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Topic
Updated June 22, 2026
Shopify

37.7K Shopify Women's Fashion Stores: Stats & Market Data (2026)

37,687 active Shopify stores fall into the Women's Fashion segment, with 2,663 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Jewelry & Watches, Beauty & Cosmetics. 67% maintain social media profiles — Instagram leads — and 10% run Meta ad campaigns.

67%
Social media
10%
Meta ads
60%
Contact info
Total Stores
37,687
Active Shopify stores
New (30d)
2,663
Newly added in the last 30 days
Avg. Products
573
Among 37,106 stores with catalog data
Avg. Price
$105
Among 37,028 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

4,657 2,328 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

2,663 new stores were added in the past 30 days (7% of the total), showing steady growth. This is below the Shopify average of 19%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 2,021 · 5%
10-49 8,215 · 22%
50-199 12,046 · 32%
200-999 10,683 · 29%
1k-4.9k 3,449 · 9%
5k+ 692 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
99% coverage
Jewelry & Watches
2% coverage
Beauty & Cosmetics
2% coverage
Home & Garden
1% coverage
Celebrations & Gifts
1% coverage
Baby & Kids 109 Electronics 95 Arts & Entertainment 77 Health 76 Animals & Pet Supplies 57 Toys & Games 54 Books & Literature 47

Among stores with catalog data, the 50-199 product range is most common. The average is 573 products per store. That's larger than the Shopify average of 408. The strongest country concentrations are United States, India, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 5,687 · 15%
$25-$49 12,337 · 33%
$50-$99 10,580 · 29%
$100-$199 4,912 · 13%
$200-$499 2,764 · 7%
$500+ 748 · 2%
Store currencies
USD 15,840 EUR 6,898 INR 2,652 GBP 2,146 AUD 1,608 CAD 1,113 PKR 848 BRL 510

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $105 because some stores price much higher, pulling it up. That's below the Shopify average of $218.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Shopify Inbox, Judge.me Product Reviews App.

Social media platforms

Instagram (63%), Facebook (44%), TikTok (21%).

Instagram
63%
Facebook
44%
TikTok
21%
Pinterest
9%
YouTube
8%
Twitter / X
5%
LinkedIn
2%

Social media adoption is strong at 67%, and 10% of stores run Meta ad campaigns. That's 11 percentage points above the Shopify average of 56%.

Marketing & analytics tools

Google Analytics (31%), Google Tag Manager (8%), Google Ads (3%).

Google Analytics
31%
Google Tag Manager
8%
Google Ads
3%
Facebook Pixel
3%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Impulse.

Dawn 23% Horizon 7% Impulse 6% Prestige 4% Debut 4% Symmetry 2% Ella 2% Atelier 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

373 products $52 avg 3 ads
Apparel & Accessories Women's Clothing Women's Fashion SEOWILL ‑ 404 Link Redirect Shopify Inbox
157 products $137 avg 3 ads
Apparel & Accessories Clothing Women's Fashion AZ: Google Font & Custom Fonts RT: Google Fonts, Custom Fonts
Ownle India
42 products $15 avg 2 ads
Apparel & Accessories Women's Fashion Lucky Orange Heatmaps & Replay Pop Convert ‑ Pop Ups, Banners
242 products $254 avg 14 ads
Apparel & Accessories Women's Fashion Instafeed ‑ Instagram Feed Klaviyo: Email Marketing & SMS
399 products $59 avg 2 ads
Apparel & Accessories Men's Fashion Women's Fashion Geolocation Redirects Geo:Pro Klaviyo: Email Marketing & SMS
125 products $48 avg 12 ads
Apparel & Accessories Beauty & Cosmetics Jewelry & Watches Women's Fashion Boutique Clothing EComposer Landing Page Builder Hextom: Free Shipping Bar
Azibi United Kingdom
57 products $63 avg 2 ads
Apparel & Accessories Clothing Women's Fashion Trustpilot Reviews
228 products $14 avg 1 ads
Apparel & Accessories Women's Fashion Clothing Frequently Bought Together CBB Judge.me Product Reviews App
242 products $215 avg 1 ads
Apparel & Accessories Women's Fashion Boutique Clothing Shopify Inbox ONE: AI, Pop Up, SMS Marketing
Yourchoice mode Netherlands
1,180 products $42 avg 8 ads
Apparel & Accessories Clothing Women's Fashion Klaviyo: Email Marketing & SMS Triple Whale
395 products $165 avg 1 ads
Apparel & Accessories Clothing Women's Fashion Shopify Inbox Klaviyo: Email Marketing & SMS
260 products $96 avg 1 ads
Apparel & Accessories Clothing Women's Fashion XCloud Search & Product Filter Judge.me Product Reviews App

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FAQ

How many Shopify Women's Fashion stores are there?

We currently track 37,687 active Shopify stores in the Women's Fashion segment.

Are Shopify Women's Fashion stores growing?

Yes. In the last 30 days, 2,663 new stores were indexed in the Women's Fashion segment, showing a 7% monthly growth rate.

What is the average product price in Shopify Women's Fashion stores?

Among stores with pricing data, the average listed price is about $105, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Women's Fashion stores?

The top apps are Klaviyo: Email Marketing & SMS, Shopify Inbox, Judge.me Product Reviews App. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.