3916 Bulgaria Shopify Stores: Analytics & Data (2026)

Shopify
Country: Bulgaria
Last Updated: 03/02/2026

Unlock the full Bulgaria Shopify market. This report gives you access to 3,916 stores, with 404 added in the last 30 days alone. Use this data to find new leads, analyze competitors, and understand market trends.

📊 Key Metrics at a Glance

Total Stores
3,916
Active Shopify stores
New Stores (30d)
404
Recently added
Avg. Products
407
Per store
Social Media
66.3%
Adoption rate
FB Ads
49.1%
Using Facebook ads

Market Growth: The segment is expanding quickly, recording a 10.3% monthly growth rate with 404 new stores added in the past 30 days.

🛍️ Product & Pricing Strategy

An analysis of what's being sold and at what price, from catalog size to popular product types.

Product Count Distribution

Most stores (55.4%) maintain compact catalogs of under 50 products, suggesting a preference for focused curation over broad inventory.

Price Range Distribution

Most stores focus on the accessible $20-50 range (40.0%), signaling clear mass-market positioning.

Top Product Type

# Product Type Store Count
1 T-Shirts 151
2 Gift Cards 102
3 Accessories 82
4 Hoodie 81
5 Shirts 72
6 Hats 67
7 Earrings 64
8 Rings 62
9 Bracelets 61
10 Dress 47

💼 Common Business Models

A breakdown of how these stores operate, from dropshipping and print-on-demand to traditional inventory models.

Dropshipping
1.7%
66 stores
Print on Demand
4.8%
187 stores
Shopify Plus
1.0%
41 stores
Cash on Delivery
2.5%
96 stores

📱 Social Media & Contact Channels

Discover which social platforms are most popular and the common ways stores offer customer contact.

Instagram
50.2%
1965 stores
Facebook
40.0%
1566 stores
Email
31.5%
1235 stores
Tiktok
18.4%
722 stores
Phone
12.5%
489 stores
Youtube
12.2%
479 stores
Twitter
6.1%
238 stores
Pinterest
4.9%
190 stores

Most stores (66.3%) maintain social media presence, with Instagram (50.2%) as the dominant platform.

🔧 Technology Stack

A look at the most popular apps, technologies, and themes used by stores in Bulgaria.

Marketing & Analytics Tools

# Tool Usage
1 Google Analytics 1821
2 Google search console 1495
3 Google Ads 935
4 Tiktok pixel 43
5 Facebook pixel 32

Popular Themes

Dawn (604)
Debut (165)
Horizon (134)
shrine-theme-pro (93)
Refresh (71)
Spotlight (60)
Sense (52)
Craft (33)
Brooklyn (26)
Build Your Store Theme (25)

🌍 Geographic Distribution

A closer look at where these stores are located, down to the province and city.

Top Provinces/States

# Province/State Stores
1 England 193
2 California 104
3 Florida 59
4 Texas 56
5 New York 54
6 Ontario 45
7 Georgia 35
8 Wyoming 35
9 Kowloon 32
10 New South Wales 27

Top Cities

# City Stores
1 Sofia 656
2 Plovdiv 171
3 Varna 112
4 София 67
5 London 64
6 Burgas 62
7 Ruse 34
8 Stara Zagora 31
9 Pazardzhik 27
10 Paris 25

Top Shipping Destinations

BG (3032)
US (2289)
DE (2099)
IT (2079)
FR (2078)
ES (2060)
NL (2060)
BE (2053)
AT (2052)
PL (2049)

💳 Payment & Shipping Options

An overview of the payment gateways, currencies, and shipping options these stores offer.

Payment Methods

Apple Pay
52.5% (2055)
Google Pay
47.7% (1867)
Shop Pay
44.8% (1756)
Paypal Express
40.2% (1574)
Amazon Pay
1.8% (72)

Top Currencies

EUR 1873 stores
USD 1016 stores
BGN 475 stores
GBP 178 stores
AUD 73 stores
CAD 73 stores
INR 28 stores
JPY 21 stores
Cash on Delivery (COD)
2.5%
of stores offer COD payment option
Shop Pay Installments
13.8%
of stores offer installment payments

🏪 Sample Stores

A curated list of active stores to give you a feel for the market.

Store Country Products Avg. Price Latest Product
avbeverly.com favicon
avbeverly.com
BG
202 $89.23 USD 2026-03-03
esteemedantiques.com favicon
esteemedantiques.com
BG
127 $378.83 EUR 2026-03-03
www.bakaloffbotanic.com favicon
www.bakaloffbotanic.com
BG
9 $62.35 EUR 2026-03-03
mooodwear-club.myshopify.com favicon
mooodwear-club.myshopify.com
BG
83 $22.82 EUR 2026-03-03
lollapu.com favicon
lollapu.com
BG
508 $49.25 EUR 2026-03-03
moreble.com favicon
moreble.com
BG
2136 $52.09 EUR 2026-03-03
www.buyivae.com favicon
www.buyivae.com
BG
21 $26.69 USD 2026-03-02
douaty.com favicon
douaty.com
BG
500 $46.31 EUR 2026-03-03
www.kodayuki.com favicon
www.kodayuki.com
BG
28 $32.16 EUR 2026-03-03
eleganceshoppk.com favicon
eleganceshoppk.com
BG
71 $39316.55 PKR 2026-03-03
niceonemx.com favicon
niceonemx.com
BG
87 $725.25 MXN 2026-03-02
boboland.net favicon
boboland.net
BG
548 $14.32 EUR 2026-03-02

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❓ Frequently Asked Questions

How many Shopify stores are based in Bulgaria?

Our latest data shows 3,916 active Shopify stores in Bulgaria.

What are the most popular Shopify apps among Bulgaria stores?

The most popular apps are Klaviyo: Email Marketing & SMS, Loox ‑ Visual Product Reviews, and Printful: Print on Demand, widely used for marketing, customer service, and automation.

What is the average product catalog size for Bulgaria Shopify stores?

The average Shopify store in Bulgaria carries about 407 products, depending on industry and business model.

How fast are Bulgaria Shopify stores growing?

In the past 30 days, 404 new Shopify stores launched in Bulgaria, reflecting steady market growth.

How often is the data updated?

Our database is updated weekly to ensure you get the most current information.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.

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