22.8K Shopify Stores in Philippines: Stats & Trends (2026)
We track 22,829 active Shopify stores in Philippines, with 326 newly added in the last 30 days (1% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Home & Garden, Arts & Entertainment. 70% maintain social media profiles — Instagram leads — and 3% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
326 new stores were added in the past 30 days (1% of the total). Growth is slow, suggesting this is a mature or saturated space. This is below the Shopify average of 6%.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 471 because some stores carry much larger inventories. The most popular store categories in this market are Apparel & Accessories, Home & Garden, Arts & Entertainment.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, the most common price range is Under $25. The average is higher at $267 because some stores price much higher, pulling it up. That's above the Shopify average of $206.
Popular apps
The most popular are Printful: Print on Demand, Klaviyo: Email Marketing & SMS, Privy ‑ Email, SMS & Pop Ups.
Marketing & analytics tools
Google Analytics (27%), Google Tag Manager (8%), Google Ads (4%).
Popular themes
The most used are Dawn, Debut, Brooklyn.
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Start Free TrialGeographic breakdown
Province and city-level distribution within Philippines
| Province | Stores | Share |
|---|---|---|
| Metro Manila | 2,708 | 12% |
| California | 1,662 | 7% |
| England | 1,055 | 5% |
| Florida | 874 | 4% |
| New York | 748 | 3% |
| Texas | 727 | 3% |
| Ontario | 491 | 2% |
| Georgia | 425 | 2% |
| New Jersey | 323 | 1% |
| City | Stores | Share |
|---|---|---|
| Quezon City | 778 | 3% |
| London | 349 | 2% |
| Manila | 281 | 1% |
| Makati | 262 | 1% |
| Los Angeles | 229 | 1% |
| Pasig | 227 | 1% |
| New York | 190 | 1% |
| Taguig | 171 | 1% |
| Paris | 147 | 1% |
| Toronto | 142 | 1% |
Representative stores
A varied sample — weighted by data completeness, refreshed daily
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Start Free TrialFAQ
How many Shopify stores are in Philippines?
Our database tracks 22,829 active Shopify stores in Philippines.
How fast is the Philippines Shopify market growing?
In the past 30 days, 326 new Shopify stores were indexed in Philippines, reflecting a 1% monthly growth rate.
What is the average catalog size for Philippines Shopify stores?
Among Shopify stores in Philippines with catalog data, the average is about 471 products. The most common catalog size range is 10-49.
What are the most popular apps among Philippines Shopify stores?
The top apps are Printful: Print on Demand, Klaviyo: Email Marketing & SMS, Privy ‑ Email, SMS & Pop Ups. The complete ranked list is in the Popular Apps section on this page.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Instagram (62%), Facebook (55%), YouTube (15%).
Social media engagement is exceptionally high: 70% of stores maintain social profiles and 3% run Meta ads.