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Shopify topic analytics
Topic
Updated May 18, 2026
Shopify

9,172 Shopify Gift cards Stores: Stats & Market Data (2026)

9,172 active Shopify stores fall into the Gift cards segment, with 1,015 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Celebrations & Gifts, Apparel & Accessories, Food & Beverages. 79% maintain social media profiles — Instagram leads — and 4% run Meta ad campaigns.

79%
Social media
4%
Meta ads
56%
Contact info
Total Stores
9,172
Active Shopify stores
New (30d)
1,015
Newly added in the last 30 days
Avg. Products
107
Among 9,147 stores with catalog data
Avg. Price
$104
Among 9,157 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

674 337 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

1,015 new stores were added in the past 30 days (11% of the total), showing steady growth. This is below the Shopify average of 34%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1,178 · 13%
10-49 4,190 · 46%
50-199 3,241 · 35%
200-999 449 · 5%
1k-4.9k 65 · 1%
5k+ 24 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
42% coverage
Apparel & Accessories
20% coverage
Food & Beverages
17% coverage
Home & Garden
9% coverage
Beauty & Cosmetics
7% coverage
Jewelry & Watches
7% coverage
Arts & Entertainment
7% coverage
Books & Literature
2% coverage
Toys & Games
1% coverage
Baby & Kids
1% coverage
Electronics
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 107 because some stores carry much larger inventories. That's smaller than the Shopify average of 440. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 2,547 · 28%
$25-$49 3,074 · 34%
$50-$99 1,810 · 20%
$100-$199 965 · 11%
$200-$499 520 · 6%
$500+ 241 · 3%
Store currencies
USD 5,157 EUR 921 GBP 798 AUD 727 CAD 708 NZD 149 ZAR 75 SGD 62

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $104 because some stores price much higher, pulling it up. That's below the Shopify average of $217.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Shopify Inbox, Judge.me Product Reviews App.

Social media platforms

Instagram (76%), Facebook (63%), TikTok (18%).

Instagram
76%
Facebook
63%
TikTok
18%
YouTube
16%
Twitter / X
14%
Pinterest
12%
LinkedIn
4%

Social media engagement is exceptionally high: 79% of stores maintain social profiles and 4% run Meta ads. That's 20 percentage points above the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (37%), Google Tag Manager (10%), Google Ads (5%).

Google Analytics
37%
Google Tag Manager
10%
Google Ads
5%
Facebook Pixel
2%
TikTok Pixel
0%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Debut, Prestige.

Dawn 19% Debut 11% Prestige 4% Brooklyn 3% Impulse 3% Craft 2% Minimal 2% Refresh 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

124 products $113 avg 1 ads
Apparel & Accessories handwoven baskets gift cards UpPromote Affiliate Marketing Shopify Inbox
63 products $74 avg 15 ads
Home & Garden gift cards tea towels Hextom: Countdown Timer Bar Klaviyo: Email Marketing & SMS
32 products $15 avg 1 ads
Celebrations & Gifts cookies gift cards
38 products $112 avg 1 ads
Apparel & Accessories Animals & Pet Supplies rain jackets waterproof coats Frequently Bought Together CBB Klaviyo: Email Marketing & SMS
79 products $82 avg 8 ads
Celebrations & Gifts tactical gear sports equipment Affiliatly Affiliate Marketing UpPromote Affiliate Marketing
39 products $86 avg 14 ads
Home & Garden kitchen accessories cutlery sharpening AdRoll Marketing & Advertising Bundler ‑ Product Bundles App
118 products $35 avg 1 ads
Beauty & Cosmetics luxury fragrance designer perfume Loox ‑ Product Reviews App
64 products $33 avg 2 ads
Celebrations & Gifts eco-friendly candles handcrafted candles Hulk Contact Form Builder Recharge Subscriptions App
LAMILL Coffee United States
74 products $41 avg 3 ads
Food & Beverages specialty coffee tea and coffee supplies Klaviyo: Email Marketing & SMS Recharge Subscriptions App
19 products $6 avg 5 ads
Celebrations & Gifts gift cards gifts PageFly Landing Page Builder PC ‑ Custom Product Options
Vivier Pharma USA United States
57 products $164 avg 1 ads
Beauty & Cosmetics gift cards beauty products Awin ‑ Affiliate Marketing MAPPY: Store Locator & Maps
KAEIU BAGS United States
15 products $216 avg 1 ads
Apparel & Accessories bags gift cards Shopify Inbox Klaviyo: Email Marketing & SMS

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FAQ

How many Shopify Gift cards stores are there?

We currently track 9,172 active Shopify stores in the Gift cards segment.

Are Shopify Gift cards stores growing?

Yes. In the last 30 days, 1,015 new stores were indexed in the Gift cards segment, showing a 11% monthly growth rate.

What is the average product price in Shopify Gift cards stores?

Among stores with pricing data, the average listed price is about $104, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Gift cards stores?

The top apps are Klaviyo: Email Marketing & SMS, Shopify Inbox, Judge.me Product Reviews App. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.