40.6K Shopify Boutique Stores: Analytics & Insights (2025)
Explore the entire Shopify Boutique market. This report gives you access to 40,561 stores so you can identify top performers, spot trends, and find your next customers.
📑 Contents
📊 Key Metrics at a Glance
Market Growth: The segment shows steady and healthy growth at 3.7% monthly, adding 1,513 new stores over the last 30 days.
📈 Growth Trends Over Time
See how the market is trending with a look at new store launches month over month.
🛍️ Product & Pricing Strategy
An analysis of what's being sold and at what price, from catalog size to popular product types.
Product Count Distribution
Catalog sizes are relatively balanced across the segment, with 24.8% maintaining compact assortments (<50 products) and 14.5% offering extensive selections (1000+ products).
Price Range Distribution
The segment serves both mainstream and premium audiences, with 40.5% targeting the $20-50 range and 20.4% offering premium $200+ products.
💼 Common Business Models
A breakdown of how these stores operate, from dropshipping and print-on-demand to traditional inventory models.
💡 Dropshipping Product Research Tool
5.3% of Boutique stores use dropshipping. Discover what products are selling in this niche. Track millions of Shopify products and Facebook ads updated hourly to identify trending items before your competitors.
Explore EachSpy →🔧 Technology Stack
An overview of the popular apps, technologies, and themes for stores in the Boutique category.
Top Shopify Apps
Marketing & Analytics Tools
| # | Tool | Usage |
|---|---|---|
| 1 | Google search console | 19799 |
| 2 | Google Analytics | 18085 |
| 3 | Google Ads | 8851 |
| 4 | Facebook pixel | 385 |
| 5 | Tiktok pixel | 162 |
| 6 | Pinterest pixel | 32 |
Popular Themes
💳 Payment & Shipping Options
An overview of the payment gateways, currencies, and shipping options these stores offer.
Payment Methods
Top Currencies
🏪 Sample Stores
A curated list of active stores to give you a feel for the market.
| Store | Country | Products | Avg. Price | Latest Product |
|---|---|---|---|---|
|
|
US
|
577 | $50.64 USD | 2025-11-18 |
|
|
US
|
1389 | $1925.38 USD | 2025-11-18 |
|
|
US
|
234 | $32.23 USD | 2025-11-18 |
|
|
US
|
1499 | $50.61 USD | 2025-11-18 |
|
|
PH
|
1801 | $64.21 USD | 2025-11-18 |
|
|
US
|
203 | $34.0 USD | 2025-11-18 |
|
|
NZ
|
2412 | $37.92 NZD | 2025-11-19 |
|
US
|
110 | $46.34 USD | 2025-11-18 |
|
|
IN
|
4109 | $36.09 USD | 2025-11-18 |
|
|
US
|
514 | $48.46 USD | 2025-11-18 |
|
|
ET
|
152 | $267.73 USD | 2025-11-18 |
|
|
GB
|
2163 | $18.81 GBP | 2025-11-18 |
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❓ Frequently Asked Questions
We currently track 40,561 active Shopify stores in the Boutique category.
Product pricing among Shopify Boutique stores varies by niche and target audience. See the 'Pricing Strategy' section for details.
The most popular apps in this category are Klaviyo: Email Marketing & SMS, Privy ‑ Email, SMS & Pop Ups, and Smile: Loyalty Program Rewards, supporting inventory management, marketing automation, and customer engagement.
Yes. In the last 30 days, 1,513 new stores launched in the Boutique category, showing continued expansion.
Our database is updated weekly to ensure you get the most current information.
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
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📱 Social Media & Contact Channels
Discover which social platforms are most popular and the common ways stores offer customer contact.
Social media adoption is strong at 76.5%, driven primarily by Instagram (64.7%).