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Shopify category analytics
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Updated June 22, 2026
Shopify

30.9K Shopify Sporting Goods Stores: Stats & Market Data (2026)

30,890 active Shopify stores fall into the Sporting Goods segment, with 5,440 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. 62% maintain social media profiles — Instagram leads — and 8% run Meta ad campaigns.

62%
Social media
8%
Meta ads
60%
Contact info
Total Stores
30,890
Active Shopify stores
New (30d)
5,440
Newly added in the last 30 days
Avg. Products
644
Among 30,286 stores with catalog data
Avg. Price
$326
Among 30,097 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

5,141 2,570 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

5,440 new stores were added in the past 30 days — 18% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 3,467 · 11%
10-49 9,407 · 31%
50-199 8,266 · 27%
200-999 5,805 · 19%
1k-4.9k 2,585 · 9%
5k+ 756 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
11% coverage
Home & Garden
5% coverage
Health
4% coverage
Electronics
4% coverage
Vehicles & Parts
3% coverage
Hardware
2% coverage
Toys & Games
2% coverage
Beauty & Cosmetics
1% coverage
Travel
1% coverage
Celebrations & Gifts
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 644 because some stores carry much larger inventories. That's larger than the Shopify average of 408. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 5,356 · 18%
$25-$49 8,390 · 28%
$50-$99 6,328 · 21%
$100-$199 4,151 · 14%
$200-$499 2,621 · 9%
$500+ 3,251 · 11%
Store currencies
USD 12,801 EUR 5,435 GBP 2,594 AUD 1,946 CAD 1,537 INR 638 COP 498 JPY 459

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $326 because some stores price much higher, pulling it up. That's above the Shopify average of $218.

Popular apps

The most popular are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox.

Social media platforms

Instagram (57%), Facebook (47%), YouTube (24%).

Instagram
57%
Facebook
47%
YouTube
24%
TikTok
18%
Twitter / X
11%
Pinterest
4%
LinkedIn
4%

Social media adoption is strong at 62%, and 8% of stores run Meta ad campaigns. That's 6 percentage points above the Shopify average of 56%.

Marketing & analytics tools

Google Analytics (39%), Google Tag Manager (12%), Google Ads (5%).

Google Analytics
39%
Google Tag Manager
12%
Google Ads
5%
Facebook Pixel
3%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Impulse.

Dawn 22% Horizon 8% Impulse 3% Debut 3% Ride 3% Refresh 3% Impact 2% Venture 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

77 products $94 avg 112 ads
Vehicles & Parts Sporting Goods Geolocation Redirects Geo:Pro Powerful Contact Form Builder
44 products $54 avg 5 ads
Sporting Goods Apparel & Accessories Outdoor Gear Judge.me Product Reviews App
345 products $438 avg 46 ads
Sporting Goods Fitness Equipment Avada AI SEO Image Optimizer Froonze VIP Loyalty & Wishlist
7 products $35 avg 4 ads
Sporting Goods Fitness Equipment Shopify Inbox Judge.me Product Reviews App
1,296 products $35 avg 2,093 ads
Sporting Goods Kaching Bundles App & Upsells Simprosys Google Shopping Feed
Thread Performance United States
15 products $60 avg 6 ads
Sporting Goods Supplements Amp Back in Stock | PreOrder EG Auto Add to Cart Free Gift
495 products $648 avg 5 ads
Sporting Goods Sports Equipment UpPromote Affiliate Marketing Powerful Contact Form Builder
52 products $245 avg 4 ads
Sporting Goods Fitness Equipment AdRoll Marketing & Advertising Shopify Inbox
118 products $18 avg 1 ads
Sporting Goods Golf Klaviyo: Email Marketing & SMS Okendo: Reviews & Loyalty
96 products $18 avg 1 ads
Sporting Goods Sports Equipment
31 products $7 avg 10 ads
Sporting Goods Health Judge.me Product Reviews App Product Recommendation Quiz
480 products $17 avg 2 ads
Sporting Goods Fitness Equipment UpPromote Affiliate Marketing Blockify Fraud Filter, Blocker

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FAQ

How many Shopify Sporting Goods stores are there?

We currently track 30,890 active Shopify stores in the Sporting Goods segment.

Are Shopify Sporting Goods stores growing?

Yes. In the last 30 days, 5,440 new stores were indexed in the Sporting Goods segment, showing a 18% monthly growth rate.

What is the average product price in Shopify Sporting Goods stores?

Among stores with pricing data, the average listed price is about $326, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Sporting Goods stores?

The top apps are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.