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Shopify app analytics
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Updated May 11, 2026
Shopify

28.2K Shopify Stores Using Microsoft Clarity: AI Insights: Usage Stats & Trends (2026)

28,215 Shopify stores currently use Microsoft Clarity: AI Insights, with 7,668 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Home & Garden, Beauty & Cosmetics. 73% maintain social media profiles — Instagram leads — and 18% run Meta ad campaigns.

73%
Social media
18%
Meta ads
71%
Contact info
Total Stores
28,215
Active Shopify stores
New (30d)
7,668
Newly added in the last 30 days
Avg. Products
612
Among 26,933 stores with catalog data
Avg. Price
$218
Among 27,793 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

4,509 2,254 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

7,668 new stores were added in the past 30 days — 27% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 34%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 5,474 · 20%
10-49 7,113 · 26%
50-199 6,355 · 24%
200-999 5,187 · 19%
1k-4.9k 2,177 · 8%
5k+ 627 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
25% coverage
Home & Garden
12% coverage
Beauty & Cosmetics
11% coverage
Health
7% coverage
Food & Beverages
6% coverage
Jewelry & Watches
5% coverage
Electronics
4% coverage
Arts & Entertainment
3% coverage
Celebrations & Gifts
3% coverage
Baby & Kids
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 612 because some stores carry much larger inventories. That's larger than the Shopify average of 436. The strongest country concentrations are United States, India, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 6,442 · 23%
$25-$49 7,824 · 28%
$50-$99 6,244 · 22%
$100-$199 3,304 · 12%
$200-$499 2,143 · 8%
$500+ 1,836 · 7%
Store currencies
USD 8,718 EUR 5,840 INR 2,418 GBP 1,985 AUD 1,466 CAD 734 COP 710 EGP 550

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $218 because some stores price much higher, pulling it up.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox.

Social media platforms

Instagram (71%), Facebook (54%), TikTok (30%).

Instagram
71%
Facebook
54%
TikTok
30%
YouTube
25%
Twitter / X
10%
Pinterest
9%
LinkedIn
8%

Social media engagement is exceptionally high: 73% of stores maintain social profiles and 18% run Meta ads. That's 14 percentage points above the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (64%), Google Tag Manager (23%), Google Ads (6%).

Google Analytics
64%
Google Tag Manager
23%
Google Ads
6%
Facebook Pixel
4%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Shrine Pro.

Dawn 18% Horizon 7% Shrine Pro 4% Prestige 4% Impulse 3% Impact 3% Concept 1% Broadcast 1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

CHARCOAL USA United States
492 products $72 avg 5 ads
Apparel & Accessories women's fashion men's clothing Geolocation Redirects Geo:Pro Gorgias: AI, Helpdesk & Chat
13 products $36 avg 1 ads
Beauty & Cosmetics perfume store fragrance samples Judge.me Product Reviews App Microsoft Clarity: AI Insights
395 products $2582 avg 6 ads
Furniture modern furniture canadian furniture Addingwell ‑ GTM & DataLayer UpPromote Affiliate Marketing
375 products $24 avg 3 ads
Apparel & Accessories women's fashion clothing store UpPromote Affiliate Marketing Bundler ‑ Product Bundles App
154 products $307 avg 390 ads
Apparel & Accessories fashion clothing UpPromote Affiliate Marketing Pandectes GDPR Compliance
61 products $54 avg 7 ads
Health thyroid health supplements gut health supplements UpPromote Affiliate Marketing Kaching CartDrawer Cart Upsell
18 products $33 avg 9 ads
Beauty & Cosmetics Apparel & Accessories vitamin c serum led facial device Klaviyo: Email Marketing & SMS Microsoft Clarity: AI Insights
UNCLE Egypt
206 products $29 avg 8 ads
Apparel & Accessories sandals beige BEAST Currency Converter C‑EDD: Estimated Delivery Date
Kron Watches United Kingdom
28 products $118 avg 7 ads
Jewelry & Watches mens watches luxury watches Google & YouTube Microsoft Clarity: AI Insights
47 products $12 avg 9 ads
Health herbal supplements multivitamins B: WhatsApp Chat, Abandon Cart Froonze VIP Loyalty & Wishlist
Renuevia Mexico
31 products $23 avg 1 ads
Beauty & Cosmetics skincare products beauty store Mercado Pago Antifraude Plus Microsoft Clarity: AI Insights
1,486 products $632 avg 10 ads
Jewelry & Watches urban jewelry custom jewelry UpPromote Affiliate Marketing BM: Country blocker IP blocker

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FAQ

How many Shopify stores currently use Microsoft Clarity: AI Insights?

Our database tracks 28,215 active Shopify stores using Microsoft Clarity: AI Insights.

How fast is Microsoft Clarity: AI Insights adoption growing?

In the last 30 days, 7,668 new stores were found using Microsoft Clarity: AI Insights, showing a 27% monthly growth in adoption.

What is the average catalog size for stores using Microsoft Clarity: AI Insights?

Among Shopify stores using Microsoft Clarity: AI Insights with catalog data, the average is around 612 products, with most falling in the 10-49 range.

What other apps do Microsoft Clarity: AI Insights users typically install?

The top apps are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.