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Updated June 22, 2026
Shopify

13.5K Shopify Stores Using Color Swatch King: Variants: Usage Stats & Trends (2026)

13,513 Shopify stores currently use Color Swatch King: Variants, with 2,556 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the $50-$99 range. The leading categories are Apparel & Accessories, Home & Garden, Jewelry & Watches. 51% maintain social media profiles — Instagram leads — and 19% run Meta ad campaigns.

51%
Social media
19%
Meta ads
76%
Contact info
Total Stores
13,513
Active Shopify stores
New (30d)
2,556
Newly added in the last 30 days
Avg. Products
843
Among 13,436 stores with catalog data
Avg. Price
$149
Among 13,425 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

2,893 1,446 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

2,556 new stores were added in the past 30 days — 19% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 777 · 6%
10-49 2,016 · 15%
50-199 3,321 · 25%
200-999 4,746 · 35%
1k-4.9k 2,231 · 17%
5k+ 345 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
61% coverage
Home & Garden
8% coverage
Jewelry & Watches
5% coverage
Beauty & Cosmetics
3% coverage
Arts & Entertainment
3% coverage
Electronics
2% coverage
Furniture
2% coverage
Baby & Kids
1% coverage
Health
1% coverage
Celebrations & Gifts
1% coverage
Sporting Goods
1% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 843 products per store. That's larger than the Shopify average of 429. The strongest country concentrations are United States, United Kingdom, Spain.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,289 · 10%
$25-$49 3,881 · 29%
$50-$99 5,528 · 41%
$100-$199 1,330 · 10%
$200-$499 767 · 6%
$500+ 630 · 5%
Store currencies
EUR 4,263 USD 3,819 GBP 1,272 AUD 706 CAD 683 INR 419 PLN 232 DKK 228

Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $149. That's below the Shopify average of $220.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Conversion Bear Trust Badges.

Social media platforms

Instagram (49%), Facebook (37%), TikTok (16%).

Instagram
49%
Facebook
37%
TikTok
16%
YouTube
14%
Pinterest
8%
Twitter / X
7%
LinkedIn
4%

Social media adoption is strong at 51%, and 19% of stores run Meta ad campaigns. That's 7 percentage points below the Shopify average of 58%.

Marketing & analytics tools

Google Analytics (39%), Google Tag Manager (15%), Google Ads (8%).

Google Analytics
39%
Google Tag Manager
15%
Google Ads
8%
Facebook Pixel
3%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Impulse, Dawn, Prestige.

Impulse 25% Dawn 15% Prestige 6% Horizon 5% Broadcast 3% Impact 3% Symmetry 3% Debut 1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

222 products $115 avg 1 ads
Apparel & Accessories Women's Shoes GSC Instagram Feed, Instafeed Microsoft Clarity: AI Insights
12 products $162 avg 10 ads
Electronics Home & Garden Gifts Afterpay On‑Site Messaging Bundler ‑ Product Bundles App
3,095 products $225 avg 6 ads
Celebrations & Gifts Home & Garden Home Decor Cozy AntiTheft Tapita AI SEO Optimizer, Speed
366 products $17 avg 6 ads
Apparel & Accessories Bundler ‑ Product Bundles App Shopify Inbox
711 products $131 avg 12 ads
Vehicles & Parts Car Accessories Auto Parts Blockify Fraud Filter, Blocker Frequently Bought Together CBB
136 products $69 avg 4 ads
Apparel & Accessories Streetwear Hoodies Essential Announcement Bar Pandectes GDPR Compliance
284 products $6 avg 54 ads
Electronics C‑EDD: Estimated Delivery Date Loox ‑ Product Reviews App
78 products $276 avg 12 ads
Arts & Entertainment Home Decor Frequently Bought Together CBB Pandectes GDPR Compliance
243 products $129 avg 2 ads
Apparel & Accessories Women's Fashion Shopify Inbox Judge.me Product Reviews App
166 products $1249 avg 49 ads
Arts & Entertainment Art Home Decor Richpanel: AI Customer Support Instafeed ‑ Instagram Feed
13 products $33 avg 8 ads
Beauty & Cosmetics Powerful Contact Form Builder EG Auto Add to Cart Free Gift
1,920 products $101 avg 90 ads
Vehicles & Parts Motorcycle Parts Auto Parts UpPromote Affiliate Marketing Awin ‑ Affiliate Marketing

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FAQ

How many Shopify stores currently use Color Swatch King: Variants?

Our database tracks 13,513 active Shopify stores using Color Swatch King: Variants.

How fast is Color Swatch King: Variants adoption growing?

In the last 30 days, 2,556 new stores were found using Color Swatch King: Variants, showing a 19% monthly growth in adoption.

What is the average catalog size for stores using Color Swatch King: Variants?

Among Shopify stores using Color Swatch King: Variants with catalog data, the average is around 843 products, with most falling in the 200-999 range.

What other apps do Color Swatch King: Variants users typically install?

The top apps are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Conversion Bear Trust Badges. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.