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Updated Apr 27, 2026
Shopify

7,333 Shopify Stores in Denmark: Stats & Trends (2026)

We track 7,333 active Shopify stores in Denmark, with 1,304 newly added in the last 30 days (18% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Home & Garden, Beauty & Cosmetics. 67% maintain social media profiles — Instagram leads — and 7% run Meta ad campaigns.

67%
Social media
7%
Meta ads
75%
Contact info
Total Stores
7,333
Active Shopify stores
New (30d)
1,304
Newly added in the last 30 days
Avg. Products
664
Among 7,111 stores with catalog data
Avg. Price
$268
Among 7,052 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

1,282 641 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

1,304 new stores were added in the past 30 days — 18% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1,388 · 20%
10-49 1,730 · 24%
50-199 1,613 · 23%
200-999 1,512 · 21%
1k-4.9k 685 · 10%
5k+ 183 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
23% coverage
Home & Garden
16% coverage
Beauty & Cosmetics
8% coverage
Arts & Entertainment
7% coverage
Food & Beverages
7% coverage
Jewelry & Watches
5% coverage
Health
4% coverage
Electronics
4% coverage
Celebrations & Gifts
2% coverage
Toys & Games
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 664 because some stores carry much larger inventories. That's larger than the Shopify average of 447. The most popular store categories in this market are Apparel & Accessories, Home & Garden, Beauty & Cosmetics.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,088 · 15%
$25-$49 1,945 · 28%
$50-$99 1,795 · 25%
$100-$199 997 · 14%
$200-$499 648 · 9%
$500+ 579 · 8%
Store currencies
DKK 6,934 EUR 233 SEK 73 USD 59 NOK 12 GBP 5 CAD 3 CHF 2

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $268 because some stores price much higher, pulling it up. That's above the Shopify average of $212.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Bundler ‑ Product Bundles App, Loox ‑ Product Reviews App.

Social media platforms

Instagram (63%), Facebook (54%), TikTok (15%).

Instagram
63%
Facebook
54%
TikTok
15%
YouTube
12%
LinkedIn
6%
Pinterest
2%
Twitter / X
1%

Social media adoption is strong at 67%, and 7% of stores run Meta ad campaigns. That's 6 percentage points above the Shopify average of 61%.

Marketing & analytics tools

Google Analytics (39%), Google Tag Manager (19%), Google Ads (5%).

Google Analytics
39%
Google Tag Manager
19%
Google Ads
5%
Facebook Pixel
2%
TikTok Pixel
0%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Prestige, Impulse.

Dawn 21% Prestige 6% Impulse 4% Impact 4% Horizon 4% Debut 3% Craft 2% Broadcast 2%

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Geographic breakdown

Province and city-level distribution within Denmark

Top provinces / states
Province Stores Share
England 80 1%
Hong Kong Island 25 0%
Hunan 10 0%
Wyoming 9 0%
Kowloon 8 0%
Dubai 6 0%
Barcelona 5 0%
Florida 5 0%
New Territories 5 0%
Top cities
City Stores Share
København K 179 2%
Aarhus C 126 2%
København S 113 2%
Copenhagen 105 1%
Aarhus Centrum 104 1%
Frederiksberg 103 1%
Kolding 96 1%
København Ø 92 1%
Roskilde 90 1%
Top shipping destinations
Denmark · 7,173 Sweden · 4,680 Germany · 4,421 Netherlands · 4,223 Finland · 4,123 France · 4,118 Belgium · 4,095 Italy · 4,012 Austria · 4,007 Spain · 4,006

Representative stores

A varied sample — weighted by data completeness, refreshed daily

28 products $72 avg 26 ads
Electronics Home & Garden telefontilbehør lagerløsninger UpPromote Affiliate Marketing
15 products $64 avg 2 ads
Food & Beverages healthy food organic UpPromote Affiliate Marketing Lucky Orange Heatmaps & Replay
367 products $52 avg 1 ads
Arts & Entertainment football posters sports art
866 products $139 avg 3 ads
Apparel & Accessories vintage clothing women's fashion Loox ‑ Product Reviews App
Feelair Denmark
10 products $55 avg 47 ads
Health airway breathing Hextom: Free Shipping Bar Omnisend Email Marketing & SMS
42 products $89 avg 3 ads
Home & Garden luxury-mens-products glasses-kitchenware
479 products $66 avg 6 ads
Arts & Entertainment knitting yarn Klaviyo: Email Marketing & SMS
1,989 products $40 avg 3 ads
Apparel & Accessories women's clothing fashion brands Klaviyo: Email Marketing & SMS Hextom: Quick Announcement Bar
54 products $254 avg 1 ads
Apparel & Accessories boots kids shoes
280 products $614 avg 3 ads
Home & Garden garden planting
Ćejf Denmark
88 products $120 avg 1 ads
Apparel & Accessories blazer overshirt
195 products $192 avg 1 ads
Home & Garden children furniture colorful Klaviyo: Email Marketing & SMS

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FAQ

How many Shopify stores are in Denmark?

Our database tracks 7,333 active Shopify stores in Denmark.

How fast is the Denmark Shopify market growing?

In the past 30 days, 1,304 new Shopify stores were indexed in Denmark, reflecting a 18% monthly growth rate.

What is the average catalog size for Denmark Shopify stores?

Among Shopify stores in Denmark with catalog data, the average is about 664 products. The most common catalog size range is 10-49.

What are the most popular apps among Denmark Shopify stores?

The top apps are Klaviyo: Email Marketing & SMS, Bundler ‑ Product Bundles App, Loox ‑ Product Reviews App. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.