify Inbox
270 products $17 avg 9 ads
Apparel & Accessories Beauty & Cosmetics Essential Announcement Bar Judge.me Product Reviews App
384 products $227 avg 8 ads
Apparel & Accessories Shopify Inbox Judge.me Product Reviews App
246 products $79 avg 13 ads
Sporting Goods Apparel & Accessories Blockify Fraud Filter, Blocker Pandectes GDPR Compliance
One Of A Kind Minds United States
84 products $56 avg 5 ads
Apparel & Accessories Streetwear UpPromote Affiliate Marketing Bundler ‑ Product Bundles App
130 products $80 avg 13 ads
Apparel & Accessories BM: Country blocker IP blocker Hextom: Countdown Timer Bar

Want the full dataset?

Access complete store details - emails, phone numbers, social profiles, tech stack - and export unlimited data as CSV.

Start Free Trial

FAQ

How many Shopify Hats & Headwear stores are there?

We currently track 41,243 active Shopify stores in the Hats & Headwear segment.

Are Shopify Hats & Headwear stores growing?

Yes. In the last 30 days, 3,502 new stores were indexed in the Hats & Headwear segment, showing a 8% monthly growth rate.

What is the average product price in Shopify Hats & Headwear stores?

Among stores with pricing data, the average listed price is about $71, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Hats & Headwear stores?

The top apps are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.