Use Cases Features Pricing API Log in
Shopify subcategory analytics
Subcategory
Updated May 18, 2026
Shopify

16.2K Shopify Personalized Gifts Stores: Stats & Market Data (2026)

16,195 active Shopify stores fall into the Personalized Gifts segment, with 5,034 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Celebrations & Gifts, Home & Garden, Apparel & Accessories. 68% maintain social media profiles — Instagram leads — and 7% run Meta ad campaigns.

68%
Social media
7%
Meta ads
55%
Contact info
Total Stores
16,195
Active Shopify stores
New (30d)
5,034
Newly added in the last 30 days
Avg. Products
484
Among 15,936 stores with catalog data
Avg. Price
$54
Among 15,759 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

2,911 1,455 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

5,034 new stores were added in the past 30 days — 31% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 35%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1,521 · 10%
10-49 4,437 · 28%
50-199 5,252 · 33%
200-999 3,258 · 20%
1k-4.9k 1,209 · 8%
5k+ 259 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
100% coverage
Home & Garden
11% coverage
Apparel & Accessories
9% coverage
Jewelry & Watches
5% coverage
Arts & Entertainment
3% coverage
Baby & Kids
2% coverage
Beauty & Cosmetics
2% coverage
Food & Beverages
2% coverage
Books & Literature
2% coverage
Toys & Games
1% coverage
Wedding
1% coverage
Health
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 484 products per store. That's larger than the Shopify average of 440. The strongest country concentrations are United States, United Kingdom, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 6,685 · 42%
$25-$49 5,200 · 33%
$50-$99 2,583 · 16%
$100-$199 853 · 5%
$200-$499 319 · 2%
$500+ 119 · 1%
Store currencies
USD 7,369 EUR 2,675 GBP 1,811 AUD 823 INR 706 CAD 571 IDR 210 NZD 175

Among stores with pricing data, the most common price range is Under $25. The average is higher at $54 because some stores price much higher, pulling it up. That's below the Shopify average of $217.

Popular apps

The most popular are Judge.me Product Reviews App, Shopify Inbox, Klaviyo: Email Marketing & SMS.

Social media platforms

Instagram (63%), Facebook (52%), TikTok (21%).

Instagram
63%
Facebook
52%
TikTok
21%
Pinterest
13%
YouTube
12%
Twitter / X
9%
LinkedIn
3%

Social media adoption is strong at 68%, and 7% of stores run Meta ad campaigns. That's 9 percentage points above the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (37%), Google Tag Manager (10%), Google Ads (4%).

Google Analytics
37%
Google Tag Manager
10%
Google Ads
4%
Facebook Pixel
3%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Debut.

Dawn 27% Horizon 5% Debut 5% Craft 5% Studio 2% Sense 2% Refresh 2% Spotlight 2%

Need store-level data?

Export emails, social profiles, and tech stacks for every store in this segment.

Start Free Trial

Representative stores

A varied sample - weighted by data completeness, refreshed daily

8 products $34 avg 13 ads
Celebrations & Gifts personalized gifts photo magnets Google & YouTube
43 products $31 avg 2 ads
Baby & Kids Celebrations & Gifts personalized baby gifts new mom gifts Judge.me Product Reviews App Microsoft Clarity: AI Insights
307 products $49 avg 3 ads
Jewelry & Watches Celebrations & Gifts custom jewelry gifts for all occasions Afterpay On‑Site Messaging Shopify Inbox
SmilePoster United States
82 products $72 avg 335 ads
Celebrations & Gifts custom canvas prints personalized photo art Judge.me Product Reviews App Triple Whale
42 products $35 avg 4 ads
Celebrations & Gifts custom keychains engraved gifts Trustpilot Reviews
107 products $63 avg 3 ads
Celebrations & Gifts irish gifts handmade gifts Infinite Product Options AWIO Improved Contact Form
537 products $30 avg 3 ads
Celebrations & Gifts custom christmas gifts personalised gifts australia Infinite Product Options O: Chat buttons & Contact Form
221 products $37 avg 3 ads
Celebrations & Gifts personalised gifts wedding gifts Avada AI SEO Suite Optimizer Shopify Inbox
58 products $46 avg 1 ads
Celebrations & Gifts gifts personalized gifts Loox ‑ Product Reviews App Parkour: Facebook Pixel & Feed
121 products $103 avg 1 ads
Celebrations & Gifts Arts & Entertainment custom portraits photo gifts UpPromote Affiliate Marketing Candy Rack • All‑in‑One Upsell
211 products $50 avg 2 ads
Celebrations & Gifts personalized gifts embroidery Lucky Orange Heatmaps & Replay Stamped Reviews & Loyalty
316 products $38 avg 4 ads
Celebrations & Gifts gift couple gift Kaching Bundles App & Upsells Transtore ‑ Language Translate

Want the full dataset?

Access complete store details - emails, phone numbers, social profiles, tech stack - and export unlimited data as CSV.

Start Free Trial

FAQ

How many Shopify Personalized Gifts stores are there?

We currently track 16,195 active Shopify stores in the Personalized Gifts segment.

Are Shopify Personalized Gifts stores growing?

Yes. In the last 30 days, 5,034 new stores were indexed in the Personalized Gifts segment, showing a 31% monthly growth rate.

What is the average product price in Shopify Personalized Gifts stores?

Among stores with pricing data, the average listed price is about $54, with the most common pricing band at Under $25.

What apps are most popular for Shopify Personalized Gifts stores?

The top apps are Judge.me Product Reviews App, Shopify Inbox, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.