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Shopify app analytics
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Updated June 1, 2026
Shopify

62.7K Shopify Stores Using Microsoft Clarity: AI Insights: Usage Stats & Trends (2026)

62,737 Shopify stores currently use Microsoft Clarity: AI Insights, with 12,188 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Home & Garden, Beauty & Cosmetics. 72% maintain social media profiles — Instagram leads — and 25% run Meta ad campaigns.

72%
Social media
25%
Meta ads
71%
Contact info
Total Stores
62,737
Active Shopify stores
New (30d)
12,188
Newly added in the last 30 days
Avg. Products
622
Among 62,264 stores with catalog data
Avg. Price
$211
Among 62,192 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

13,433 6,716 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

12,188 new stores were added in the past 30 days — 19% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 24%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 13,472 · 22%
10-49 16,503 · 27%
50-199 14,399 · 23%
200-999 11,591 · 19%
1k-4.9k 4,728 · 8%
5k+ 1,571 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
25% coverage
Home & Garden
12% coverage
Beauty & Cosmetics
10% coverage
Health
7% coverage
Food & Beverages
6% coverage
Jewelry & Watches
5% coverage
Electronics
4% coverage
Arts & Entertainment
3% coverage
Celebrations & Gifts
3% coverage
Baby & Kids
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 622 because some stores carry much larger inventories. That's larger than the Shopify average of 441. The strongest country concentrations are United States, India, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 14,705 · 24%
$25-$49 17,915 · 29%
$50-$99 13,961 · 22%
$100-$199 7,202 · 12%
$200-$499 4,489 · 7%
$500+ 3,920 · 6%
Store currencies
USD 19,077 EUR 13,364 INR 5,661 GBP 4,440 AUD 3,270 CAD 1,612 COP 1,529 EGP 1,268

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $211 because some stores price much higher, pulling it up.

Popular apps

The most popular are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox.

Social media platforms

Instagram (70%), Facebook (53%), TikTok (30%).

Instagram
70%
Facebook
53%
TikTok
30%
YouTube
25%
Twitter / X
10%
Pinterest
9%
LinkedIn
8%

Social media engagement is exceptionally high: 72% of stores maintain social profiles and 25% run Meta ads. That's 13 percentage points above the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (62%), Google Tag Manager (22%), Google Ads (6%).

Google Analytics
62%
Google Tag Manager
22%
Google Ads
6%
Facebook Pixel
5%
TikTok Pixel
2%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Shrine Pro.

Dawn 18% Horizon 8% Shrine Pro 5% Prestige 4% Impulse 3% Impact 3% Concept 2% Broadcast 1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

57 products $30 avg 4 ads
Apparel & Accessories vacation wear cotton linen clothing Judge.me Product Reviews App Microsoft Clarity: AI Insights
249 products $132 avg 98 ads
Apparel & Accessories women's dresses online australian women's fashion Richpanel: AI Customer Support Elevar Conversion Tracking
WARVEN United States
14 products $58 avg 7 ads
Hardware warven thermal Judge.me Product Reviews App Klaviyo: Email Marketing & SMS
93 products $260 avg 23 ads
Apparel & Accessories women's fashion dresses tops UpPromote Affiliate Marketing Kiwi Size Chart & Recommender
Matador HQ United States
362 products $83 avg 1 ads
Apparel & Accessories clothing fashion accessories Hoppy Free Shipping Bar Upsell Judge.me Product Reviews App
89 products $9 avg 2 ads
Beauty & Cosmetics skincare store beauty products Notify Me! Restock & PreOrder Frequently Bought Together CBB
63 products $28 avg 1 ads
Apparel & Accessories luxury mens clothing designer t-shirt Microsoft Clarity: AI Insights Shiprocket: eCommerce Shipping
2,635 products $69 avg 17 ads
Arts & Entertainment diamond painting kits diamond painting supplies Hextom: Countdown Timer Bar Powerful Contact Form Builder
32 products $24 avg 15 ads
Beauty & Cosmetics organic beauty products natural skincare UpPromote Affiliate Marketing Klaviyo: Email Marketing & SMS
36 products $71 avg 1 ads
Beauty & Cosmetics nootropics store health supplements UpPromote Affiliate Marketing Afterpay On‑Site Messaging
586 products $46 avg 1 ads
Apparel & Accessories Home & Garden fashion accessories fabric bags Shopify Inbox Judge.me Product Reviews App
Portolite United States
42 products $2672 avg 2 ads
sports equipment outdoor recreation Chatra — Live Chat & Chatbot Klaviyo: Email Marketing & SMS

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FAQ

How many Shopify stores currently use Microsoft Clarity: AI Insights?

Our database tracks 62,737 active Shopify stores using Microsoft Clarity: AI Insights.

How fast is Microsoft Clarity: AI Insights adoption growing?

In the last 30 days, 12,188 new stores were found using Microsoft Clarity: AI Insights, showing a 19% monthly growth in adoption.

What is the average catalog size for stores using Microsoft Clarity: AI Insights?

Among Shopify stores using Microsoft Clarity: AI Insights with catalog data, the average is around 622 products, with most falling in the 10-49 range.

What other apps do Microsoft Clarity: AI Insights users typically install?

The top apps are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.