5191 Guatemala Shopify Stores: Analytics & Data (2025)

Shopify
Country: Guatemala
Last Updated: 11/03/2025

This comprehensive analytics report covers 5,191 Shopify stores in Guatemala, providing insights into growth trends, business models, technology adoption, and market dynamics specific to the Guatemala market.

📊 Key Metrics at a Glance

Total Stores
5,191
Active Shopify stores
New Stores (30d)
246
Recently added
Avg. Products
462
Per store
Social Media
71.5%
Adoption rate
FB Ads
37.7%
Using Facebook ads

Market Growth: The segment is expanding quickly, recording a 4.7% monthly growth rate with 246 new stores added in the past 30 days.

đŸ›ïž Product & Pricing Strategy

An analysis of what's being sold and at what price, from catalog size to popular product types.

Product Count Distribution

A large share (48.4%) operate with smaller catalogs (<50 products), while 7.8% manage extensive inventories (1000+ products), highlighting diversity from niche specialists to large-scale marketplaces.

Price Range Distribution

The segment serves both mainstream and premium audiences, with 20.2% targeting the $20-50 range and 48.0% offering premium $200+ products.

Top Product Type

# Product Type Store Count
1 Gift Cards 187
2 Accessories 170
3 T-Shirt 167
4 Hats 151
5 Hoodie 133
6 Bracelets 116
7 Earrings 114
8 Salud 109
9 Belleza 82
10 Necklace 80

đŸ’Œ Common Business Models

A breakdown of how these stores operate, from dropshipping and print-on-demand to traditional inventory models.

Dropshipping
1.4%
71 stores
Print on Demand
9.1%
471 stores
Shopify Plus
2.3%
119 stores
Cash on Delivery
9.2%
480 stores

đŸ“± Social Media & Contact Channels

Discover which social platforms are most popular and the common ways stores offer customer contact.

Instagram
58.0%
3009 stores
Facebook
46.0%
2390 stores
Email
32.4%
1681 stores
Youtube
15.2%
790 stores
Tiktok
15.1%
786 stores
Twitter
12.3%
638 stores
Pinterest
8.6%
445 stores
Phone
8.0%
413 stores
Whatsapp
3.8%
198 stores

Social media adoption is strong at 71.5%, driven primarily by Instagram (58.0%).

🔧 Technology Stack

A look at the most popular apps, technologies, and themes used by stores in Guatemala.

Marketing & Analytics Tools

# Tool Usage
1 Google Analytics 2551
2 Google search console 2220
3 Google Ads 1145
4 Tiktok pixel 80
5 Facebook pixel 40

Popular Themes

Dawn (657)
Debut (505)
Brooklyn (91)
Minimal (80)
Spotlight (79)
Refresh (76)
Horizon (64)
Venture (63)
Supply (61)
Sense (59)

🌍 Geographic Distribution

A closer look at where these stores are located, down to the province and city.

Top Provinces/States

# Province/State Stores
1 Guatemala 740
2 California 393
3 England 310
4 New York 194
5 Florida 193
6 Texas 176
7 Ontario 115
8 Georgia 87
9 New South Wales 71
10 New Jersey 70

Top Cities

# City Stores
1 Ciudad de Guatemala 292
2 Guatemala 249
3 London 88
4 Guatemala City 64
5 Los Angeles 58
6 New York 49
7 Miami 38
8 Toronto 38
9 guatemala 33
10 Brooklyn 32

Top Shipping Destinations

US (3556)
* (2740)
GB (2447)
CA (2413)
FR (2316)
DE (2301)
IT (2294)
ES (2288)
NL (2271)
BE (2263)

💳 Payment & Shipping Options

An overview of the payment gateways, currencies, and shipping options these stores offer.

Payment Methods

Shop Pay
56.3% (2925)
Apple Pay
55.0% (2857)
Paypal Express
54.2% (2811)
Google Pay
49.8% (2585)
Amazon Pay
0.1% (7)

Top Currencies

USD 2456 stores
GTQ 1030 stores
EUR 473 stores
GBP 330 stores
CAD 215 stores
AUD 203 stores
INR 85 stores
NZD 41 stores
Cash on Delivery (COD)
9.2%
of stores offer COD payment option
Shop Pay Installments
30.7%
of stores offer installment payments

đŸȘ Sample Stores

A curated list of active stores to give you a feel for the market.

Store Country Products Avg. Price Latest Product
www.ogdenmade.com favicon
www.ogdenmade.com
GT
48 $26.35 USD 2025-11-06
luxavas.marketleiz.com favicon
luxavas.marketleiz.com
GT
45 $257.04 GTQ 2025-11-06
galerianutibara.com favicon
galerianutibara.com
GT
43 $270.89 GTQ 2025-11-06
www.twist-head.com favicon
www.twist-head.com
GT
68 $204.6 AED 2025-11-06
saddleandroam.com favicon
saddleandroam.com
GT
16 $106.0 CAD 2025-11-06
www.superfelicity.com favicon
www.superfelicity.com
GT
45 $43.84 USD 2025-11-05
stythylabupro.com favicon
stythylabupro.com
GT
76 $28.58 USD 2025-11-05
moonshopguate.com favicon
moonshopguate.com
GT
247 $213.64 GTQ 2025-11-06
guatecompra.store favicon
guatecompra.store
GT
32 $198.43 GTQ 2025-11-05
duratiguatemala.shop favicon
duratiguatemala.shop
GT
8 $242.38 GTQ 2025-11-05
guatetrendy.store favicon
guatetrendy.store
GT
16 $221.43 GTQ 2025-11-05
dmcguatemala.shop favicon
dmcguatemala.shop
GT
6 $265.67 GTQ 2025-11-05

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❓ Frequently Asked Questions

How many Shopify stores are based in Guatemala?

Our latest data shows 5,191 active Shopify stores in Guatemala.

What are the most popular Shopify apps among Guatemala stores?

The most popular apps are Printful: Print on Demand, Klaviyo: Email Marketing & SMS, and Privy ‑ Email, SMS & Pop Ups, widely used for marketing, customer service, and automation.

What is the average product catalog size for Guatemala Shopify stores?

The average Shopify store in Guatemala carries about 462 products, depending on industry and business model.

How fast are Guatemala Shopify stores growing?

In the past 30 days, 246 new Shopify stores launched in Guatemala, reflecting steady market growth.