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Shopify category analytics
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Updated May 18, 2026
Shopify

27.1K Shopify Sporting Goods Stores: Stats & Market Data (2026)

27,111 active Shopify stores fall into the Sporting Goods segment, with 8,594 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. 65% maintain social media profiles — Instagram leads — and 9% run Meta ad campaigns.

65%
Social media
9%
Meta ads
59%
Contact info
Total Stores
27,111
Active Shopify stores
New (30d)
8,594
Newly added in the last 30 days
Avg. Products
680
Among 26,479 stores with catalog data
Avg. Price
$315
Among 26,259 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

4,865 2,432 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

8,594 new stores were added in the past 30 days — 32% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 3,871 · 15%
10-49 7,958 · 30%
50-199 6,644 · 25%
200-999 4,930 · 19%
1k-4.9k 2,329 · 9%
5k+ 747 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
12% coverage
Home & Garden
5% coverage
Health
4% coverage
Electronics
4% coverage
Vehicles & Parts
3% coverage
Hardware
2% coverage
Toys & Games
2% coverage
Beauty & Cosmetics
1% coverage
Travel
1% coverage
Celebrations & Gifts
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 680 because some stores carry much larger inventories. That's larger than the Shopify average of 440. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 4,614 · 18%
$25-$49 7,181 · 27%
$50-$99 5,705 · 22%
$100-$199 3,701 · 14%
$200-$499 2,337 · 9%
$500+ 2,721 · 10%
Store currencies
USD 11,736 EUR 4,353 GBP 2,324 AUD 1,826 CAD 1,378 INR 587 COP 440 NZD 413

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $315 because some stores price much higher, pulling it up. That's above the Shopify average of $217.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox.

Social media platforms

Instagram (60%), Facebook (50%), YouTube (26%).

Instagram
60%
Facebook
50%
YouTube
26%
TikTok
18%
Twitter / X
12%
Pinterest
4%
LinkedIn
4%

Social media adoption is strong at 65%, and 9% of stores run Meta ad campaigns. That's 6 percentage points above the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (40%), Google Tag Manager (14%), Google Ads (6%).

Google Analytics
40%
Google Tag Manager
14%
Google Ads
6%
Facebook Pixel
3%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Debut.

Dawn 21% Horizon 6% Debut 3% Impulse 3% Refresh 3% Ride 3% Venture 2% Impact 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

3,331 products $32 avg 44 ads
Sporting Goods soccer uniforms team jerseys SEOWILL ‑ 404 Link Redirect BUCKS Currency Converter PRO++
229 products $139 avg 10 ads
Sporting Goods sportswear athletic apparel SalesPop: Order & Sales Popup
33 products $446 avg 20 ads
Sporting Goods fitness equipment weight lifting Shopify Inbox Judge.me Product Reviews App
62 products $23 avg 1 ads
Sporting Goods fishing store fishing gear UpPromote Affiliate Marketing
30 products $39 avg 6 ads
Sporting Goods golf club cleaner golf ball cleaner
62 products $56 avg 39 ads
Sporting Goods golf training aids golf practice equipment Bundler ‑ Product Bundles App Hextom: Free Shipping Bar
71 products $42 avg 1 ads
Sporting Goods Health yoga mat pilates equipment FBP: Fast Bundle & Upsell Hotjar Install
517 products $6 avg 5 ads
Sporting Goods sportswear store gym clothing
19 products $39 avg 25 ads
Sporting Goods Home & Garden outdoor lighting camping lighting gear UpPromote Affiliate Marketing Loox ‑ Product Reviews App
25 products $58 avg 42 ads
Sporting Goods home workout equipment exercise bands and bars Currency Converter Bear Pandectes GDPR Compliance
Atlanta Dream Shop United States
81 products $75 avg 1 ads
Apparel & Accessories Sporting Goods atlanta dream merchandise wnba jerseys
1,789 products $54 avg 1 ads
Apparel & Accessories Sporting Goods hockey apparel bauer hockey Rebuy Personalization Engine

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FAQ

How many Shopify Sporting Goods stores are there?

We currently track 27,111 active Shopify stores in the Sporting Goods segment.

Are Shopify Sporting Goods stores growing?

Yes. In the last 30 days, 8,594 new stores were indexed in the Sporting Goods segment, showing a 32% monthly growth rate.

What is the average product price in Shopify Sporting Goods stores?

Among stores with pricing data, the average listed price is about $315, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Sporting Goods stores?

The top apps are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.