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Updated July 20, 2026
Shopify

23.3K Shopify Stores Using Infinite Product Options: Usage Stats & Trends (2026)

23,282 Shopify stores currently use Infinite Product Options, with 842 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Home & Garden, Celebrations & Gifts. 74% maintain social media profiles — Instagram leads — and 7% run Meta ad campaigns.

74%
Social media
7%
Meta ads
58%
Contact info
Total Stores
23,282
Active Shopify stores
New (30d)
842
Newly added in the last 30 days
Avg. Products
833
Among 22,925 stores with catalog data
Avg. Price
$270
Among 22,651 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

2,201 1,100 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

842 new stores were added in the past 30 days (4% of the total). Growth has slowed, but new stores are still opening. This is below the Shopify average of 12%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1,809 · 8%
10-49 5,198 · 23%
50-199 6,887 · 30%
200-999 6,028 · 26%
1k-4.9k 2,251 · 10%
5k+ 752 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
23% coverage
Home & Garden
12% coverage
Celebrations & Gifts
11% coverage
Arts & Entertainment
9% coverage
Jewelry & Watches
9% coverage
Food & Beverages
7% coverage
Beauty & Cosmetics
4% coverage
Electronics
3% coverage
Baby & Kids
2% coverage
Vehicles & Parts
2% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 833 products per store. That's larger than the Shopify average of 409. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 5,923 · 26%
$25-$49 6,294 · 28%
$50-$99 3,876 · 17%
$100-$199 2,484 · 11%
$200-$499 1,984 · 9%
$500+ 2,090 · 9%
Store currencies
USD 12,569 EUR 2,339 GBP 2,339 AUD 1,380 CAD 1,232 JPY 618 INR 309 NZD 247

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $270 because some stores price much higher, pulling it up. That's above the Shopify average of $217.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox.

Social media platforms

Instagram (68%), Facebook (57%), YouTube (17%).

Instagram
68%
Facebook
57%
YouTube
17%
TikTok
17%
Twitter / X
15%
Pinterest
13%
LinkedIn
3%

Social media engagement is exceptionally high: 74% of stores maintain social profiles and 7% run Meta ads. That's 19 percentage points above the Shopify average of 55%.

Marketing & analytics tools

Google Analytics (40%), Google Tag Manager (13%), Google Ads (6%).

Google Analytics
40%
Google Tag Manager
13%
Google Ads
6%
Facebook Pixel
2%
Pinterest Pixel
0%
TikTok Pixel
0%

Popular themes

The most used are Dawn, Debut, Impulse.

Dawn 17% Debut 7% Impulse 4% Horizon 4% Prestige 4% Craft 2% Minimal 2% Refresh 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

784 products $246 avg 2 ads
Sporting Goods Affiliatly Affiliate Marketing Infinite Product Options
59 products $21 avg 1 ads
Apparel & Accessories Sportswear Sports Equipment Blockify Fraud Filter, Blocker Buddha Mega Menu & Navigation
Mayzie Co. United States
334 products $48 avg 3 ads
Arts & Entertainment Phone Accessories Infinite Product Options Judge.me Product Reviews App
AJR Couture United States
241 products $66 avg 16 ads
Apparel & Accessories Clothing Luxury Fashion Currency Converter Plus Infinite Product Options
666 products $138 avg 2 ads
Celebrations & Gifts Party Supplies Infinite Product Options Lucky Orange Heatmaps & Replay
127 products $176 avg 2 ads
Wedding Infinite Product Options Hoppy Free Shipping Bar Upsell
2,140 products $421 avg 3 ads
Infinite Product Options Brevo PushOwl: Email,Push,SMS
759 products $124 avg 7 ads
Home & Garden Personalized Gifts Home Decor Infinite Product Options Simprosys Google Shopping Feed
934 products $44 avg 9 ads
Baby & Kids Apparel & Accessories Baby Clothing Clothing UpPromote Affiliate Marketing Infinite Product Options
139 products $15 avg 1 ads
Beauty & Cosmetics Home & Garden Candles Personal Care Infinite Product Options Shopify Inbox
Cutter & Squidge United Kingdom
884 products $50 avg 35 ads
Food & Beverages Bakery Snacks Afterpay On‑Site Messaging Covet Instagram Feed & Reviews
1,193 products $42 avg 1 ads
Sporting Goods Sports Equipment Water Sports Infinite Product Options Kiwi Size Chart & Recommender

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FAQ

How many Shopify stores currently use Infinite Product Options?

Our database tracks 23,282 active Shopify stores using Infinite Product Options.

How fast is Infinite Product Options adoption growing?

In the last 30 days, 842 new stores were found using Infinite Product Options, showing a 4% monthly growth in adoption.

What is the average catalog size for stores using Infinite Product Options?

Among Shopify stores using Infinite Product Options with catalog data, the average is around 833 products, with most falling in the 50-199 range.

What other apps do Infinite Product Options users typically install?

The top apps are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.