3838 Bulgaria Shopify Stores: Analytics & Data (2026)

Shopify
Country: Bulgaria
Last Updated: 01/05/2026

Unlock the full Bulgaria Shopify market. This report gives you access to 3,838 stores, with 370 added in the last 30 days alone. Use this data to find new leads, analyze competitors, and understand market trends.

📊 Key Metrics at a Glance

Total Stores
3,838
Active Shopify stores
New Stores (30d)
370
Recently added
Avg. Products
435
Per store
Social Media
67.6%
Adoption rate
FB Ads
49.1%
Using Facebook ads

Market Growth: The segment is expanding quickly, recording a 9.6% monthly growth rate with 370 new stores added in the past 30 days.

🛍️ Product & Pricing Strategy

An analysis of what's being sold and at what price, from catalog size to popular product types.

Product Count Distribution

Most stores (54.3%) maintain compact catalogs of under 50 products, suggesting a preference for focused curation over broad inventory.

Price Range Distribution

Most stores focus on the accessible $20-50 range (39.2%), signaling clear mass-market positioning.

Top Product Type

# Product Type Store Count
1 T-Shirts 119
2 Gift Cards 119
3 Accessories 107
4 Bags 77
5 Hoodie 76
6 Rings 60
7 Bracelets 56
8 Earrings 53
9 Hats 48
10 Shorts 46

💼 Common Business Models

A breakdown of how these stores operate, from dropshipping and print-on-demand to traditional inventory models.

Dropshipping
2.0%
76 stores
Print on Demand
5.9%
226 stores
Shopify Plus
1.2%
46 stores
Cash on Delivery
2.3%
88 stores

📱 Social Media & Contact Channels

Discover which social platforms are most popular and the common ways stores offer customer contact.

Instagram
51.5%
1976 stores
Facebook
41.2%
1583 stores
Email
32.0%
1227 stores
Tiktok
18.8%
720 stores
Youtube
12.7%
487 stores
Phone
11.5%
442 stores
Twitter
6.0%
231 stores
Pinterest
5.7%
217 stores

Most stores (67.6%) maintain social media presence, with Instagram (51.5%) as the dominant platform.

🔧 Technology Stack

A look at the most popular apps, technologies, and themes used by stores in Bulgaria.

Marketing & Analytics Tools

# Tool Usage
1 Google Analytics 1849
2 Google search console 1534
3 Google Ads 923
4 Tiktok pixel 28
5 Facebook pixel 27

Popular Themes

Dawn (618)
Debut (161)
Horizon (99)
shrine-theme-pro (78)
Refresh (64)
Sense (57)
Spotlight (55)
Craft (34)
Minimal (32)
Brooklyn (27)

🌍 Geographic Distribution

A closer look at where these stores are located, down to the province and city.

Top Provinces/States

# Province/State Stores
1 England 225
2 California 125
3 Florida 75
4 New York 61
5 Texas 52
6 Ontario 48
7 New South Wales 35
8 Georgia 33
9 Guangdong 30
10 Washington 28

Top Cities

# City Stores
1 Sofia 615
2 Plovdiv 155
3 Varna 112
4 London 63
5 София 58
6 Burgas 57
7 Ruse 32
8 Stara Zagora 28
9 Blagoevgrad 23
10 Haskovo 23

Top Shipping Destinations

BG (2949)
US (2299)
DE (2088)
FR (2063)
IT (2056)
ES (2049)
NL (2048)
BE (2044)
AT (2040)
PL (2029)

💳 Payment & Shipping Options

An overview of the payment gateways, currencies, and shipping options these stores offer.

Payment Methods

Apple Pay
53.1% (2039)
Google Pay
48.4% (1857)
Shop Pay
47.4% (1819)
Paypal Express
40.6% (1559)
Amazon Pay
2.0% (77)

Top Currencies

BGN 1577 stores
USD 1109 stores
EUR 606 stores
GBP 197 stores
CAD 87 stores
AUD 78 stores
INR 22 stores
CHF 14 stores
Cash on Delivery (COD)
2.3%
of stores offer COD payment option
Shop Pay Installments
15.8%
of stores offer installment payments

🏪 Sample Stores

A curated list of active stores to give you a feel for the market.

Store Country Products Avg. Price Latest Product
moreble.com favicon
moreble.com
BG
1954 $75.19 EUR 2026-01-05
tyttoi.com favicon
tyttoi.com
BG
1478 $80.99 EUR 2026-01-05
bondonl.com favicon
bondonl.com
BG
1400 $76.54 EUR 2026-01-05
www.universaldo.top favicon
www.universaldo.top
BG
657 $29.49 EUR 2026-01-05
douaty.com favicon
douaty.com
BG
157 $43.83 EUR 2026-01-05
aquayt.com favicon
aquayt.com
BG
459 $76.57 EUR 2026-01-05
herbalpurge.com favicon
herbalpurge.com
BG
5 $56.78 AUD 2026-01-05
chinadollshop.com favicon
chinadollshop.com
BG
26 $17.67 USD 2026-01-04
ville-bleue.com favicon
ville-bleue.com
BG
39 $1820.0 EGP 2026-01-04
www.violetaralitsa-sofia.com favicon
www.violetaralitsa-sofia.com
BG
533 $47931.88 CLP 2026-01-04
www.thecabinetmate.com favicon
www.thecabinetmate.com
BG
29 $234.62 AUD 2026-01-04
www.savymaison.com favicon
www.savymaison.com
BG
10 $6107.0 TRY 2026-01-04

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❓ Frequently Asked Questions

How many Shopify stores are based in Bulgaria?

Our latest data shows 3,838 active Shopify stores in Bulgaria.

What are the most popular Shopify apps among Bulgaria stores?

The most popular apps are Loox ‑ Visual Product Reviews, Printful: Print on Demand, and Klaviyo: Email Marketing & SMS, widely used for marketing, customer service, and automation.

What is the average product catalog size for Bulgaria Shopify stores?

The average Shopify store in Bulgaria carries about 435 products, depending on industry and business model.

How fast are Bulgaria Shopify stores growing?

In the past 30 days, 370 new Shopify stores launched in Bulgaria, reflecting steady market growth.

How often is the data updated?

Our database is updated weekly to ensure you get the most current information.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.

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