4608 Romania Shopify Stores: Analytics & Data (2025)

Shopify
Country: Romania
Last Updated: 11/03/2025

This comprehensive analytics report covers 4,608 Shopify stores in Romania, providing insights into growth trends, business models, technology adoption, and market dynamics specific to the Romania market.

📊 Key Metrics at a Glance

Total Stores
4,608
Active Shopify stores
New Stores (30d)
361
Recently added
Avg. Products
604
Per store
Social Media
72.3%
Adoption rate
FB Ads
70.4%
Using Facebook ads

Market Growth: The segment is expanding quickly, recording a 7.8% monthly growth rate with 361 new stores added in the past 30 days.

🛍️ Product & Pricing Strategy

An analysis of what's being sold and at what price, from catalog size to popular product types.

Product Count Distribution

A large share (45.8%) operate with smaller catalogs (<50 products), while 10.8% manage extensive inventories (1000+ products), highlighting diversity from niche specialists to large-scale marketplaces.

Price Range Distribution

Premium pricing dominates, with 33.6% of stores focusing on $200+ products — indicating a luxury-oriented market.

Top Product Type

# Product Type Store Count
1 Accesorii 63
2 T-Shirt 47
3 Pantaloni 44
4 Cercei 39
5 Rochie 35
6 Dresses 34
7 Dress 33
8 Tricou 32
9 Earrings 31
10 Hoodie 27

💼 Common Business Models

A breakdown of how these stores operate, from dropshipping and print-on-demand to traditional inventory models.

Dropshipping
1.7%
79 stores
Print on Demand
1.0%
44 stores
Shopify Plus
0.5%
22 stores
Cash on Delivery
12.7%
584 stores

📱 Social Media & Contact Channels

Discover which social platforms are most popular and the common ways stores offer customer contact.

Instagram
50.9%
2347 stores
Facebook
46.7%
2154 stores
Email
43.4%
2002 stores
Phone
25.7%
1184 stores
Tiktok
25.6%
1180 stores
Youtube
13.9%
640 stores
Whatsapp
5.4%
251 stores
Twitter
2.6%
121 stores
Pinterest
2.4%
109 stores

Social media adoption is strong at 72.3%, driven primarily by Instagram (50.9%).

🔧 Technology Stack

A look at the most popular apps, technologies, and themes used by stores in Romania.

Marketing & Analytics Tools

# Tool Usage
1 Google Analytics 2448
2 Google search console 2359
3 Google Ads 1740
4 Tiktok pixel 327
5 Facebook pixel 68

Popular Themes

Dawn (832)
Sense (139)
Refresh (89)
Horizon (85)
Debut (77)
Craft (72)
Spotlight (71)
Savor (30)
Trade (30)
Prestige (28)

🌍 Geographic Distribution

A closer look at where these stores are located, down to the province and city.

Top Provinces/States

# Province/State Stores
1 București 1204
2 Ilfov 399
3 Cluj 250
4 Bihor 223
5 Timiș 138
6 Iași 137
7 Constanța 121
8 Prahova 117
9 Suceava 113
10 Brașov 107

Top Cities

# City Stores
1 București 652
2 Bucuresti 224
3 Bucharest 167
4 Cluj-Napoca 136
5 Oradea 100
6 Voluntari 57
7 Iași 56
8 Sibiu 49
9 Craiova 47
10 Constanța 44

Top Shipping Destinations

RO (4377)
DE (2137)
IT (2121)
FR (2118)
ES (2110)
AT (2099)
BE (2096)
PL (2094)
CZ (2079)
NL (2076)

💳 Payment & Shipping Options

An overview of the payment gateways, currencies, and shipping options these stores offer.

Payment Methods

Google Pay
52.4% (2413)
Apple Pay
50.1% (2309)
Shop Pay
38.2% (1759)
Paypal Express
8.5% (391)

Top Currencies

RON 4051 stores
EUR 250 stores
USD 221 stores
GBP 24 stores
HUF 19 stores
PLN 9 stores
AUD 7 stores
Cash on Delivery (COD)
12.7%
of stores offer COD payment option
Shop Pay Installments
0.9%
of stores offer installment payments

🏪 Sample Stores

A curated list of active stores to give you a feel for the market.

Store Country Products Avg. Price Latest Product
rocashoes.ro favicon
rocashoes.ro
RO
3005 $358.7 RON 2025-11-06
www.basilurtea.ro favicon
www.basilurtea.ro
RO
156 $29.34 RON 2025-11-06
fiecare.ro favicon
fiecare.ro
RO
698 $88.2 RON 2025-11-06
electrogenius.ro favicon
electrogenius.ro
RO
147 $126.55 RON 2025-11-06
nuit.ro favicon
nuit.ro
RO
37 $446.92 RON 2025-11-06
www.decanterra.ro favicon
www.decanterra.ro
RO
274 $153.31 RON 2025-11-06
modamissy.com favicon
modamissy.com
RO
750 $16.67 GBP 2025-11-05
cutesion.com favicon
cutesion.com
RO
1093 $215.99 RON 2025-11-06
belaro.ro favicon
belaro.ro
RO
93 $120.58 RON 2025-11-05
emacarpets.ro favicon
emacarpets.ro
RO
268 $402.65 RON 2025-11-05
www.pandera.ro favicon
www.pandera.ro
RO
220 $53.12 RON 2025-11-05
magneticshop.ro favicon
magneticshop.ro
RO
27 $77.84 RON 2025-11-05

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❓ Frequently Asked Questions

How many Shopify stores are based in Romania?

Our latest data shows 4,608 active Shopify stores in Romania.

What are the most popular Shopify apps among Romania stores?

The most popular apps are Loox ‑ Visual Product Reviews, Klaviyo: Email Marketing & SMS, and Bundler ‑ Product Bundles, widely used for marketing, customer service, and automation.

What is the average product catalog size for Romania Shopify stores?

The average Shopify store in Romania carries about 604 products, depending on industry and business model.

How fast are Romania Shopify stores growing?

In the past 30 days, 361 new Shopify stores launched in Romania, reflecting steady market growth.