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Shopify topic analytics
Topic
Updated July 13, 2026
Shopify

208.6K Shopify Clothing Stores: Stats & Market Data (2026)

208,569 active Shopify stores fall into the Clothing segment, with 4,647 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Home & Garden, Arts & Entertainment. 63% maintain social media profiles — Instagram leads — and 7% run Meta ad campaigns.

63%
Social media
7%
Meta ads
47%
Contact info
Total Stores
208,569
Active Shopify stores
New (30d)
4,647
Newly added in the last 30 days
Avg. Products
407
Among 203,460 stores with catalog data
Avg. Price
$91
Among 202,426 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

16,674 8,337 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

4,647 new stores were added in the past 30 days (2% of the total). Growth has slowed, but new stores are still opening. This is below the Shopify average of 14%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 25,548 · 13%
10-49 63,586 · 31%
50-199 59,651 · 29%
200-999 39,479 · 19%
1k-4.9k 12,580 · 6%
5k+ 2,616 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
97% coverage
Home & Garden
3% coverage
Arts & Entertainment
2% coverage
Jewelry & Watches
2% coverage
Celebrations & Gifts
1% coverage
Beauty & Cosmetics
1% coverage
Baby & Kids
1% coverage
Toys & Games 873 Antiques & Collectibles 839 Books & Literature 788 Electronics 749 Food & Beverages 666

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 407 because some stores carry much larger inventories. The strongest country concentrations are United States, United Kingdom, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 38,535 · 19%
$25-$49 83,138 · 41%
$50-$99 46,786 · 23%
$100-$199 19,871 · 10%
$200-$499 10,607 · 5%
$500+ 3,489 · 2%
Store currencies
USD 106,498 EUR 30,390 GBP 12,074 INR 10,772 AUD 7,204 CAD 6,914 PKR 3,715 JPY 2,978

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $91 because some stores price much higher, pulling it up. That's below the Shopify average of $217.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Shopify Inbox, Judge.me Product Reviews App.

Social media platforms

Instagram (60%), Facebook (37%), TikTok (19%).

Instagram
60%
Facebook
37%
TikTok
19%
YouTube
10%
Twitter / X
8%
Pinterest
6%
LinkedIn
2%

Social media adoption is strong at 63%, and 7% of stores run Meta ad campaigns. That's 8 percentage points above the Shopify average of 55%.

Marketing & analytics tools

Google Analytics (24%), Google Tag Manager (6%), Facebook Pixel (2%).

Google Analytics
24%
Google Tag Manager
6%
Facebook Pixel
2%
Google Ads
2%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Debut.

Dawn 26% Horizon 8% Debut 5% Spotlight 3% Impulse 3% Prestige 3% Craft 2% Refresh 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

500 products $45 avg 1 ads
Apparel & Accessories Clothing T-Shirts UpPromote Affiliate Marketing GLC Geolocation & GEO Currency
193 products $31 avg 21 ads
Apparel & Accessories Fashion Accessories Clothing Amp: Back in Stock & PreOrder+ Omnisend Email Marketing & SMS
1,152 products $266 avg 4 ads
Apparel & Accessories Clothing Shoes UpPromote Affiliate Marketing MP Size Chart & Size Guide
201 products $7 avg 18 ads
Apparel & Accessories Women's Clothing Clothing CAPI Facebook Pixel Meta API AfterShip Email Marketing,SMS
127 products $145 avg 15 ads
Apparel & Accessories Clothing Afterpay On‑Site Messaging Consentmo GDPR Compliance
205 products $6 avg 7 ads
Jewelry & Watches Apparel & Accessories Jewelry Clothing
356 products $4 avg 11 ads
Apparel & Accessories Clothing T-Shirts Blockify Fraud Filter, Blocker Hextom: Free Shipping Bar
44 products $317 avg 1 ads
Apparel & Accessories Women's Clothing Clothing Klaviyo: Email Marketing & SMS
338 products $246 avg 50 ads
Apparel & Accessories Clothing Fashion Accessories Google & YouTube Klaviyo: Email Marketing & SMS
146 products $82 avg 6 ads
Apparel & Accessories Women's Clothing Clothing Consentmo GDPR Compliance LayoutHub ‑ Easy Page Builder
Nidhiyasha United States
240 products $401 avg 2 ads
Apparel & Accessories Clothing Women's Clothing SL: WhatsApp Chat + Marketing XO Gallery
219 products $168 avg 170 ads
Apparel & Accessories Clothing Men's Fashion Hulk Contact Form Builder Foxify AI Landing Page Builder

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FAQ

How many Shopify Clothing stores are there?

We currently track 208,569 active Shopify stores in the Clothing segment.

Are Shopify Clothing stores growing?

Yes. In the last 30 days, 4,647 new stores were indexed in the Clothing segment, showing a 2% monthly growth rate.

What is the average product price in Shopify Clothing stores?

Among stores with pricing data, the average listed price is about $91, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Clothing stores?

The top apps are Klaviyo: Email Marketing & SMS, Shopify Inbox, Judge.me Product Reviews App. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.