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Shopify topic analytics
Topic
Updated Apr 27, 2026
Shopify

8,529 Shopify Gift cards Stores: Stats & Market Data (2026)

8,529 active Shopify stores fall into the Gift cards segment, with 360 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Celebrations & Gifts, Apparel & Accessories, Food & Beverages. 79% maintain social media profiles — Instagram leads — and 5% run Meta ad campaigns.

79%
Social media
5%
Meta ads
55%
Contact info
Total Stores
8,529
Active Shopify stores
New (30d)
360
Newly added in the last 30 days
Avg. Products
100
Among 8,488 stores with catalog data
Avg. Price
$105
Among 8,508 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

354 177 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

360 new stores were added in the past 30 days (4% of the total). Growth has slowed, but new stores are still opening. This is below the Shopify average of 18%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1,208 · 14%
10-49 3,925 · 46%
50-199 2,912 · 34%
200-999 374 · 4%
1k-4.9k 48 · 1%
5k+ 21 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
42% coverage
Apparel & Accessories
20% coverage
Food & Beverages
17% coverage
Home & Garden
8% coverage
Beauty & Cosmetics
7% coverage
Arts & Entertainment
7% coverage
Jewelry & Watches
7% coverage
Books & Literature
2% coverage
Baby & Kids
1% coverage
Toys & Games
1% coverage
Electronics
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 100 because some stores carry much larger inventories. That's smaller than the Shopify average of 447. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 2,354 · 28%
$25-$49 2,886 · 34%
$50-$99 1,665 · 20%
$100-$199 880 · 10%
$200-$499 499 · 6%
$500+ 224 · 3%
Store currencies
USD 4,827 EUR 835 GBP 723 AUD 687 CAD 665 NZD 136 ZAR 65 INR 58

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $105 because some stores price much higher, pulling it up. That's below the Shopify average of $212.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Printful: Print on Demand, Privy ‑ Email, SMS & Pop Ups.

Social media platforms

Instagram (75%), Facebook (62%), TikTok (17%).

Instagram
75%
Facebook
62%
TikTok
17%
YouTube
16%
Twitter / X
14%
Pinterest
11%
LinkedIn
4%

Social media engagement is exceptionally high: 79% of stores maintain social profiles and 5% run Meta ads. That's 18 percentage points above the Shopify average of 61%.

Marketing & analytics tools

Google Analytics (36%), Google Tag Manager (10%), Google Ads (5%).

Google Analytics
36%
Google Tag Manager
10%
Google Ads
5%
Facebook Pixel
2%
TikTok Pixel
0%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Debut, Prestige.

Dawn 20% Debut 12% Prestige 4% Brooklyn 3% Impulse 3% Craft 3% Minimal 2% Refresh 2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

51 products $15 avg 3 ads
Food & Beverages Celebrations & Gifts hot sauce gift cards Loox ‑ Product Reviews App
74 products $938 avg 1 ads
Celebrations & Gifts vehicle accessories car customization
143 products $54 avg 4 ads
Beauty & Cosmetics premium makeup beauty brand UpPromote Affiliate Marketing Klaviyo: Email Marketing & SMS
74 products $107 avg 3 ads
Apparel & Accessories t-shirts gift cards
627 products $854 avg 3 ads
Arts & Entertainment wall decor gift cards Rebuy Personalization Engine Wiser AI ‑ Upsell & Cross Sell
296 products $35 avg 6 ads
Celebrations & Gifts merchandise gift cards
39 products $20 avg 9 ads
Beauty & Cosmetics Health wellness health-products EG Auto Add to Cart Free Gift Wyllo
Parisi Coffee United States
33 products $22 avg 5 ads
Food & Beverages coffee shop specialty coffee Klaviyo: Email Marketing & SMS
31 products $64 avg 34 ads
Food & Beverages Celebrations & Gifts specialty coffee gift cards
33 products $47 avg 231 ads
Celebrations & Gifts gift cards warranty Printful: Print on Demand
558 products $68 avg 1 ads
Hardware Arts & Entertainment laser machines engraving tools Hextom: Countdown Timer Bar
56 products $66 avg 14 ads
Celebrations & Gifts gift cards

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FAQ

How many Shopify Gift cards stores are there?

We currently track 8,529 active Shopify stores in the Gift cards segment.

Are Shopify Gift cards stores growing?

Yes. In the last 30 days, 360 new stores were indexed in the Gift cards segment, showing a 4% monthly growth rate.

What is the average product price in Shopify Gift cards stores?

Among stores with pricing data, the average listed price is about $105, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Gift cards stores?

The top apps are Klaviyo: Email Marketing & SMS, Printful: Print on Demand, Privy ‑ Email, SMS & Pop Ups. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.