9219 Sweden Shopify Stores: Analytics & Data (2025)

Shopify
Country: Sweden
Last Updated: 11/03/2025

This comprehensive analytics report covers 9,219 Shopify stores in Sweden, providing insights into growth trends, business models, technology adoption, and market dynamics specific to the Sweden market.

📊 Key Metrics at a Glance

Total Stores
9,219
Active Shopify stores
New Stores (30d)
1,003
Recently added
Avg. Products
342
Per store
Social Media
68.8%
Adoption rate
FB Ads
61.1%
Using Facebook ads

Market Growth: The segment is expanding quickly, recording a 10.9% monthly growth rate with 1,003 new stores added in the past 30 days.

đŸ›ïž Product & Pricing Strategy

An analysis of what's being sold and at what price, from catalog size to popular product types.

Product Count Distribution

Most stores (58.8%) maintain compact catalogs of under 50 products, suggesting a preference for focused curation over broad inventory.

Price Range Distribution

Premium pricing dominates, with 80.2% of stores focusing on $200+ products — indicating a luxury-oriented market.

Top Product Type

# Product Type Store Count
1 T-Shirt 201
2 Jackets 200
3 Tillbehör 146
4 Accessories 140
5 Print Material 128
6 Hoodie 124
7 Presentkort 118
8 Upcart - Shipping Protection 97
9 Halsband 81
10 Dress 80

đŸ’Œ Common Business Models

A breakdown of how these stores operate, from dropshipping and print-on-demand to traditional inventory models.

Dropshipping
2.1%
195 stores
Print on Demand
4.6%
423 stores
Shopify Plus
1.4%
126 stores
Cash on Delivery
0.1%
8 stores

đŸ“± Social Media & Contact Channels

Discover which social platforms are most popular and the common ways stores offer customer contact.

Instagram
48.3%
4450 stores
Email
43.5%
4009 stores
Facebook
34.3%
3163 stores
Tiktok
16.0%
1477 stores
Youtube
9.2%
851 stores
Phone
5.7%
523 stores
Twitter
2.2%
203 stores
Pinterest
1.9%
172 stores

Most stores (68.8%) maintain social media presence, with Instagram (48.3%) as the dominant platform.

🔧 Technology Stack

A look at the most popular apps, technologies, and themes used by stores in Sweden.

Marketing & Analytics Tools

# Tool Usage
1 Google Analytics 3980
2 Google search console 3911
3 Google Ads 2524
4 Facebook pixel 103
5 Tiktok pixel 65

Popular Themes

Dawn (1563)
Horizon (186)
Debut (178)
Refresh (173)
Craft (159)
Spotlight (158)
Sense (95)
Prestige (77)
Studio (77)
Impulse (51)

🌍 Geographic Distribution

A closer look at where these stores are located, down to the province and city.

Top Provinces/States

# Province/State Stores
1 England 149
2 Hong Kong Island 67
3 Kowloon 38
4 Guangdong 14
5 Zhejiang 14
6 New Territories 13
7 Wyoming 12
8 Florida 8
9 California 7
10 Dubai 5

Top Cities

# City Stores
1 Stockholm 992
2 Göteborg 315
3 Malmö 234
4 Uppsala 156
5 Helsingborg 123
6 TĂ€by 87
7 London 86
8 Solna 86
9 VÀsterÄs 81
10 Jönköping 76

Top Shipping Destinations

SE (8999)
DK (5918)
FI (5777)
DE (5598)
NL (5488)
FR (5427)
BE (5415)
ES (5376)
AT (5374)
IT (5343)

💳 Payment & Shipping Options

An overview of the payment gateways, currencies, and shipping options these stores offer.

Payment Methods

Apple Pay
71.1% (6557)
Google Pay
69.0% (6362)
Shop Pay
51.2% (4717)
Paypal Express
40.9% (3774)

Top Currencies

SEK 8356 stores
EUR 440 stores
USD 251 stores
DKK 51 stores
GBP 42 stores
NOK 31 stores
AUD 5 stores
JPY 5 stores
Cash on Delivery (COD)
0.1%
of stores offer COD payment option
Shop Pay Installments
0.2%
of stores offer installment payments

đŸȘ Sample Stores

A curated list of active stores to give you a feel for the market.

Store Country Products Avg. Price Latest Product
shopwell.se favicon
shopwell.se
SE
33 $306.26 SEK 2025-11-06
varusmart.se favicon
varusmart.se
SE
51 $2916.0 SEK 2025-11-06
norrtrend.se favicon
norrtrend.se
SE
89 $307.5 SEK 2025-11-06
hottsauna.com favicon
hottsauna.com
SE
50 $1379.71 SEK 2025-11-06
blowboon.com favicon
blowboon.com
SE
4038 $295.42 SEK 2025-11-06
stormarks.com favicon
stormarks.com
SE
20 $298.39 SEK 2025-11-06
brcey.com favicon
brcey.com
SE
1361 $298.97 SEK 2025-11-06
actilew.com favicon
actilew.com
SE
1102 $325.54 SEK 2025-11-06
www.marksop.com favicon
www.marksop.com
SE
277 $259.31 SEK 2025-11-06
austrianlook.se favicon
austrianlook.se
SE
237 $5773.55 SEK 2025-11-06
www.hogberg-butik.com favicon
www.hogberg-butik.com
SE
967 $414.43 SEK 2025-11-06
www.drippere.com favicon
www.drippere.com
SE
1195 $254.02 SEK 2025-11-05

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❓ Frequently Asked Questions

How many Shopify stores are based in Sweden?

Our latest data shows 9,219 active Shopify stores in Sweden.

What are the most popular Shopify apps among Sweden stores?

The most popular apps are Loox ‑ Visual Product Reviews, Conversion Bear Trust Badges, and Klaviyo: Email Marketing & SMS, widely used for marketing, customer service, and automation.

What is the average product catalog size for Sweden Shopify stores?

The average Shopify store in Sweden carries about 342 products, depending on industry and business model.

How fast are Sweden Shopify stores growing?

In the past 30 days, 1,003 new Shopify stores launched in Sweden, reflecting steady market growth.