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Shopify app analytics
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Updated June 1, 2026
Shopify

66.6K Shopify Stores Using Microsoft Clarity: AI Insights: Usage Stats & Trends (2026)

66,616 Shopify stores currently use Microsoft Clarity: AI Insights, with 12,424 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Home & Garden, Beauty & Cosmetics. 72% maintain social media profiles — Instagram leads — and 24% run Meta ad campaigns.

72%
Social media
24%
Meta ads
71%
Contact info
Total Stores
66,616
Active Shopify stores
New (30d)
12,424
Newly added in the last 30 days
Avg. Products
620
Among 66,127 stores with catalog data
Avg. Price
$211
Among 66,038 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

14,114 7,057 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

12,424 new stores were added in the past 30 days — 19% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 23%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 14,381 · 22%
10-49 17,579 · 27%
50-199 15,277 · 23%
200-999 12,232 · 18%
1k-4.9k 4,998 · 8%
5k+ 1,660 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
25% coverage
Home & Garden
11% coverage
Beauty & Cosmetics
10% coverage
Health
7% coverage
Food & Beverages
6% coverage
Jewelry & Watches
5% coverage
Electronics
4% coverage
Arts & Entertainment
3% coverage
Celebrations & Gifts
3% coverage
Baby & Kids
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 620 because some stores carry much larger inventories. That's larger than the Shopify average of 440. The strongest country concentrations are United States, India, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 15,651 · 24%
$25-$49 19,018 · 29%
$50-$99 14,780 · 22%
$100-$199 7,660 · 12%
$200-$499 4,784 · 7%
$500+ 4,145 · 6%
Store currencies
USD 20,082 EUR 14,317 INR 6,022 GBP 4,716 AUD 3,466 CAD 1,706 COP 1,619 EGP 1,326

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $211 because some stores price much higher, pulling it up.

Popular apps

The most popular are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox.

Social media platforms

Instagram (70%), Facebook (53%), TikTok (30%).

Instagram
70%
Facebook
53%
TikTok
30%
YouTube
25%
Twitter / X
10%
Pinterest
9%
LinkedIn
8%

Social media engagement is exceptionally high: 72% of stores maintain social profiles and 24% run Meta ads. That's 13 percentage points above the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (62%), Google Tag Manager (22%), Google Ads (6%).

Google Analytics
62%
Google Tag Manager
22%
Google Ads
6%
Facebook Pixel
5%
TikTok Pixel
2%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Shrine Pro.

Dawn 18% Horizon 8% Shrine Pro 5% Prestige 4% Impulse 3% Impact 3% Concept 2% Broadcast 1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

82 products $296 avg 22 ads
Apparel & Accessories footwear luxury sneakers Sami B2B Lock,Password Protect Gorgias: AI, Helpdesk & Chat
524 products $59 avg 1 ads
Health health store supplements Attentive: AI‑led Email &SMS XO Insert Code
311 products $12 avg 50 ads
Sporting Goods boxing gloves martial arts gear Judge.me Product Reviews App Microsoft Clarity: AI Insights
52 products $67 avg 38 ads
Electronics tech gadgets smart devices EComposer Landing Page Builder Judge.me Product Reviews App
62 products $1 avg 2 ads
Food & Beverages bakery snacks sweet and savory snacks Hulk Contact Form Builder Judge.me Product Reviews App
1,976 products $178 avg 5 ads
Apparel & Accessories streetwear store sneakers XCloud Search & Product Filter Hulk Contact Form Builder
Kiivo India
27 products $13 avg 5 ads
Apparel & Accessories hoodie tank top GSC Countdown Timer Bar Judge.me Product Reviews App
785 products $8 avg 8 ads
Arts & Entertainment handcrafted art gifts by artisans Bundler ‑ Product Bundles App GSC Instagram Feed, Instafeed
158 products $489 avg 77 ads
Furniture custom sofas sofa beds Judge.me Product Reviews App Microsoft Clarity: AI Insights
416 products $22 avg 3 ads
Apparel & Accessories women kurta chikankari kurti UpPromote Affiliate Marketing Google & YouTube
86 products $13 avg 5 ads
Beauty & Cosmetics natural skincare chemical-free products B: WhatsApp Chat, Abandon Cart SEOWILL ‑ 404 Link Redirect
46 products $131 avg 10 ads
Jewelry & Watches Apparel & Accessories leather bags unisex jewelry GSC Countdown Timer Bar Instafeed ‑ Instagram Feed

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FAQ

How many Shopify stores currently use Microsoft Clarity: AI Insights?

Our database tracks 66,616 active Shopify stores using Microsoft Clarity: AI Insights.

How fast is Microsoft Clarity: AI Insights adoption growing?

In the last 30 days, 12,424 new stores were found using Microsoft Clarity: AI Insights, showing a 19% monthly growth in adoption.

What is the average catalog size for stores using Microsoft Clarity: AI Insights?

Among Shopify stores using Microsoft Clarity: AI Insights with catalog data, the average is around 620 products, with most falling in the 10-49 range.

What other apps do Microsoft Clarity: AI Insights users typically install?

The top apps are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.