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Shopify topic analytics
Topic
Updated June 8, 2026
Shopify

9,768 Shopify Gift cards Stores: Stats & Market Data (2026)

9,768 active Shopify stores fall into the Gift cards segment, with 1,135 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Celebrations & Gifts, Apparel & Accessories, Food & Beverages. 80% maintain social media profiles — Instagram leads — and 4% run Meta ad campaigns.

80%
Social media
4%
Meta ads
57%
Contact info
Total Stores
9,768
Active Shopify stores
New (30d)
1,135
Newly added in the last 30 days
Avg. Products
112
Among 9,739 stores with catalog data
Avg. Price
$103
Among 9,753 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

899 449 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

1,135 new stores were added in the past 30 days (12% of the total), showing steady growth. This is below the Shopify average of 22%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1,154 · 12%
10-49 4,426 · 45%
50-199 3,543 · 36%
200-999 514 · 5%
1k-4.9k 74 · 1%
5k+ 28 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
42% coverage
Apparel & Accessories
21% coverage
Food & Beverages
16% coverage
Home & Garden
9% coverage
Beauty & Cosmetics
7% coverage
Jewelry & Watches
7% coverage
Arts & Entertainment
7% coverage
Books & Literature
2% coverage
Toys & Games
1% coverage
Baby & Kids
1% coverage
Health
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 112 because some stores carry much larger inventories. That's smaller than the Shopify average of 439. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 2,786 · 29%
$25-$49 3,240 · 33%
$50-$99 1,890 · 19%
$100-$199 1,013 · 10%
$200-$499 561 · 6%
$500+ 263 · 3%
Store currencies
USD 5,438 EUR 1,027 GBP 867 AUD 764 CAD 748 NZD 159 ZAR 80 INR 72

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $103 because some stores price much higher, pulling it up. That's below the Shopify average of $219.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Shopify Inbox, Judge.me Product Reviews App.

Social media platforms

Instagram (76%), Facebook (63%), TikTok (18%).

Instagram
76%
Facebook
63%
TikTok
18%
YouTube
16%
Twitter / X
13%
Pinterest
12%
LinkedIn
4%

Social media engagement is exceptionally high: 80% of stores maintain social profiles and 4% run Meta ads. That's 21 percentage points above the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (38%), Google Tag Manager (10%), Google Ads (5%).

Google Analytics
38%
Google Tag Manager
10%
Google Ads
5%
Facebook Pixel
2%
TikTok Pixel
0%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Debut, Prestige.

Dawn 19% Debut 11% Prestige 4% Impulse 3% Brooklyn 3% Craft 2% Minimal 2% Studio 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

29 products $9 avg 5 ads
Beauty & Cosmetics personal care skincare products Infinite Product Options Geolocation Redirects Geo:Pro
53 products $38 avg 5 ads
Food & Beverages wine glasses gift cards Analyzely ‑ Google Analytics 4 Klaviyo: Email Marketing & SMS
Table 06 United States
25 products $67 avg 1 ads
Home & Garden table accessories wipable placemats UpPromote Affiliate Marketing Klaviyo: Email Marketing & SMS
76 products $38 avg 10 ads
Apparel & Accessories Jewelry & Watches watch bands apple watch band Judge.me Product Reviews App Klaviyo: Email Marketing & SMS
71 products $36 avg 1 ads
Celebrations & Gifts Home & Garden gift cards accessories O: Chat buttons & Contact Form Shopify Inbox
7 products $474 avg 2 ads
Health Food & Beverages breast milk preservation freeze-dried breast milk UpPromote Affiliate Marketing Fera Product Reviews App
42 products $512 avg 4 ads
Apparel & Accessories women's fashion clothing boutique Klaviyo: Email Marketing & SMS
74 products $155 avg 1 ads
Celebrations & Gifts gift cards gifts Klaviyo: Email Marketing & SMS
30 products $35 avg 1 ads
Electronics ipad cases screen protectors AdRoll Marketing & Advertising Attentive: AI‑led Email &SMS
7 products $19 avg 6 ads
Celebrations & Gifts gift cards specialty coffee Shopify Inbox Judge.me Product Reviews App
42 products $42 avg 18 ads
Celebrations & Gifts gift cards specialty gifts UpPromote Affiliate Marketing Klaviyo: Email Marketing & SMS
5 products $341 avg 1 ads
Celebrations & Gifts gift cards gifts Amp Back in Stock | PreOrder Powerful Contact Form Builder

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FAQ

How many Shopify Gift cards stores are there?

We currently track 9,768 active Shopify stores in the Gift cards segment.

Are Shopify Gift cards stores growing?

Yes. In the last 30 days, 1,135 new stores were indexed in the Gift cards segment, showing a 12% monthly growth rate.

What is the average product price in Shopify Gift cards stores?

Among stores with pricing data, the average listed price is about $103, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Gift cards stores?

The top apps are Klaviyo: Email Marketing & SMS, Shopify Inbox, Judge.me Product Reviews App. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.