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Topic
Updated May 18, 2026
Shopify

10.8K Shopify Hats Stores: Stats & Market Data (2026)

10,794 active Shopify stores fall into the Hats segment, with 2,023 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Home & Garden, Arts & Entertainment. 65% maintain social media profiles — Instagram leads — and 5% run Meta ad campaigns.

65%
Social media
5%
Meta ads
41%
Contact info
Total Stores
10,794
Active Shopify stores
New (30d)
2,023
Newly added in the last 30 days
Avg. Products
274
Among 10,723 stores with catalog data
Avg. Price
$59
Among 10,703 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

1,140 570 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

2,023 new stores were added in the past 30 days — 19% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 34%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1,451 · 14%
10-49 3,997 · 37%
50-199 3,135 · 29%
200-999 1,651 · 15%
1k-4.9k 406 · 4%
5k+ 83 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
98% coverage
Home & Garden
4% coverage
Arts & Entertainment
4% coverage
Celebrations & Gifts
2% coverage
Jewelry & Watches
1% coverage
Toys & Games
1% coverage
Food & Beverages
1% coverage
Sporting Goods
1% coverage
Books & Literature
1% coverage
Office Supplies 42 Animals & Pet Supplies 40

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 274 because some stores carry much larger inventories. That's smaller than the Shopify average of 437. The strongest country concentrations are United States, United Kingdom, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,741 · 16%
$25-$49 5,941 · 56%
$50-$99 1,958 · 18%
$100-$199 663 · 6%
$200-$499 328 · 3%
$500+ 72 · 1%
Store currencies
USD 8,073 EUR 627 GBP 443 CAD 402 AUD 385 MXN 164 JPY 87 NZD 50

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $59 because some stores price much higher, pulling it up. That's below the Shopify average of $217.

Popular apps

The most popular are Printful: Print on Demand, Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App.

Social media platforms

Instagram (61%), Facebook (41%), TikTok (20%).

Instagram
61%
Facebook
41%
TikTok
20%
YouTube
15%
Twitter / X
12%
Pinterest
6%
LinkedIn
2%

Social media adoption is strong at 65%, and 5% of stores run Meta ad campaigns. That's 6 percentage points above the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (23%), Google Tag Manager (5%), Google Ads (2%).

Google Analytics
23%
Google Tag Manager
5%
Google Ads
2%
Facebook Pixel
2%
TikTok Pixel
0%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Debut, Horizon.

Dawn 27% Debut 7% Horizon 6% Spotlight 5% Ride 2% Impulse 2% Refresh 2% Prestige 2%

Need store-level data?

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

22 products $34 avg 7 ads
Apparel & Accessories apparel hats Seal Subscriptions App
8 products $49 avg 3 ads
Apparel & Accessories hats headwear Loox ‑ Product Reviews App Lucky Orange Heatmaps & Replay
123 products $48 avg 5 ads
Apparel & Accessories caps hats Translate store ‑ GTranslate Peek! ‑ Better Replay & Survey
140 products $30 avg 4 ads
Apparel & Accessories headwear caps UpPromote Affiliate Marketing Essential Announcement Bar
2,152 products $47 avg 12 ads
Apparel & Accessories mens fashion womens fashion T Lab ‑ AI Language Translate TrustWILL Loyalty & Referrals
62 products $37 avg 1 ads
Apparel & Accessories patriotic clothing american apparel
268 products $195 avg 2 ads
Apparel & Accessories mens accessories polo belts Afterpay On‑Site Messaging Klaviyo: Email Marketing & SMS
70 products $56 avg 1 ads
Apparel & Accessories fashion clothing EG Auto Add to Cart Free Gift Judge.me Product Reviews App
49 products $96 avg 1 ads
Apparel & Accessories emf protection silver apparel UpPromote Affiliate Marketing XCloud Search & Product Filter
489 products $76 avg 2 ads
Apparel & Accessories mens polos womens sweaters AdRoll Marketing & Advertising Attentive: AI‑led Email &SMS
Working Fire Co United States
422 products $36 avg 1 ads
Apparel & Accessories Celebrations & Gifts firefighter merchandise hats Judge.me Product Reviews App Klaviyo: Email Marketing & SMS
180 products $28 avg 1 ads
Apparel & Accessories caps hats Judge.me Product Reviews App Wishlist Hero

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FAQ

How many Shopify Hats stores are there?

We currently track 10,794 active Shopify stores in the Hats segment.

Are Shopify Hats stores growing?

Yes. In the last 30 days, 2,023 new stores were indexed in the Hats segment, showing a 19% monthly growth rate.

What is the average product price in Shopify Hats stores?

Among stores with pricing data, the average listed price is about $59, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Hats stores?

The top apps are Printful: Print on Demand, Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.